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Strategies For Connecting With Younger Donors

Bloomerang

Millennials and Gen Z are both nuanced demographics. There are various areas to dig deeper into, but some things worth exploring about these demographics include the following. While your cause may be the main reason for the donation, reflecting their other ideals is likely to be influential, too.

Donor 109
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Quality demographic data: Respect, privacy, and accuracy 

Candid

nonprofits are engaging with demographic data about their staff, leadership, and board members—but what does quality demographic data look like? A study we recently conducted on behalf of Candid found that, in line with previous research , nonprofits are using demographic data to inform their work and sharing it.

professionals

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March Madness highlights Gen Z’s skyrocketing sports betting addiction

Fast Company Tech

One demographic that seems particularly susceptible to sports betting addiction, according to the Intuit Credit Karma study, is Gen Z37% of whom reported being addicted. Thats 14% more than the number of respondents across all age demographics claiming to be addicts.

Studies 129
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Who is sharing nonprofit demographic data with Candid? 

Candid

Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? Have there been demographic, economic, or policy changes that affect your messages and offerings? Do your online efforts reflect those changes? Do you use analytics, surveys, testing, interviews?

Online 259
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Demographics via Candid: One year in 

Candid

In February 2023, we officially launched Demographics via Candid , an initiative that empowers nonprofits to share their demographic data one time, through the Candid profile, where it can be accessed and reused by funders and other stakeholders across the field.

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Highlights from Issue Lab’s most popular 2024 resources 

Candid

Candids Issue Lab is an open-access library dedicated to collecting, preserving, and sharing reports, case studies, surveys, and toolkits published by social sector organizations. It is intended to spark collaborative visioning, planning, action, and reflection as we all work to ensure a bright future for all children.

Issue 52