Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

Social Media 100

Social Media Media Social St. Louis 100

Achieve

SEPTEMBER 5, 2024

However, there is a downward trend in the number of associations that identify as “innovative,” which could forewarn problems retaining that membership in the future. Compile member data from applications, surveys, event attendance, and engagement with past online communications. Analyze member behavior. Develop targeted strategies.

Online 52

Online Associations Metrics ROI 52

Achieve

JUNE 1, 2023

You might send surveys or host meetings with high-level supporters to get their input on your organization’s strategies. Review your donor demographics. Analyze your online giving trends and engagement metrics. Review your donor demographics. How can you make those options more accessible for each demographic?

Donation 52

Donation Donor Giving Demographics 52

Whole Whale

MARCH 30, 2023

Here are 5 key parts of a donor persona: Demographic information : This includes age, gender, location, education, income, occupation, and other relevant demographic details. This can include demographic information, giving history, communication preferences, and other relevant data points. How do I use donor personas?

Donor 52

Donor Build New York City Demographics 52

Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. is the purchase of your product trending up or down?).

Map 52

Map Digital Business Marketing 52

Whole Whale

JANUARY 27, 2023

This can be anything from an impact story about a client or volunteer all the way to discussing important industry trends, events or research findings that benefit those in need. Launch Polls & Surveys Start generating data by asking questions!

Awareness 52

Awareness Question Ideas Strategy 52

sgEngage

APRIL 10, 2023

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Your social media pages. Demographic and personal information. Demographic data, historical giving, and engagement metrics can help you decide how to segment your audience and construct your marketing strategy.

Demographics 81

Demographics Retention Donor Research 81

Bloomerang

MAY 15, 2023

As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions. These journeys work best when you carry them across all your channels, including direct mail, email, social media, in-person events, digital ads , and more. Who participated? Who didn’t?

Data 99

Data Gift Relationship Interaction 99

sgEngage

MAY 27, 2021

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area. Your social media pages: Create informational posts about your campaign and be sure to make them shareable so current supporters can repost them to their pages and reach an even larger audience.

Giving 122

Giving Metrics Retention Demographics 122

sgEngage

NOVEMBER 14, 2023

In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Understand individual patient health within the context of population health trends. Many nonprofits struggle to maximize their data usage.

Integration 87

Integration Data Nonprofit Platform 87

Allegiance Group

JUNE 13, 2024

Then, you’ll build out more granular objectives that relate to the broader goals—for instance, growing your social media following by 10%. Your nonprofit doesn’t exist in a vacuum, so you’ll need to consider market trends when launching any campaign. social media marketing director). Your supporters.

Marketing 52

Marketing Analysis Nonprofit Audience 52

The Modern Nonprofit

APRIL 18, 2023

conduct research Gather data on your current supporters Review your nonprofit’s existing data, such as donor records , volunteer information, and past survey results. This information can provide valuable insights into your current supporters and help you identify trends and patterns that may inform your strategies.

Guide 52

Guide Donor Fundraising Social Media 52

sgEngage

JULY 24, 2023

The reality is that the higher education pipeline is even smaller than what demographic statistics show. Ensure your marketing, website, and social media appeal to a broad audience and reflect an ever-changing student population. How is your institution a better choice for their future? What makes you stand out?

Education 87

Education Student Award University 87

sgEngage

OCTOBER 14, 2022

blogs, videos, photos, etc… Social media platform insights can offer a lot of this information but doing an informal survey or poll can also work to learn more about your audiences. Effective communication involves being agile, responsive, and brave when it comes to trying out new media, trends, and delivery.

Communication 82

Communication email Marketing Museum 82

NonProfit Hub

FEBRUARY 6, 2015

It seems like everyone is using social media. That fact is just one of many interesting tidbits found in Pew Research Center’s annual report on social media usage , which was released a few weeks ago. Pew surveyed almost 1600 people on their social media habits during September 2014.

Social Media 28

Social Media Audience Media Social 28

Nonprofits Source

JULY 2, 2024

If you sent post-event surveys to attendees, review that data as well. Use your social media posts for ongoing engagement boosts. Create a variety of interesting content, including photos of your highest-value live auction items , media from past events, and impact statistics. Did the events reach their goals?

Marketing 52

Marketing Strategy Registration Channel 52

Connection Cafe

JULY 13, 2016

brought on by a presidential election year drove Achieve, the research team behind The Millennial Impact Project , to seek how—or if—this generation’s philanthropic interests and involvement change with it, including how these changes may be influenced by important demographics such as their political ideologies, gender, age and more.

Social Media 20

Social Media Causes Media Change 20

Care2

JULY 26, 2013

Millennials are often the target demographic for many nonprofits, as they are known to be the most technologically-savvy with high adoption rates of smart phones, their value of entrepreneurship, and the belief that they can make a local difference, according to the Telefonica Survey. 27 countries and 6 regions were included.

Global 78

Global North America Difference Studies 78

Neon CRM

NOVEMBER 16, 2023

Are you working with new demographics? If you don’t already have this information, consider conducting a donor survey. This 2022 report features industry data, trends, analysis to help you better reach your donors. Here are a few ways to spread the word: Change your social media bios to your new mission statement.

Examples 95

Examples Language Iowa Nonprofit 95

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Survey existing donors on what compelled them to support you before. Remember your goal is persuading consumers.

Lesson 59

Lesson Fundraising Digital Test 59

Nonprofits Source

JUNE 22, 2017

Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Second, social media isn’t enough on its own to expose your organization to a new audience. Survey Visitors On Your Website.

Digital 111

Digital Marketing Guide Chapter 111

Tech Soup

SEPTEMBER 12, 2014

According to a survey by Bloomerang , in cooperation with Nonprofit Marketing Guide: Most nonprofits are familiar with communication segmenting. The most common segments tracked past donor interactions, not demographics. social media nonprofit fundraising donors nonprofits communications library libraries data databases marketing'

Communication 57

Communication Library Demographics Nonprofit 57

Media Cause

JANUARY 10, 2023

Marketing has only gotten more complex over the years as nonprofits need to consider digital promotional methods such as SEO , social media presence, and targeted online advertisements. . Specifically, for your nonprofit merchandise, assess your audience by: Reviewing demographic data. Checking out design trends.

Product 52

Product Marketing Nonprofit Audience 52

DipJar

JUNE 20, 2023

You can also survey prospective members for a new membership program! Member management software not only keeps track of your members, but also member demographics, preferences, and their history with your organization. What tools will I need to run the program? How do I effectively grow my membership?

FAQ 52

FAQ Program Guide Arkansas 52

sgEngage

MARCH 4, 2022

In the first half of 2021, OneCause conducted a survey of 1,026 Social Donors to explore how giving has evolved during the pandemic and what lessons we’ve learned from the virtual fundraising pivot. Understanding these giving trends will help your nonprofit make smarter choices and forge stronger relationships with your donors.

Studies 91

Studies Experiment Giving Generation 91

DipJar

NOVEMBER 15, 2022

Participant demographics. Doing so will help you track progress, quickly respond to changes, and identify trends over time. Thus, plan to share your impact data across both digital spaces, such as your website and social media accounts, as well as physical ones, such as conferences and events. Number of participants.

Metrics 52

Metrics Impact Guide Literacy 52

Tech Soup

NOVEMBER 27, 2013

The big nonprofit tech trends this past year seemed to be in the areas of the emergence of mobile devices, social media stratification, the launch of Office 365 for Nonprofits, some huge digital inclusion initiatives, and lots of other things. Social Media. A 2013 survey from The Millennial Impact.

News 62

News Review Technology Adobe 62

CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. So, are you ready to harness the power of social media for your fundraising efforts?

Social Media 64

Social Media Storytelling Media Effective 64

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Survey Your List: Ask your subscribers which subject areas they are interested in reading about.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

APRIL 6, 2011

The survey results are filled with interesting data that nonprofits and political campaigns should take into consideration when developing outreach strategies to reach younger demographics. More Survey Results You Need to Know From 18-29 Respondents.

Student 74

Student Houston Advocacy Survey 74

AccelEvents

JUNE 24, 2021

Event marketers who are nimble and can adapt to recent trends in digital transformation are the ones who will prevail and deliver the most value to their stakeholders. Analyzing this data can improve lead capturing and sales conversions by indicating what the target demographic actually wants to know. Enables easy integrations.

Guide 93

Guide Virtual Registration Platform 93

Pamela Grow

SEPTEMBER 25, 2024

Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages.

Audience 59

Audience Effective Tips Newsletter 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2009

research, a survey of the giving habits of the social media savvy, over at Mashable. This has been found in a number of surveys over the past few years (see Allison Fine's astute commentary on the recent Blackbaud survey here ) If we look back a year ago at donation trends on Facebook Causes, we also see the same complaint.

Philanthropy 51

Philanthropy Results Studies North America 51

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. targeted engagement through relevant social media tools and email outreach. editorial calendars.

Content 37

Content Communication Marketing Strategy 37

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 31

Social Media Mobile Advocacy Online 31

Tech Soup

APRIL 2, 2012

We’ll draw from recent experiences in setting up an active advisory group made up of NGO partners from all corners of the globe; our network-wide campaign to survey NGO technology trends in 24 languages; and, our own technology solution to communicating with these partners to deliver services in 37 countries. Claire Sale.

Conference 44

Conference Technology San Francisco Disaster 44

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. targeted engagement through relevant social media tools and email outreach. editorial calendars.

Content 30

Content Communication Marketing Strategy 30