Developing a Tactical Fundraising Calendar for Your Organization
The Fundraising Authority
DECEMBER 10, 2020
For example, at a small organization, your tactical calendar may look something like this: January – Prospecting mailing. If a donor is constantly receiving direct mail solicitations, e-mail asks, fundraising event invitations, as well as visits from your development director , he or she is going to feel overwhelmed and put-off.
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