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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

As valuable as data is, though, without a clear and actionable way to track and report across your entire association, it can be difficult to tell what’s actually working. Read on to learn how to best track and report on your key performance indicators (KPIs). Pillar: Membership Growth and Engagement What to track?

Track 169
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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

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Tracking Social Media Engagements and Conversions for Your Nonprofit

Classy

This is especially true on social media because there are so many data points you can track. Across platforms, you should be tracking social media engagement rates and conversion rates. This gives you a baseline of how you’re performing and a place to improve on moving forward. Tracking Social Media Conversions.

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Level Up Your Marketing with Analytics

Association Analytics

How are you tracking success? By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. With or without a process in place, getting the list you want can be challenging and time-consuming.

Analytics 169
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Beyond the Rainbow—Build a Diverse Board of Independent Thinkers

.orgSource

The boardroom is the last place where CEOs want to rock the boat. It can fast track important projects. Associations have been slow to respond to the reality of their members’ changing demographics. But good governance shouldn’t be comfortable. Collegiality among leaders is a good thing.

Build 322
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Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. Schedule a demo to learn more.

Retention 169
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Are you getting the most out of your retention data?

Association Analytics

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. Demographic/Career Info.

Retention 192