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5 Email Personalization Strategies for Nonprofits

Nonprofit Tech for Good

A recent Abila study shows donors feel 71% more engaged with nonprofits when they receive personalized communications from the nonprofits they support. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing. Yes, personalization requires data. It’s not a magic bean.

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Thursday Thoughts: thawing your supporter relationships for spring stewardship

EveryAction

It’s important to avoid freezing out donors after the year-end season passes, so what are some strategies and tactics nonprofits can use to thaw their relationships with supporters and meet their spring stewardship goals? Deliberately connect donors with experiences to see their involvement and their investment making a difference.

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How a Community of Long-Term Monthly Donors Make a Long-Term Difference

Nonprofit Tech for Good

As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. World-changers – They want to make a sustainable, lasting difference with their giving.

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3 Ways to Personalize the Donor Experience

NonProfit PRO

Donors are engaged in multiple ways, frequently with different appeals and solicitation amounts. Donor engagement can be complicated. This fragmented donor communications experience is a pernicious problem in the nonprofit industry.

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How Dignity Is Different From Respect

Eric Jacobsen Blog

In their book, Millennials Who Manage , authors Chip Espinoza and Joel Schwarzbart , quote Donna Hicks's explanation about how dignity is different from respect. Dignity is different from respect in that it is not based on how people perform, what they can do for us, or their likability. Assume that others have integrity.

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable.

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[VIDEO] Raise More Money And Improve Donors Relationships Through Personal Branding

Bloomerang

Tom Iselin will show you how to increase your likability and “memorability” among donors that will deepen relationships, help you raise more money, and create greater donor loyalty. We are here to talk about personal branding, specifically how to make yourself memorable. So personal branding, I love this topic. I’m Steven.

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