.orgSource

FEBRUARY 6, 2023

According to Gartner , the technology and research consulting firm, 90 percent of organizations now have a CX officer or an equivalent position. Unlike many businesses, we have always been focused on member retention. One unpleasant experience jumpstarts the leap to another platform, product, or service.” Provide training to everyone.

Experiment 44

Experiment Marketing Game Gartner 44

sgEngage

MAY 27, 2021

You can create a research-based fundraising strategy. . Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

Giving 122

Giving Campaign Retention Fundraising 122

DipJar

MARCH 21, 2022

One of the best ways to prepare is to conduct thorough prospect research. Prospect research is the process of using tools like your donor database and government records to identify potential donors who have the financial ability and personal interest in your cause that together signal they may want to contribute to your organization. .

Research 91

Research Consultant Donor Database 91

Bloomerang

AUGUST 30, 2021

The Fundraising Effectiveness Project (FEP) noted that while 2020 saw an overall increase in giving, that year’s donor retention rate dropped by 4.1 Per the FEP , donor retention rates (which have been falling at least since 2006, the first year of the FEP) continued to fall last year. drop from the 2019 rate of 45.4%. .

Donor 129

Donor Giving Retention Nonprofit 129

Association Analytics

AUGUST 15, 2022

What are real-time trends and demographics of our meeting registrants? Research shows that people remember 80% of what they see and do. Go deep with data and determine things like how many events they attended before, how many courses they took while also considering their demographic data. What products should we sunset?

Analytics 169

Analytics Associations Demographics Data 169

Candid

JULY 22, 2024

nonprofit sector report analyzes the demographics of staff, leaders, and board members, based on data from 59,550 U.S. The striking disparity suggests that nonprofit leaders with disabilities may face barriers in scaling their organizations and in being hired for roles at larger nonprofits,” said Anna Koob, senior lead researcher at Candid.

Nonprofit 116

Nonprofit Leadership Demographics Roles 116

The NonProfit Times

JULY 8, 2024

While value and money-saving are still important factors, another important motivator is their connection with the organization, according to researchers. population in terms of demographics, and the professionals surveyed included decision-makers at for-profit and nonprofit membership organizations.

Research 52

Research Survey Associations United States 52

sgEngage

APRIL 10, 2023

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. Get a head start on prospect research. Create a research-based fundraising strategy. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

Donor 97

Donor Campaign Fundraising Demographics 97

Nonprofits Source

APRIL 1, 2025

You may also leverage data enrichment to update your first-party data, such as demographics and contact information. Research potential partners data privacy and collection practices, and dont be afraid to ask about their sourcing techniques to ensure they leverage accurate, reputable external data sources.

Strategy 52

Strategy Data Marketing Build 52

Candid

AUGUST 30, 2023

As we experience an ongoing shift toward equity-centered grantmaking, some foundations are seeking demographic data on their grantees and nonprofit communities to track, measure, and make informed decisions about the diversity within their grantmaking portfolios. million jobs, or 13.2% of its workforce in 2020. million in June 2021.

Trend 98

Trend Demographics Philanthropy Generation 98

Qgiv

SEPTEMBER 4, 2024

To create the best donor retention strategies for your organization, understanding the donor cycle is crucial for transforming your efforts into success. It’s crucial to your nonprofit’s success because the donor cycle can help you increase your donor retention rates which saves your organization time and money.

Donor 77

Donor Guide Retention Relationship 77

Bloomerang

MAY 30, 2022

What were our donor retention and new donor acquisition rates? We will improve overall donor retention by 5% (to 50% overall) by creating and implementing a donor-centered stewardship plan. Refresh your organization’s case for support by: Conducting audience research. How well are we engaging with our donors?

Guide 140

Guide Fundraising Social Media Donor 140

Nimble AMS

AUGUST 12, 2022

At times, it may seem like younger members are speaking a different language but strengthening your communication with Gen Z professionals ensures a future of member engagement and retention. . According to research conducted by WP Engine , 41% of Gen Z respondents left a website if it didn’t predict what they liked, wanted, or needed.

Tips 123

Tips Associations Social Media FAQ 123

Nimble AMS

DECEMBER 21, 2020

Member demographics are changing. According to recent Community Brands research , the members who are most engaged today are younger and more diverse. Today, Millennials in the workforce represent the largest segment of the working population and GenZ is the latest demographic of student and early careerist members. ?.

Associations 78

Associations Demographics Experiment Student 78

Bloomerang

JULY 19, 2023

You’re able to see, for individual donors and for the organization overall, the number of asks made, gifts obtained, average size of major gifts and donor retention rate. Demographics: Foundations and corporate funders will want to know who is benefiting from your nonprofit’s services. Do you serve K-12 students?

Professional 97

Professional Leadership Develop Proposal 97

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. This ultimately results in better donor acquisition as well as stronger, more genuine partnerships with greater retention. Research The first step is finding as much information as you can from your existing analytics. Let’s explore an example.

Donor 91

Donor Audience Social Media Survey 91

Bloomerang

MAY 26, 2021

What specific demographic information do they have in common (gender, age, location, income level, etc.)? Once you have their first gift, make sure you work extra hard to bond them to your organization—otherwise retention can be a problem moving forward. For example: Do they all give to the same offer? Be as thorough as you can.

Donor 130

Donor Program Tips Channel 130

Bloomerang

APRIL 12, 2022

Each profile shows the donation history of each donor, their contact and demographic information, and each interaction they’ve had with your organization in the past (emails opened, calls-to-action taken, events attended, etc.). based on how much they could potentially give to your organization according to available prospect research.

Donor 119

Donor Software Management Guide 119

Cloud 4 Good

OCTOBER 18, 2022

Western Michigan University (WMU) is a large, public research-intensive university that has been helping students reach their potential through a pursuit of purpose since 1903. Around 20K students find that purpose each year across a range of undergraduate and graduate programs at WMU. Seeing the Bigger Picture.

Michigan 115

Michigan Student University Education 115

Tech Soup

APRIL 10, 2017

For the first time, this fifth annual edition includes insights into donor demographics, retention trends, generational giving, and significant online donations in addition to charitable giving research. It provides one of the most credible resources on fundraising performance in the social good community. Online giving grew 7.9

Donation 59

Donation Online Nonprofit Blackbaud 59

TechCrunch

SEPTEMBER 29, 2022

The digital divide in academia is a particularly acute problem, which only grows as universities and colleges get less affordable, and as institutions aim to be more inclusive of people from demographics that might have traditionally been excluded from the halls of higher learning.

Student 87

Student Fund Platform Raise 87

Candid

APRIL 13, 2021

Keep in mind: Many folks give an initial, smaller “test the waters gift,” so a follow-up plan is key for retention. Just like your organization is doing prospect research to find new donors, potential volunteers and supporters are basically shopping online for organizations to get involved with. Build your online presence.

Giving 98

Giving Tips Time Profile 98

Candid

MAY 5, 2021

Some organizations feel that acknowledging inclusivity draws overt attention to demographic differences and can come off as unprofessional. Unfortunately, research continues to show that even organizations that state they are committed to diverse hiring still often fail to do so. A wider range of talent.

Strategy 119

Strategy Nonprofit Skills Job 119

sgEngage

JULY 30, 2024

The Challenge The 2025 enrollment cliff is real and more than a demographic blip: it’s a siren of profound changes in higher education. Then one day, I received a phone call from a former colleague who had run the Global Market Research division at Pearson Education. Would that help drive your recruitment initiatives?

Survey 93

Survey Student Education Classroom 93

sgEngage

MAY 18, 2023

Retention: Focusing on maintaining and re-enrolling students from year to year, ensuring a strong reputation and stability for the school. Research & reporting: Collecting and analyzing data on internal and external factors affecting enrollment, student success, and the school’s image to inform decision-making.

Management 52

Management Student Demographics Retention 52

Bloomerang

MARCH 30, 2023

Keeping your volunteers happy, motivated, and engaged in your organization’s mission is a key part of longer-term volunteer retention and program success. When considering who your volunteers are, you need to collect necessary information from them like demographic information, skills, and qualifications. WHO are your volunteers?

Volunteer 105

Volunteer Organization Strategy Metrics 105

TechCrunch

AUGUST 3, 2022

. “Over 3,000 businesses offer ZayZoon to their staff today … Depending on the industry and employee demographics, it’s typical for a business that rolls out ZayZoon to have 25% to 45% of their workforce accessing ZayZoon regularly.” billion in pay in 2020. . It’s not just businesses that could have grievances.

Accessibility 77

Accessibility New Jersey Retention Business 77

Get Fully Funded

APRIL 4, 2024

Building relationships with all of your supporters can strengthen your donor retention rate and help your nonprofit raise more funds over time. Research shows that a 10% improvement in your donor retention can lead to an up to 200% increase in donors’ lifetime value. Offer a recurring giving option on your online donation page.

Donation 110

Donation Strategy Nonprofit Donor 110

Bloomerang

OCTOBER 16, 2023

Along with storing donors’ contact and demographic information, this technology helps build relationships with supporters by saving previous engagement data, such as past donations or events attended. According to research from Epsilon, 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

Database 105

Database Donor Guide Software 105

Connection Cafe

AUGUST 12, 2013

Baby Boomers, as well as other groups like Matures, Generation Y and Generation X have specific demographics and media habits. I bet understanding you donor base better and personalizing your fundraising appeals would also have an incredible impact on donor retention. Would my donors be interested in monthly giving?

Donor 48

Donor Studies Fundraising Results 48

sgEngage

JULY 24, 2023

The reality is that the higher education pipeline is even smaller than what demographic statistics show. This could limit the resources available to enhance the education, research, and extracurricular opportunities that attract students, resulting in fewer revenue streams and subsequent financial challenges. Diversify your pipeline.

Education 98

Education Student Award University 98

Bloomerang

SEPTEMBER 4, 2018

According to Roger Craver in his book Retention Fundraising , “The average nonprofit has a 60-70% chance of getting additional gifts from current donors, a 20-40% chance from a lapsed donor and a 2% chance from a prospect.”. Their customer retention rates dwarf ours. Surveys provide information on: Who your donors are (demographics).

Donor 52

Donor Tips Retention Gift 52

Achieve

JUNE 1, 2023

Review your donor demographics. Review your donor demographics. Assessing demographic-related giving patterns can help you understand who is supporting your cause and how you can better connect with them. For each of these demographics, conduct audience research to determine: Their preferred giving avenue.

Donation 52

Donation Donor Giving Demographics 52

Allegiance Group

JANUARY 8, 2025

Their goals were to identify and refine more strategic new donor journeys to drive stronger retention, earlier upgrades, and increase the number of donors giving $1k+ annually. These potential mid-level donors were inspired to make their first gift during the extraordinary environment of the pandemic and required a distinct donor journey.

Map 52

Map Donor Experiment Team 52

ASU Lodestar Center

JUNE 15, 2022

However, if boards and upper management do not prioritize human capitol recruitment and retention with proper funding, then the result is often high turnover rates and lack of skilled leaders. Benefits like these can be the difference in recruiting and retention efforts, despite potential short falls elsewhere in the organization.

Skills 52

Skills Nonprofit Colorado Retention 52

Neon CRM

NOVEMBER 16, 2023

Are you working with new demographics? You Receive Feedback That Your Mission Statement No Longer Resonates Soliciting donor feedback is a critical step in a donor retention strategy. Anyone can view this mission statement and get a grasp on what Girl Talk stands for and the type of work they do for their target demographic.

Examples 95

Examples Nonprofit Donor Language 95

DNL OmniMedia

DECEMBER 12, 2024

Research shows that 32% of donors are most inspired to give by social media marketing, followed by email (30%), nonprofits’ websites (17%), and printed materials (15%). As you research nonprofit marketing, you’ll likely come across the terms inbound and outbound marketing. Email Email is a tried-and-true marketing strategy.

Marketing 52

Marketing Guide Nonprofit Social Media 52