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Candid released its free Demographics API to help organizations easily standardize and integrate their demographic data collection. This initiative allows nonprofits to share demographic information one time on their Candid profile, where funders, researchers, donors, and other stakeholders can easily access it.
Over the next four decades, Christians will remain the largest religious group, but Islam will grow faster than any other major religion, mostly because Muslims are younger and have more children than any other religious group globally (Pew Research Center). Source: Pew Research Center.
Demographic data is critical to helping our sector better understand and meet the needs of diverse communities. Foundations increasingly recognize the importance of recipient organizations’ demographics in informing their grantmaking process to ensure their grants are equitably distributed and impactful.
Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S.
Here is how to connect on a heart level with donors using primary research. AI is set to become increasingly helpful, but when it comes to fundraising, there is no substitute for the voice of your donors.
nonprofits are engaging with demographic data about their staff, leadership, and board members—but what does quality demographic data look like? A study we recently conducted on behalf of Candid found that, in line with previous research , nonprofits are using demographic data to inform their work and sharing it.
What’s the demographic composition of the U.S. Based on data from 59,550 public charities that shared demographic data between July 2019 and January 2024, 47% of all staff identify as white, 24% as Black/African American, 19% as Hispanic/Latino, 6% as Asian American/Pacific Islander, 1% as Native American, and 4% as multiracial. “Not
Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographic data.
Rather than create yet another custom reporting requirement for applicants and grant recipients, Mott is helping to lead a growing movement of grantmakers who use the ready-made and scalable demographic profile reporting within Candid’s GuideStar tool. GuideStar provides a platform where all U.S.
Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. Our purpose at Candid is to get key information—like this demographic data—into the hands of those who rely on it to guide their decision making. nonprofits and foundations.
Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.
Google announced Wednesday that it is launching a new research app for Android phones, which would allow anyone with a device to participate in medical studies. The app will collect demographic data , like age, gender, and race as well. Health Studies is Google’s answer to Apple’s Research app , which runs on iOS devices.
Associations have been slow to respond to the reality of their members’ changing demographics. Some associations put power behind those words by quickly adopting strategies to expand gender, racial, cultural, demographic, and age distribution within their memberships as well as their leadership.
A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information.
Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. What Motivates Planned Giving? Additionally, remember that “planned gifts” are a diverse category.
Many nonprofit organizations believe market research is beyond their reach due to lack of staff, budget, and time. But without the solid data market research can provide, nonprofits may make decisions based on assumptions that lead to misaligned strategies and missed opportunities for retaining donors and volunteers and attracting new ones.
A new LGBTQ+ Index and research report released by the Indiana University Lilly Family School of Philanthropy at IUPUI shows philanthropic support for LGBTQ+ organizations accounted for 0.13% of total U.S. charitable giving in 2019, the latest year for which data are available.
According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. First ask yourself, what demographics do these stakeholders fall into? Then do some research on each social media platform to see where your different audiences are engaging.
Nearly one-third of respondents (31%) gave to neither, according to data in the new report The Giving Gap, Changes in Evangelical Generosity from GreyMatter Research Consulting and infinity concepts. The study was conducted online, through a blend of research access panels.
The team’s mission is to examine socioeconomic and human rights impacts of AI, publish foundational research, and incubate novel mitigations enabling machine learning (ML) practitioners to advance global equity. Our work gives weight to Google's AI Principles.
To better understand how to address anti-Black racism, the social sector needs a stronger research foundation. The overarching purpose of this collaboration is to create and publish research and insights that spark sector-wide understanding and discourse on Black leadership. About the research .
Funders are increasingly using demographic data about the staff and leadership of the nonprofits they support to assess their impact and reach. The course provides an opportunity to learn from case studies, including the kinds of questions The California Endowment, a Demographics via Candid partner, is using the data to answer.
A new report from Independent Sector (IS) and United For ALICE , a national research organization studying hardship, shows that in 2022, more than one in five nonprofit employees nationwide could not make ends meet. Hardship often hits certain demographic groups harder than others.
Candid began collecting demographic data from nonprofit organizations in July 2019, encouraging them to share information on their leadership, staff, and board members on their nonprofit profiles. Among organizations that did not share demographic data, 65% were unaware that this section of their profile was incomplete.
Closing the Generosity Evidence-to-Practice Gap I often hear from nonprofit leaders the importance not just of having research data available, but resources that help them apply it to their organizations. The Generosity Commission’s report highlights the importance of making research more accessible and actionable.
Researchers were caught by surprise after a short video sent a flood of new users to a survey platform Thousands of scientific studies had to toss out weeks of data because of a 56-second TikTok video by a teenager. Before Mechanical Turk existed, all social science research had to happen in the laboratory. You program a survey.
This myth stems from bad data and assumptions, but the most recent research shows the opposite is true. You can read more about this issue in a research report from CoinCenter and Dr. Koomey here. In order to attack the network, 51% or more of the network has to be overtaken, which would cost billions of dollars.
Facebook is being criticized by politicians and researchers for banning the accounts of academics who analyzed political ads and misinformation on the social network. Creator of the Firefox browser, Mozilla, which conducted a privacy audit of the academics’ work, said Facebook’s justification for banning the researchers was “wrong.”. “In
Since donors are using Candids data to research charities not only on GivingTuesday but every day, its essential for nonprofits to regularly review and update their organizations profile.
Audiences can be categorized into different segments based on their demographic information and donation behavior. See this report from the Miami Center for Orthopaedic Research and Education , which uses a strong contrast between the text and background colors to provide an engaging experience for all.
And, research shows they may have some traits that fundraising professionals should know about. As nonprofits become more dependent on larger donors, the more fundraisers know about them, the better.
And, as we learn more, we’re discovering that these applications are remarkable research assistants, too. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years. Before the challenge, the ALS Association received $6 million yearly for research.
According to research conducted by Pew Internet these 5 social media statistics will help your nonprofit understand exactly how to optimize its content to see better engagement. Connecting with this niche demographics may seem like a daunting task, Snapchat’s user base has skyrocketed 67% over the last 6 months.
Pew Research Center survey , a third of people prefer to get their news online. For some demographics the percentage is even higher. I read most of my news online, and I'm not alone. According to a. The percentage of people reading news online is probably even higher due to social media, with. 68% of U.S.
As resources may be limited, it’s best to target items that won’t take a lot of phone calls or research to request. By teaming up with a like-minded business, you create an ally to promote your mission to customers that fall squarely in your target demographic. electronically or via regular mail). 2) Select a site to host your auction.
Research on racial diversity, equity, and inclusion has shown that being explicit, specific, and intentional about language and social identity can decrease bias and discrimination. I am a firm believer in collecting demographic data. Language has power. Not mincing words when it comes to issues like racism is especially critical.
Perhaps you’re seeing a growth in an untapped market or demographic. Step 5: Now that you’ve completed the research, you can create your new strategic marketing plan. Byte Technology’s marketing expertise can do the research and online analysis needed to assist you with your new Strategic Marketing Plan.
One of the best ways to prepare is to conduct thorough prospect research. Prospect research is the process of using tools like your donor database and government records to identify potential donors who have the financial ability and personal interest in your cause that together signal they may want to contribute to your organization. .
If United States workforce trends hold, the researchers project a total supply of 18.6 What has the researchers concerned is the increased healthcare needs of an ageing population. Healthcare expenditure data shows, according to the researchers, that older people spend more money on services as they encounter more health issues.
In 2017, Race Forward merged with the Center for Social Inclusion to become the nation’s largest research, advocacy and services organization devoted to racial justice. Have there been demographic, economic, or policy changes that affect your messages and offerings? Organizations are always changing. The environment is always changing.
With the amount of data available, tools are leapfrogging each other monthly, which means it might take some research to find which one works best for you. Research how AI might impact your members’ careers and what steps they can take to protect that from happening.
EGA has a long-standing history that includes more than 10 years of data collaboration with Candid, to support their Tracking the Field (TTF) research program. After all, good research requires the essential ingredient of high-quality data. For racial equity, this is doubly true.
It’s a startling image that illustrates the deep-rooted biases of AI research. In the case of PULSE, the algorithm doing this work is StyleGAN, which was created by researchers from NVIDIA. Not coincidentally, it’s white men who dominate AI research. Image: Twitter / @Chicken3gg. People of color are not outliers.
Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. It was the final presentation of the social media excellence webinar. Facebook is a must for all NGOs.
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