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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base. Social media is powerful because it leverages social influence – people trust information from those within their networks. have another campaign to ask supporters if they followed through with their pledge).

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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

The Digital-First Peer-to-Peer Fundraising Study found that peer-to-peer increased revenue by 30% in 2021 vs. 2020, nearly 9x the increase in revenue generated by physical and hybrid fundraising efforts. times greater than ticketed events.”. Compared with traditional fundraisers, it requires less money and resources.

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Extra Crunch roundup: Influencer marketing, China’s tech clampdown, drafting growth teams

TechCrunch

Before you hire a marketing consultant who doesn’t understand your products or commit to a CMO who has several years of experience — but none in your sector — consider influencer marketing. According to Uber growth marketing manager Jonathan Martinez: “ … You don’t need to find influencers with millions of followers.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates. Tap Into the Power of Social Proof.

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Gen Z: Surprising Ways They are Transforming Fundraising 

Allegiance Group

Gen Z, with their unparalleled digital fluency and passion for social causes, is leveraging these skills to create meaningful impact and change. They are reshaping the giving landscape and using digital tools like integrations with Meta platforms to make donating easier than ever. What is the State of Social Giving Report?

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Creating a Nonprofit Digital Strategy: 7 Steps for Success

DNL OmniMedia

Your organization already understands the importance of having updated and adaptive techniques for all its digital tools and marketing outlets. What your team might not realize, however, is that each of your separate digital marketing efforts should actively support the others. Final Tips for a Successful Nonprofit Digital Strategy.

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The Evolution of NPTech: Keynote and slides

Amy Sample Ward

The tools in an analog world fulfilled a specific function but did not influence our planning or programs. Digital Paradigm. But, lest we repeat history if we think the digital paradigm will solve things! Digital Tools. Digital Tactics. We assumed the digital space was all new. Digital Strategies.

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