Nonprofit Tech for Good

JULY 16, 2022

New survey data of 471 nonprofits from 99designs illustrates the power of good design in digital marketing and fundraising. 26% of nonprofits have rebranded in the past two years – and of these, around half (47%) have already experienced an increase in revenue.

Design 348

Design Impact Digital Fundraising 348

Nonprofit Tech for Good

OCTOBER 22, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. From a list of 32 digital marketing and fundraising tools, survey respondents were asked to select the 10 they found most effective.

Effective 308

Effective Digital Tools Fundraising 308

NonProfit PRO

NOVEMBER 16, 2022

Digital and web marketing are excellent tools for promoting your nonprofit and reaching more potential donors. They also provide a path and a place where you can engage with the public on a deep level, building relationships and generating goodwill. However, it's becoming essential to do it ethically.

Digital 290

Digital Marketing Strategy Tips 290

Nonprofit Tech for Good

OCTOBER 2, 2021

Based on the blog and webinar series called 101 Best Practices for Nonprofits , this webinar will feature the top 10 digital marketing and fundraising trends to watch in 2022. Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Cost: $20 (USD).

Trend 352

Trend Digital Fundraising Marketing 352

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Of those, 93% use an email marketing service, such as MailChimp or ConstantContact, to send their email newsletters.

email 336

email Fundraising Stats Marketing 336

Nonprofit Tech for Good

MAY 6, 2023

The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts August 23, but if you would like to earn the certificate now — you can purchase the notes and recordings from the last series presented in March, April and May 2023.

Digital 272

Digital Marketing Fundraising Social Media 272

Nonprofit Tech for Good

APRIL 18, 2024

The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts October 23, 2024, but if you would like to earn the certificate now, you can purchase the notes and recordings from the last series presented in March and April 2024.

Program 288

Program Digital Fundraising Marketing 288

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Email #1 ?

Trend 312

Trend Fundraising Digital Marketing 312

NonProfit PRO

MAY 1, 2024

Here's how to successfully leverage them in your digital marketing. Viral challenges can help nonprofits raise awareness and donations.

Challenge 246

Challenge Digital Marketing Nonprofit 246

.orgSource

MAY 26, 2021

When marketing got hitched to technology and changed its name to MarTech, their relationship caught fire. The MarTech stack, or the digital platforms that professionals use to understand and reach their audiences, is changing so fast […].

Trend 416

Trend Technology Marketing Associations 416

NonProfit PRO

AUGUST 7, 2023

Here’s how you can optimize your digital marketing efforts this giving season. Social media has transformed the fundraising landscape for nonprofits, providing opportunities for organizations to connect, engage, and rally support from their audience.

Social Media 246

Social Media Digital Media Marketing 246

Nonprofit Tech for Good

DECEMBER 19, 2024

159] January 15 Certificate in Artificial Intelligence (AI) for Marketing & Fundraising [$159] March 5 Certificate in Social Media Marketing & Fundraising [$159] April 23 Certificate in Digital Marketing & Fundraising

Tech 282

Tech Nonprofit Statistics Social Media 282

Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. Nonprofit Tech for Good uses MailChimp for our email marketing and we have enabled double opt-in. Cybersecurity at your nonprofit must be a priority in 2024.

Practice 302

Practice Nonprofit Spam Social Media 302

NonProfit PRO

FEBRUARY 27, 2023

Effective online marketing can open up many opportunities to engage with your supporters. Optimize your nonprofit digital content with these five ideas.

Content 290

Content Ideas Digital Community 290

Nonprofit Tech for Good

DECEMBER 20, 2023

retro digital marketing and fundraising strategies are making a comeback as evidenced by high engagement on social media and in email. Social media started as a community building and storytelling tool, then evolved into hyper-focused marketing and advertising tool, and will now will revolve back to its roots.

Trend 238

Trend Fundraising Marketing Digital 238

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Elevate Your Email Marketing: Use Salesforce data to personalize email content based on past giving, interests, and engagement history.

Personal 293

Personal Fundraising Nonprofit Donor 293

NonProfit PRO

NOVEMBER 14, 2023

As digital marketing grew from its nascency to sheer dominance over the past quarter century in relation to overall marketing spend, its century-old cousin, direct mail, was all but declared dead and supposedly relegated to the annals of history.

Mail 306

Mail Digital History Marketing 306

Wild Apricot

JUNE 20, 2024

Digital marketing if key for your nonprofit to get others to hear about your mission and goals. In this guide you'll learn everything A-Z about nonprofit digital marketing strategies and how to build your own.

Digital 167

Digital Guide Marketing Nonprofit 167

Nonprofit Tech for Good

MARCH 16, 2025

Your website is the foundation upon which your digital marketing and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depends upon how well your website communicates your mission and programs and whether it is optimized to capture leads and inspire action.

Websites 235

Websites Marketing Practice Nonprofit 235

Nonprofit Tech for Good

MARCH 23, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , these website statistics can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success.

Statistics 225

Statistics Websites Marketing Nonprofit 225

NonProfit PRO

AUGUST 24, 2022

While economic health can be unpredictable, there are tactics you can employ to help ensure your organization operates efficiently and effectively through uncertainty.

Donation 290

Donation Digital Marketing Effective 290

sgEngage

NOVEMBER 5, 2024

By knowing your audience, telling the right stories, and using digital tools, you can revolutionize your reports, inspiring stronger connections and future giving. Meet Donors Where They Are In today’s digital world, donors are online, engaging with content on their smartphones and tablets.

Digital 116

Digital Impact Practice Report 116

.orgSource

FEBRUARY 4, 2025

Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Our recent.orgSource Digital Trends Survey reveals several key gaps in how associations are currently using technology to meet member needs and adapt to industry shifts. At.orgSource, we understand these challenges.

Associations 221

Associations Technology Digital Analytics 221

Forum One

NOVEMBER 11, 2024

When it comes to embracing digital trends and technologies, the nonprofit sector has historically lagged behind other industries. But that all changed in 2020 when the Covid-19 pandemic forced digital onto the front burner. Suddenly, digital transformation wasn’t just an aspirational goal; it was a mission-critical investment.

Digital 104

Digital Time Nonprofit Strategy 104

Nonprofit Tech for Good

SEPTEMBER 5, 2023

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. Among the innovative tools that have garnered attention is ChatGPT.

Digital 304

Digital Strategy Create Guide 304

Nonprofit Tech for Good

AUGUST 14, 2024

AI is not going to replace digital marketers and fundraisers, but when used effectively, AI can help you become a more efficient and successful digital marketer and fundraiser.

Fundraising 237

Fundraising Marketing Skills Digital 237

NonProfit PRO

FEBRUARY 9, 2022

Digital advertising and testing, often thought to be reserved for high-resourced organizations, can be done on an attainable scale for smaller grassroots organizations. They can benefit the most from outreach via programmatic advertising.

Digital 295

Digital Nonprofit Test Benefit 295

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. An exception would be digital paid ad campaigns, where expenses run high based on the organization’s ad budget.

Online 98

Online Support Fundraising Digital 98

.orgSource

MARCH 25, 2025

Align Governance with Market Realities Traditional board structures may not be flexible enough to support fast-moving initiatives. For more real-world case studies on how associations are adapting to digital transformation, governance modernization, and industry disruption , check out Association 4.0: By adopting Association 4.0

Build 221

Build Advocacy Associations Leadership 221

NonProfit PRO

NOVEMBER 3, 2021

Master your digital storytelling so you can put out great and engaging content, to grow your list of supporters. A strong social media strategy can help increase fundraising revenue while driving brand awareness!

Social Media 312

Social Media Media Social Impact 312

NonProfit PRO

JANUARY 19, 2023

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

Report 246

Report Marketing Nonprofit Benchmark 246

.orgSource

SEPTEMBER 17, 2024

You may not want to be the first to dive into the newest digital trends. We interviewed association executives who were early adopters of both digital thinking and systems. When the storm was over, the CEOs we featured, who were already digital leaders, had arrived safely on the other side. I’ll offer a caveat.

Digital 221

Digital Associations Guinea North America 221

Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Want to learn more about effective text message marketing? The rules for opting in are different for nonprofits.

Lesson 303

Lesson Marketing Nonprofit Mobile 303

Nonprofit Tech for Good

DECEMBER 12, 2023

Your website is the foundation upon which your digital marketing and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depends upon how well your website communicates your mission and programs and whether it is optimized to capture leads and inspire action.

Websites 246

Websites Marketing Practice Nonprofit 246

.orgSource

DECEMBER 17, 2024

For associations, leveraging AI is not merely advantageousits essential for remaining relevant in todays fast-evolving digital landscape. For associations, AI acts like a digital brain that can understand and respond to each member’s unique needs and interests. Ready to Take Your Associations Engagement to the Next Level?

Personal 221

Personal Associations Retention Analytics 221

Forum One

NOVEMBER 26, 2024

At Forum One, we’re passionate about creating digital solutions that work both brilliantly and sustainably. Our mission goes beyond innovation—it’s about responsible progress that considers the environmental implications of every line of code, every algorithm, every digital solution we create.

Digital 104

Digital Impact United States Integration 104

.orgSource

JANUARY 22, 2024

Here on earth, empathy, or the ability to stand in someone else’s shoes, is equally valuable, and becoming more precious the further we move into the digital era. Recently, I’ve been writing about the importance of emotional intelligence for associations, particularly in their digital initiatives.

Digital 221

Digital Life Data Skills 221