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Why omni-channel fundraising works at year-end

EveryAction

Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on. It’s easy to understand why brands use direct mail: in the nonprofit world, mail can be an especially powerful tool for educating your supporters.

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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. The rules for opting in are different for nonprofits. internet users bought something online each week via a mobile phone.

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Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

This week’s sixth and final topic: mobile messaging. What is mobile messaging? Many of us know mobile messaging as texting , or if we’ve been using it long enough, as SMS (short messaging service) and MMS (multimedia messaging service.) Why should nonprofits use mobile messaging?

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6 Strategies to Involve Young People in Your Nonprofit

Nonprofit Tech for Good

Gen Z has immense potential to make a difference. The article states, “Gen Zers are eager to engage as volunteers and promoters of your organization and cause…By all accounts, however, organizations have made a limited investment in mobilizing Gen Z’s energy.” Stories about the difference their help or donation made are important, too.

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How to Increase Mobile Engagement While Fundraising

Qgiv

Take a look at how you can use mobile engagement to keep your donors captivated by your organization. What is mobile marketing and why does it matter? Mobile marketing is the practice of reaching out to donors on their mobile devices. Take this a step further by optimizing your online presence for mobile users.

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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. Text-to-give (also known as text-to-donate, text-to-pledge, or text fundraising) is a form of mobile fundraising that asks donors to send a keyword to a text fundraising phone number. Supporters text the keyword to your phone number.

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14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

By now, the move to mobile has been a well documented phenomenon. How much time do we spend on mobile devices per day? How long do we spend checking email on mobile devices? If your nonprofit isn’t sure how to make the move to mobile, Tech Impact has you covered. O2 – “Mobile life report” UK (2013).