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The Looming Membership Cliff: What Associations Can and Should Be Doing

The MatrixFiles

Michael DiFrisco, Executive Director of the American Academy of Cosmetic Dentistry , surveyed members and found that 52% of accredited members were planning to retire in the next five years. Kelli Baxter, then Executive Director of the American Translators Association , surveyed members and found that 62% of members were close to retirement!

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12 Demographic & Technology Trends Changing the Nonprofit Sector Worldwide

Nonprofit Tech for Good

Available in العَرَبِيَّة, English, français, Português, and español, the 2017 Global NGO Technology Survey seeks to gain a better understanding of how NGOs and NPOs worldwide use technology to engage their supporters and donors. If you work at a NGO, nonprofit, or charity, please volunteer 4-7 minutes of your time to take the survey.

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Why Data SHOULD Drive Your Strategy

Association Analytics

Actions Speak Loudest… I have talked with many membership professionals who have all but eliminated surveys from their efforts to track member sentiment. People who answer the surveys are merely the people who like taking surveys, or else have some kind of axe to grind. Their reasoning? But doing it correctly is important.

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Are the Majority of Online Donors Liberal Female Gen Xers?

Nonprofit Tech for Good

Liberal female Gen Xers may not be the majority of online donors, but they definitely are the demographic participating most in the 2017 Global Trends in Giving Survey. We need more diversity in our survey respondents (!!) The survey is 100% anonymous and published in English, español, and français. 19% in Australia.

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Quality demographic data: Respect, privacy, and accuracy 

Candid

nonprofits are engaging with demographic data about their staff, leadership, and board members—but what does quality demographic data look like? A study we recently conducted on behalf of Candid found that, in line with previous research , nonprofits are using demographic data to inform their work and sharing it.

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New courses address barriers to demographic data collection 

Candid

Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographic data.

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Strategies For Connecting With Younger Donors

Bloomerang

Millennials and Gen Z are both nuanced demographics. There are various areas to dig deeper into, but some things worth exploring about these demographics include the following. You can use data analytics platforms to segment your target demographics into personas, allowing you to tailor general outreach to be more relevant.

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