Developing a Tactical Fundraising Calendar for Your Organization
The Fundraising Authority
DECEMBER 10, 2020
If a donor is constantly receiving direct mail solicitations, e-mail asks, fundraising event invitations, as well as visits from your development director , he or she is going to feel overwhelmed and put-off. Be careful how many times per year you are asking each donor for money. Don’t Ask Too Rarely. Diversify or Die!
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