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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

And what’s this I hear about teens leaving Facebook for other social networks, is this true? According to a recent survey conducted by LinkedIn , reading industry news posted on the professional social networking site was the top reason for users under 35 to log on and check their feeds. But what social platform are they on the most?

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Facebook is trying to shake off its 'old person's platform' image

TechSpot

Teens have been moving away from Facebook in favor of other social media sites for years. It was happening as far back as 2014 when Instagram started becoming more popular among that demographic. Insta and Snap proved bigger draws in 2017, and the most recent survey (2022) found that Facebook. Read Entire Article

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Want to increase your brand’s relevancy? Partner up with tween YouTube stars

The Next Web

According to Buzzfeed , 93 percent of the 13-to-18-year olds surveyed in a recent study visited YouTube once a week, while only 65 percent visited Facebook. Due to this growing demographic on YouTube, dozens of tween YouTube stars have risen to fame with thousands and sometimes millions of subscribers and views on their video content.

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Facebook’s whistleblower report confirms what researchers have known for years

The Verge

But for researchers who study social media, the internal study that sparked the controversy was mostly confirmation of what they already knew — that Instagram makes teen girls feel worse about their bodies, and that they blame the platform for anxiety, depression, and suicidal thoughts. I didn’t feel like it was tremendously surprising.”.

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Daily Crunch: Mos evolves from fintech into challenger bank, as early users start post-college lives

TechCrunch

The startup, which just raised $40 million, appears to link neobanking to the college student demographic and their peculiar needs. If you’re a growth marketer, pass this survey along to your clients; we’d like to hear about why they loved working with you.

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5 Tips to Build Audience Personas for Your Nonprofit Website

Nonprofits Source

Your personas should include plenty of rich detail, such as each individual’s demographics, hobbies, and motivations. Review your nonprofit’s internal database to assess supporter data points such as demographics, behaviors, interests, geographic location, occupation, and more. Internal data. Social media engagement data.

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Learn to Love Your Local Data

Museum 2.0

Want to know the demographic spread of your county? Want to know how many kids ate fruits and vegetables, or how many teens graduated high school, or how many people are homeless? Not only do they aggregate existing data, they do a bi-annual phone survey to tackle questions like "have you been discriminated against in the last year?"

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