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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base. Social media is powerful because it leverages social influence – people trust information from those within their networks. This gives supporters an idea of what is important to the group.

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6 Donor Behavior Trends to Guide Your 2024 Fundraising

Allegiance Group

When we asked respondents what changes they saw, we noticed six trends: Fewer Donors, Higher Average Gift Decrease in Donations Shift in Giving Patterns Increased Caution and Engagement Impact of External Factors Changes in Fundraising Strategies Let’s dig into each trend to see what nonprofits are saying about their donor behavior.

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25 Global Trends in Giving That Nonprofits Need to Know About

Nonprofit Tech for Good

Together, digital communications inspire 74% of donors to give. 7) 33% of donors worldwide give tribute gifts and the top three occasions are memorials (43%) , birthdays (25%) , and religious holidays (10%). Baby Boomers are most likely to give tribute gifts at 41%. 31% of Gen Xers give tribute gifts as do 26% of Millennials.

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause. PIH’s website has an “Our Impact” page that highlights their positive influence around the world. How can you break through the noise?

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2022 Wrapped: Year-End Fundraising Edition

M+R

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. 71% of the nonprofits surveyed saw a small decline in year-over-year revenue, and 60% saw a decline in the number of gifts.

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Creating a Monthly Giving Program: Tips for Nonprofits

Bloomerang

A pool of planned and major gift prospects. You can conduct prospect research within your monthly donor pool to identify planned and major gift prospects. Monthly donors can feel more fulfilled knowing that their donations can lead to a greater cumulative impact than a one-time gift. Higher donor lifetime value. Your website.

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[VIDEO] Raise More Money And Improve Donors Relationships Through Personal Branding

Bloomerang

I mean, who doesn’t want more time and more money and more people and more skills and more expertise and more influence, right? Because it’s not just about the issue, because let’s say you’re helping with hunger relief, well, there might be 10 organizations in your community helping with hunger relief.

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