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Facebook gives us a unique approach to targeting different demographics than you would be able to achieve with traditional internet advertising platforms such as Google Adwords or MSN Adcenter. Although we could target different demographics, we still paid the traditional per click basis that Adwords or Adcenter uses.
But to truly achieve its nonprofit mission, board leadership must be as diverse as the organization’s ever-changing community and clientele – not only in relation to demographics of today but also of tomorrow. He grew up in Flagstaff, lived many years in Tucson and has lived in the Valley since 2005.
Elizabeth Slater, CEO of Youth On Their Own, a Tucson human services nonprofit serving youth, gives an example of this in practice, “Some of our donors expect the tearful story, they want to cry; they want to hear the trauma. Avoid the use of poverty porn and stereotypes. Use data from an equity perspective.
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