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Three Warning Signs Your Association Isn’t Keeping Up with Technology 

.orgSource

Prioritize System Integration : Look for solutions that allow your tools to communicate, giving you a complete picture of your members and enabling more effective engagement. Signs to Look For : Low Open Rates and Event Participation : Are members opening fewer emails or attending fewer events than before?

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Are you getting the most out of your retention data?

Association Analytics

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Retention rates aren’t one dimensional.

Retention 192
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Who to Target with Your Planned Giving Program & Why

sgEngage

Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. What Motivates Planned Giving? Additionally, remember that “planned gifts” are a diverse category.

Program 104
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Are you getting the most out of your retention data?

Association Analytics

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should — calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Retention rates aren’t one dimensional.

Retention 169
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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

Perhaps you’re seeing a growth in an untapped market or demographic. When you have a clear picture of what worked last year it makes it easier to take a little risk this coming year by introducing a new marketing or advertising avenue. A Strategic Marketing Plan brings goals into the picture. To See The Big Picture.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

When evaluating your year-end campaign , look at the whole picture. Looking at this data will help you make informed decisions and have an accurate picture of your organization’s health. . Response rates for each channel used . Email open and click-through rates by campaign (and/or subject line). Donor demographics .

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Quibi reportedly lost 90 percent of early users after their free trials expired

The Verge

Of those users, only about 72,000 stuck around after the three-month free trial, indicating the app had about an 8 percent conversion rate. That’s not too bad.

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