Nonprofit Tech for Good

APRIL 27, 2023

When nonprofits started to experiment with digital marketing in 1990s and early 2000s, the few tools that were available were expensive and limited in their functionality. Today, the number of low-cost, well-built digital marketing tools is incredible! Websites & Email 1. See also OptInMonster. Social Media 1.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail. Dive deeper!

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Nonprofit Tech for Good

SEPTEMBER 16, 2020

101 Digital Marketing Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a “Certificate of Completion” in Digital Marketing & Fundraising from Nonprofit Tech for Good.

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Nonprofit Tech for Good

NOVEMBER 3, 2023

This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing. So if the question is not should you include personalized communications, it has to be how do you use personalization in your email marketing program to enhance your relationship with your supporters.

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Nonprofit Tech for Good

FEBRUARY 15, 2025

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. Communication Preferences 33% of online donors say that email is the communication method most likely to inspire them to make a donation. Thank you to those who took the survey!

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Nonprofit Tech for Good

JULY 7, 2022

We are here to help you with 5 ways to supercharge your email campaigns through improved Email Deliverability. 1) Email Deliverability 101. Most sources agree that there are about 330 billion emails sent globally every single day, which comes out to 3.5 million emails per second. That is a LOT of email.

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Nonprofit Tech for Good

OCTOBER 2, 2021

Based on the blog and webinar series called 101 Best Practices for Nonprofits , this webinar will feature the top 10 digital marketing and fundraising trends to watch in 2022. How to grow, manage, and segment your email list to maximize click-through rates and avoid spam folders. Cost: $20 (USD).

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Nonprofit Tech for Good

JUNE 1, 2020

101 Digital Marketing Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a “Certificate of Completion” in Digital Marketing & Fundraising from Nonprofit Tech for Good.

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Nonprofit Tech for Good

OCTOBER 22, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. From a list of 32 digital marketing and fundraising tools, survey respondents were asked to select the 10 they found most effective.

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Nonprofit Tech for Good

APRIL 29, 2020

The data can be used to help your organization craft your next online fundraising and digital marketing strategy. 2019 Email Deliverability Benchmarks Study :: Download. Digital Technology in the Non-for-Profit Sector 2019 :: Download. Charity Digital Skills Report 2019 :: Download. Published by Salesforce.

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Nonprofit Tech for Good

DECEMBER 19, 2024

159] January 15 Certificate in Artificial Intelligence (AI) for Marketing & Fundraising [$159] March 5 Certificate in Social Media Marketing & Fundraising [$159] April 23 Certificate in Digital Marketing & Fundraising

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Nonprofit Tech for Good

FEBRUARY 13, 2020

But there are some very simple tactics, often overlooked, that pretty much guarantee massive growth to both your email lists and to your donor database. Before we dive into the specific tactics, the first thing you need to do is test both your email signup and donation forms. Tactic 1: Make it Visible.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Grow Your Email List.

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Nonprofit Tech for Good

MAY 16, 2021

We’ve created two email templates to guide the way your nonprofit reaches out to your inner circle of supporters during your next soft launch. Email #1: Introduce the Campaign. Email #1: Introduce the Campaign. Email #2: Follow Up With Unengaged Donors . 10 Giving Tuesday Email Templates. Provide campaign updates.

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The NonProfit Times

DECEMBER 4, 2024

More than a third (36%) of all programmatic advertising revenues came from giving in the four days before GivingTuesday, said Adva Priso, chief digital strategy officer of Moore, refencing the firm’s client data. Email solicitation from numerous organizations, such as Planned Parenthood of America, were sent to donors the day after the event.

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Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. 2019 Email Deliverability Benchmarks Study :: Download. Digital Technology in the Non-for-Profit Sector 2020 :: Download. Charity Digital Skills Report 2020 :: Download.

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.orgSource

FEBRUARY 4, 2025

Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Our recent.orgSource Digital Trends Survey reveals several key gaps in how associations are currently using technology to meet member needs and adapt to industry shifts. At.orgSource, we understand these challenges.

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Nonprofit Tech for Good

NOVEMBER 19, 2020

101 Digital Marketing Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a “Certificate of Completion” in Digital Marketing & Fundraising from Nonprofit Tech for Good.

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Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Well cover: Why is investing in email marketing for nonprofits worth it?

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Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. Delete unengaged subscribers !

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Nonprofit Tech for Good

APRIL 2, 2020

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. However, when it comes to online or digital donations, many people take a one-size-fits-all approach.

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Nonprofit Tech for Good

MAY 6, 2023

The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts August 23, but if you would like to earn the certificate now — you can purchase the notes and recordings from the last series presented in March, April and May 2023.

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sgEngage

NOVEMBER 13, 2024

If you’ve done all the work to compile compelling stories, gather impressive statistics, and produce a visually engaging digital report, then why only use that report once? Here are five ways to use your digital impact report as a marketing tool: 1.

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Nonprofit Tech for Good

MAY 11, 2023

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. Nonprofit Email Report 2023 :: Download [US] Published by Neon One 6. Charity Digital Skills Report 2022 :: Download [UK] Published by Skills Platform 7.

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Nonprofit Tech for Good

JUNE 6, 2024

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. Nonprofit Email Report 2023 :: Download [US] Published by Neon One 6. Charity Digital Skills Report 2023 :: Download [UK] Published by Skills Platform 7.

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Nonprofit Tech for Good

JANUARY 19, 2022

Digital marketing and fundraising trends are constantly evolving and conferences provide an essential training opportunity for nonprofit professionals to learn from their peers and spark their creativity. The list below of digital marketing and fundraising conferences is in flux and it will be updated regularly. Digital Leap.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Email campaigns: Email remains a cornerstone of online fundraising.

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Nonprofit Tech for Good

APRIL 18, 2024

The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts October 23, 2024, but if you would like to earn the certificate now, you can purchase the notes and recordings from the last series presented in March and April 2024.

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The MatrixFiles

JANUARY 12, 2022

This past holiday season, I decided to declutter my digital life. Here’s what I ended up doing: Cleared my Email. To be honest, I had a lot of unread emails, mostly promotional and social emails, but still. All that unread email was weighing on me and stressing me out. I spent two weeks clearing out my email.

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Nonprofit Tech for Good

JANUARY 2, 2025

5) Sponsors Will Expect Digital Exposure Golf tournament sponsors will expect more from their partnership than simply a logo on a signthey want meaningful engagement and visibility for their brand. In 2025, nonprofits will leverage data to make decisions that maximize fundraising potential. Thankfully, technology makes this easy to deliver.

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Nonprofit Tech for Good

JANUARY 16, 2025

2) Include social media icons in your email newsletter. Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. 4) Add social media icons to your Thank you emails. 3) Add social media icons on your Thank you” landing pages.

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Nonprofit Tech for Good

FEBRUARY 2, 2024

When it comes to your nonprofit’s annual golf tournament fundraiser, leveraging digital channels throughout planning and execution is crucial to success. From promotion to registration to golfer engagement, digital tools improve fundraising outcomes and make life easier for nonprofit tournament organizers.

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NonProfit PRO

AUGUST 22, 2022

Your Digital Donor Thank-You Kit is your guide to crafting timely, personalized thank-you messages. It includes thank-you email templates, video scripts, and more!

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Nonprofit Tech for Good

SEPTEMBER 21, 2023

To claim your certificate: View all three webinars (6 hours of training) Request your certificate via email from Heather Mansfield. Your certificate will be emailed within 3-4 business days. Please include the key passphrases presented in each webinar and how you would like your name featured on the certificate.

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NonProfit PRO

JUNE 5, 2023

Email raises millions of dollars for nonprofits every year, and organizations on the EveryAction platform took over 34 million advocacy actions in 2022—many of which were across digital channels. Digital advocacy can help organizations enlist and retain advocates across geography, time zones, ability, and so much more.

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Nonprofit Tech for Good

MAY 8, 2020

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Ideal Digital Storytelling Ecosystem. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Digital Storytelling Framework.

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Nonprofit Tech for Good

AUGUST 16, 2022

101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a Certificate of in Digital Marketing & Fundraising from Nonprofit Tech for Good.

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