article thumbnail

How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

There are two phases to develop a Nonprofit Digital Sponsorship: Phase 1: Identify Your Audience & Partner(s). Phase 2: Content, Cost & Creation. Phase 1: Identify Your Audience, Partner(s) & Content. Audience Insights: Look at your audience insights on Facebook and write down your key demographic information.

Fund 331
article thumbnail

Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement. More fortunate groups avoid meltdowns by using data to predict future scenarios.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

They think: “many of our supporters are women aged 50-60 and are interested in animals, so let’s target that demographic on Facebook.” But Facebook has a lot more information about its users than the relatively blunt demographics that your database can provide. But counter-intuitively, Facebook doesn’t like being rushed.

Charity 331
article thumbnail

Your Nonprofit’s New Data Management Process

TechImpact

For example, you may want to know the demographics viewing specific web pages, or interacting with your social media feeds. This is the strategy and planning phase where your data has shed some light into a once dark corridor of your nonprofit. Whatever the case may be, make sure it is collected in a consistent and relevant way.

Process 186
article thumbnail

Google delays blocking third-party cookies in Chrome until 2023

The Verge

Google is announcing today that it is delaying its plans to phase out third-party cookies in the Chrome browser until 2023, a year or so later than originally planned. It is a very complicated attempt to create groups of demographically similar users in a semi-anonymous decentralized system that advertisers could use to target ads.

Google 122
article thumbnail

The Ultimate Guide to the Google Ad Grant: 2020 Edition

Nonprofit Tech for Good

Currently, this happens in two phases. After this first phase is approved, the second phase is building out a basic Google Ads account, and submitting that for approval. This means that even if you reach everyone in your target demographic, you probably won’t spend the full $10k. More narrowly-defined audience.

Grant 336
article thumbnail

Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

This will involve processing data to identify behaviors, preferences, and demographics that can refine your targeting strategy. Furthermore, during the implementation phase, ChatGPT can offer insights into potential hurdles and solutions, aiding in real-time decision-making.

Digital 305