Fight Colorectal Cancer: A Rebranding Tale
Judi Sohn
MARCH 12, 2011
The logo was designed what felt like minutes before our launch in March 2005. We focused on the science and policy. It involves a blend of research, consulting, capacity-building, writing and design, coupled with variables that are unique to an organization (such as its culture, budget and staff). Why did we do this?
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