Association Analytics

SEPTEMBER 13, 2023

Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169

Analytics Education Program Impact 169

Nonprofit Tech for Good

DECEMBER 19, 2017

billion by 2021 – a growth rate of 22%. Demographic Shifts Worldwide. 2017 Global Trends in Giving Report. Based upon the survey results of 4,084 donors worldwide, the 2017 Global Trends in Giving Report explores the impact of gender, generation, and ideology upon giving and volunteerism. The Revival of Email.

Trend 272

Trend Communication United States Online 272

sgEngage

NOVEMBER 18, 2024

Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. What Motivates Planned Giving? Additionally, remember that “planned gifts” are a diverse category.

Program 80

Program Giving Gift Children 80

Nonprofit Tech for Good

MAY 16, 2024

Using AI isn’t just a passing trend; it’s essential for nonprofits looking to make a bigger impact. This change reflects a broader trend in nonprofits. They use it to find trends, patterns, and opportunities. Improved Donor Retention Additionally, smart donation asks contribute to improved donor retention rates.

Donation 247

Donation Data Fundraising Analytics 247

Qgiv

JANUARY 8, 2024

Looking at the current state of fundraising, there are a few top trends and strategies to elevate your fundraising efforts that stand out among the crowd. Employing these latest trends and best practices can help you amplify your organization’s fundraising success!

Trend 52

Trend Raise Tools Tips 52

Pamela Grow

SEPTEMBER 25, 2024

Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. between 2022 and 2023. To evaluate your segments, your nonprofit should: Review engagement metrics. Survey your audience.

Audience 111

Audience Effective Tips Newsletter 111

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. Direct mail response rate (to house): 4% Postage per letter: $0.49. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Direct mail response rate: (to house): 5% Postage per letter: $0.49. Mail stats.

Stats 96

Stats Trend Mail Fundraising 96

Association Analytics

AUGUST 15, 2022

Who are the community influencers on trending topics? What are real-time trends and demographics of our meeting registrants? Go deep with data and determine things like how many events they attended before, how many courses they took while also considering their demographic data. Look at trends over time.

Analytics 169

Analytics Associations Demographics Picture 169

Top Nonprofits

MARCH 12, 2021

Just like last year, common solutions to this year’s problems emerge in the form of fundraising trends. We’ve been paying attention to these developing trends, and have compiled them here for you. Consider adding direct mail appeals alongside your mobile strategy to capture a wider audience and boost your conversion rates.

Trend 98

Trend Campaign Fundraising Mobile 98

Candid

MAY 9, 2024

Increasing homeownership rates to close the racial wealth gap One of the biggest drivers of family wealth is homeownership. Yet, the Black homeownership rate is about 30 percentage points lower than the white homeownership rate, a gap that has not narrowed substantially in the last 20 years.

Community 98

Community Memphis Tennessee Minnesota 98

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. How many is your association using consistently?

Analytics 169

Analytics Marketing Taxonomy Module 169

Candid

NOVEMBER 20, 2024

Hardship often hits certain demographic groups harder than others. In a workforce that is almost two-thirds female (65%), women nonprofit workers have higher median wages, lower rates of financial hardship, and higher representation at the CEO level than women at for-profits.

Community 59

Community Support Nonprofit United States 59

Achieve

JUNE 1, 2023

Review your donor demographics. Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success. Review your donor demographics. How can you make those options more accessible for each demographic? Their retention rate.

Donation 52

Donation Donor Giving Demographics 52

.orgSource

APRIL 25, 2023

Even with the threat of recession on the horizon, these statistics indicate that the Great Resignation does not appear to be a passing trend. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% However, the job of finding those talented individuals is increasingly difficult.

Application 221

Application Statistics Culture Job 221

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 359

Linkedin Practice Social Media Sponsor 359

Whole Whale

OCTOBER 3, 2024

population will be over the age of 65, and this demographic shift will create significant demand for new services catered to older adults. Coined by Pew Research , the term outlines how the United States is experiencing a significant demographic shift known as the “Silver Tsunami.” growth rate (from 40.3

Literacy 52

Literacy United States Demographics New Hampshire 52

Candid

APRIL 25, 2023

The stakes are high, but there’s good news: EGA has leveraged the vast reach of Candid’s demographic data to help unlock critical insights for equity in environmental philanthropy. The largest environmental nonprofits are slower to diversify their leadership demographics compared to large nonprofits in general.

Effective 104

Effective Demographics Philanthropy United States 104

Nimble AMS

DECEMBER 11, 2022

While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date. The Community Brands 2022 Association Trends Study found 69% of Generation Z prefer connecting on TikTok, 82% on YouTube, and 82% on Instagram. Statista estimates there are 68.6

Associations 133

Associations YouTube Generation Mobile 133

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Monitor metrics such as engagement rates, content reach, and donor response. This will involve processing data to identify behaviors, preferences, and demographics that can refine your targeting strategy. The AI can then suggest channels that resonate with your goals, considering trends and audience preferences.

Digital 304

Digital Strategy Guide Create 304

Bloomerang

JANUARY 3, 2022

This will help you understand donor trends, such as if you reached a new audience, if the average gift amount increased, etc. . Response rates for each channel used . Email open and click-through rates by campaign (and/or subject line). Retention rate of last year’s campaign donors . Donor demographics .

Evaluation 115

Evaluation Metrics Campaign Fundraising 115

sgEngage

JULY 24, 2023

As birth rates decline and populations age, the effects on enrollment numbers, funding, and institutional sustainability become increasingly pronounced. With fewer young individuals entering the age cohort traditionally associated with college attendance, institutions face the risk of lower enrollment rates.

Education 82

Education Student Award University 82

sgEngage

NOVEMBER 14, 2023

Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. Understand individual patient health within the context of population health trends. These changes can be expressed by KPIs such as lower hospital readmission rates, higher patient satisfaction rates, and more.

Integration 83

Integration Data Nonprofit Platform 83

sgEngage

NOVEMBER 22, 2022

Each year, the Blackbaud Institute invites leading experts in the world of social good to reflect on current trends, giving insights to stay ahead of the curve. Our examination of giving behaviors and results on GivingTuesday each year have highlighted these important and consistent trends: Leveling the Playing Field.

Trend 80

Trend Global Giving Demographics 80

Whole Whale

AUGUST 20, 2024

According toinstagram data, Reels see an average reach rate of 30.81% (that’s double the reach rate of other content formats). Follow and Use Trending Hashtags As you type a hashtag, Instagram will suggest related and trending hashtags.

Impact 98

Impact Strategy Social Profile 98

.orgSource

JUNE 5, 2023

The 98 to 99 percent female demographic makes for a unique environment. If they are entrepreneurs starting businesses, they’re only getting loans at a 79 percent rate compared to their male counterparts. They have distinct viewpoints about activities like financial management and the execution of programs and services.

International 221

International Conversation Issue Leadership 221

The MatrixFiles

FEBRUARY 23, 2024

At a time when higher education is facing public funding cuts, changing demographics and a challenging student debt environment, institutions are facing an uphill battle to sustain enrollments and stay relevant. Unfortunately, it continues to rise, spreading from national news down to the local level at an alarming rate.

Associations 130

Associations Industry Government Education 130

Qgiv

JULY 16, 2024

Donor information Basic donor information includes details such as your donor’s full name, contact information, and demographics like age, gender, and occupation. This includes monitoring event attendance, email open rates, click-through rates on newsletters, social media interactions, and participation in volunteer activities.

Data 52

Data Management Guide Fundraising 52

sgEngage

APRIL 10, 2023

For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Demographic and personal information. Wealth indicators.

Demographics 77

Demographics Retention Donor Campaign 77

Connection Cafe

DECEMBER 27, 2018

Take a look below to discover the Blackbaud Institute’s top trends that reverberated across the social good sector this year. These figures revealed an interesting trend if we take a deeper dive into the data. as reported in Giving USA. as reported in Giving USA.

Trend 34

Trend Philanthropy Retention Hints 34

sgEngage

APRIL 26, 2023

There are always questions about the future of fundraising: What trends will take hold? Esports and livestreaming You would be hard pressed to find an organization that did not want to attract a younger donor base, as most organizations rely heavily on aging demographics, such as Boomers and Matures.

Platform 76

Platform Charity Trend Virtual 76

Media Cause

JUNE 27, 2023

For example, if you’re launching a campaign focused on reaching high schoolers and their teachers , consider the audience demographics and where each audience spends the most screen time. Leverage Trends When Applicable (Or Create Your Own!) 5000 Voices. campaign. 5000 Voices.

Social Media 97

Social Media Media Guide Social 97

Forum One

JANUARY 26, 2024

How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines? Regularly update your content to reflect the latest industry trends and changes.

International 95

International Strategy Search Structure 95

fusionSpan

SEPTEMBER 24, 2024

Within your campaigns, use demographic targeting to reach specific age groups or income levels and geotargeting to promote in-person events and regional activities. A slow-loading website frustrates users and increases your bounce rate. Here’s how to maximize this opportunity: Leverage targeting features. Craft compelling ads.

Associations 52

Associations Digital Strategy Search 52

Allegiance Group

APRIL 15, 2024

On average, direct mail has an open rate of 57.5% Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors. Conduct research about your organization’s specific market, working to identify marketwide consumer and technology trends. Track trends. The market landscape.

Mail 52

Mail Fundraising Nonprofit Channel 52

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). For example, if you discover your donor retention rate is falling, you can focus more time and resources on donor stewardship in the months leading up to GivingTuesday to boost retention. Wealth indicators.

Giving 122

Giving Metrics Retention Demographics 122

Candid

AUGUST 22, 2024

Over five years of data, the demographics of a lean foundation’s board have been the most reliable indicator of how foundations see racial equity relating to their mission. This suggests a growing recognition of the importance of diversity.

Foundation 105

Foundation Adopt Policy Practice 105

Bloomerang

MAY 15, 2023

This boosts engagement and response rates and helps create authentic relationships. As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions. Were there any trends or timelines you didn’t expect? Who participated? Who didn’t?

Data 99

Data Gift Relationship Interaction 99