Candid

DECEMBER 6, 2023

Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S. For example, U.S.

Demographics 111

Demographics Data Free Evaluation 111

Candid

NOVEMBER 7, 2023

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. The process and timing of asking nonprofits for demographic data matters.

Demographics 116

Demographics Lesson Action Data 116

Candid

MAY 4, 2023

Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.

Demographics 98

Demographics Share Data Nonprofit 98

Fast Company Tech

MARCH 17, 2025

Plenty of people bet on sports very manageably and responsibly, says Courtney Alev, consumer financial advocate at Intuit Credit Karma. One demographic that seems particularly susceptible to sports betting addiction, according to the Intuit Credit Karma study, is Gen Z37% of whom reported being addicted.

Studies 130

Studies Adobe Children Demographics 130

TechImpact

JULY 9, 2014

Offering content and information to a demographic or community while asking for nothing in return. 53% of respondents to this survey cited website traffic as the metric most important to them. Content marketing in a nutshell is just that. Second being brand awareness, with engagement coming in third.

Content 251

Content Marketing Nonprofit Social Media 251

Bloomerang

NOVEMBER 1, 2024

The wrong message to the right people? The right message to the wrong people? People are different, but in predictable ways. One easy way to get more of this information is to find out how donors self-identify using a survey. Consider how to bring people together, virtually or on site. Both are crimes.

Tips 112

Tips Strategy Volunteer Donor 112

Association Analytics

MARCH 1, 2023

Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event.

Associations 320

Associations Survey Product Data 320

NonProfit Hub

APRIL 22, 2025

Post-Event Surveys for Volunteers: 7 Questions To Ask Imagine hosting an incredibly successful volunteer event for your political advocacy organization, helping more people register to vote than you ever thought possible. This survey question gauges whether volunteers felt acknowledged for their contributions.

Volunteer 41

Volunteer Survey Question Script 41

The NonProfit Times

JANUARY 7, 2025

A new survey shows that evangelical giving has not rebounded and continues to plummet. A demographically representative sample was screened for evangelical beliefs and lack of non-Protestant affiliation. The COVID pandemic is often pointed to as a reason that certain silos of giving declined during roughly 2019 through 2022.

Giving 98

Giving Charity Authoring Studies 98

Nonprofit Tech for Good

MAY 8, 2019

Have there been demographic, economic, or policy changes that affect your messages and offerings? We found an exponential growth in the use of technology by low-income people,” executive director Linda Bopp says. Having talented people in-house allows us to pivot and move quickly based on our metrics,” Melissa says.

Online 259

Online Nonprofit Hunger WordPress 259

DataRobot

DECEMBER 26, 2019

Pew Research Center survey , a third of people prefer to get their news online. For some demographics the percentage is even higher. For example, 76% of people aged 18 to 49 who prefer to read the news also prefer to read their news online, versus only 8% via printed newspapers. According to a. 68% of U.S.

News 27

News Data Demographics Social Media 27

The NonProfit Times

DECEMBER 18, 2024

million people from 2023. Americans are older today than ever before, with one in six people at or older than age 65. Healthcare expenditure data shows, according to the researchers, that older people spend more money on services as they encounter more health issues. Approximately 16.9 million, the authors wrote.

New Jersey 52

New Jersey Pennsylvania United States Texas 52

Candid

FEBRUARY 7, 2022

Not so long ago, the word “race” was something that many people shied away from—a four-letter word not to be spoken in polite company. I am a firm believer in collecting demographic data. On the other hand, 40% of foundation leaders said they are increasing their demographic data collection.

Data 131

Data Demographics Foundation Conversation 131

Candid

JUNE 24, 2024

Funders are increasingly using demographic data about the staff and leadership of the nonprofits they support to assess their impact and reach. The course provides an opportunity to learn from case studies, including the kinds of questions The California Endowment, a Demographics via Candid partner, is using the data to answer.

Demographics 59

Demographics Data Case Study Course 59

The Verge

AUGUST 23, 2021

An early analysis of the informal Apple pay equity survey shows a six percent wage gap between the salaries of men and women, according to software engineer Cher Scarlett. A small group of Apple employees, including Scarlett and members of the data analysis organization, will present the results to Apple’s people team this week.

Survey 82

Survey Roles San Francisco Demographics 82

.orgSource

APRIL 25, 2023

Whether it’s a restaurant, hotel, or doctor’s office, people create that five-star experience. Podcast , I talked with Sarah Mitial, Founder and CEO of People Architecture Group. People Architecture inspires and builds innovative HR business solutions one client at a time. According to a survey by LinkedIn, 61% of U.S.

Application 221

Application Statistics Culture Job 221

NetWits

JULY 13, 2011

This could be 1 or several people utilizing a singular Twitter account or multiple accounts setup for specific purposes and programs. You should consider surveying your current constituents online usage habits and review public ally available data about Twitter demographics in order to determine with whom it may help you connect.

Twitter 256

Twitter Nonprofit Social Media Social Network 256

Nonprofit Tech for Good

DECEMBER 19, 2017

Demographic Shifts Worldwide. Instagram allows multiple people to go live at the same time. Instagram is the most detrimental social media for young people’s mental health , followed closely by Snapchat. Global internet users to reach 4.2 billion by 2020. Today it is 3.4 Facebook Live Best Practices ].

Communication 279

Communication Trend Fundraising Online 279

Candid

AUGUST 25, 2021

The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. At the same time, there is an increased call for organizations to be transparent about the demographic makeup of our grantees.

Conversation 105

Conversation Data Demographics Profile 105

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. In addition, hundreds of people complete the online screening. .

Grant 336

Grant Google Guide Websites 336

sgEngage

NOVEMBER 7, 2023

A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year. Know your target demographic. Male or female? Young or old?

Rate 119

Rate Data Demographics Mail 119

CauseVox

OCTOBER 10, 2024

You can use tools like surveys, interviews, or data analytics to understand this (more on that below). Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. before you ever even start filming.

Social Media 98

Social Media Media Social Tips 98

.orgSource

DECEMBER 26, 2023

Human drivers center digital initiatives where they need to be—on people. The ability to understand and manage your own emotions as well as those of volunteers, employees, and other constituents, is an indispensable quality for leadership in this people-centric environment. Changing member demographics adds to the complexity.”

Associations 221

Associations Skills Culture Leadership 221

Candid

AUGUST 5, 2024

They also surveyed their email subscribers, gathering detailed information that allowed them to better segment their audience and tailor their offerings. What kinds of people are volunteering (age, gender, location, etc.)? Analyze data such as donor, volunteer, and beneficiary demographics and giving patterns.

Research 110

Research Impact Tips Marketing 110

Nonprofit Tech for Good

JANUARY 10, 2022

Small nonprofits are eligible for Google Grants and they can often reap the same advantages that a larger organization can reap such as additional donations, increasing their audience, and encouraging people to take action. Miscellaneous: The nonprofit must respond to Google’s annual program survey.

Grant 361

Grant Google Nonprofit Guide 361

TechCrunch

DECEMBER 20, 2022

Customer satisfaction and market research surveys have response rates ranging around 10% on the low end, and many user experience researchers say that they don’t have enough time for analysis of the results. According to an Adobe study , 38% of people will stop engaging with a website if images won’t load or take too long.

Interview 74

Interview Survey Companies Raise 74

Candid

JANUARY 2, 2025

Candids Issue Lab is an open-access library dedicated to collecting, preserving, and sharing reports, case studies, surveys, and toolkits published by social sector organizations. As of December 2024, you can search and download over 35,500 such resources about efforts to improve the lives of people in their communities and beyond.

Issue 52

Issue Resource Philanthropy Children 52

TechCrunch

JANUARY 9, 2023

Supermom , a parenting platform with 20 million users in six Southeast Asian countries, offers parents price comparisons, communities and the chance to earn money by completing surveys. Supermom’s market research platform for businesses lets brands perform market testing with very targeted groups of people.

Singapore 91

Singapore Help Asia Demographics 91

Candid

FEBRUARY 16, 2023

On February 14, Candid launched Demographics via Candid, a campaign through which we partner with organizations across the social sector to encourage demographic data sharing. As organizations begin to share their demographic data using these new options, the numbers will increase. What’s changed?

Profile 98

Profile Demographics Alaska Data 98

Candid

APRIL 25, 2023

Their mission is simple: EGA promotes just, effective philanthropy for people and the planet. The stakes are high, but there’s good news: EGA has leveraged the vast reach of Candid’s demographic data to help unlock critical insights for equity in environmental philanthropy.

Effective 104

Effective Demographics Philanthropy Leadership 104

Candid

JANUARY 21, 2025

It took years for seat belts to become standard in all vehicles, leaving many people without access to a life-saving tool. According to a Candid survey , 23% of grantmakers say they dont accept AI-generated grant proposals. Reduced staff burnout : Conduct regular wellness surveys to measure mental health and workload satisfaction.

Philanthropy 52

Philanthropy Literacy Adopt Grant 52

AccelEvents

JANUARY 25, 2021

More than physical events, virtual events give an event organizer unprecedented insight into attendee demographics and behavior. A virtual event gives you easy access to the number of people that have attended each event and session. Attendee Demographics. This can be done in two ways. Track traffic origin.

Virtual 98

Virtual Data Sponsor Demographics 98

Bloomerang

APRIL 10, 2025

Volunteers are donors: 79% of people who volunteer with a nonprofit also give to that organization. Defining a target audience ensures that your recruitment efforts reach and resonate with the right people. This blended approach will help reach a larger audience and different demographics within your target audience.

Volunteer 59

Volunteer Ideas Skills Social Media 59

Candid

MARCH 21, 2022

This information is collected alongside staff and board demographic data via nonprofit profiles. What’s new is that the information shared in the Equity Strategies section of a nonprofit’s Demographic Profile on Candid is now used as part of determining an organization’s DEI score. What can you do? .

Practice 105

Practice Nonprofit Demographics Charity 105

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. Some ways to segment donors include (but are not limited to): Demographics : This includes age, gender, occupation, and location. You can gather some data (especially demographic data) from other analytics. People like surveys that are short and sweet.

Donor 102

Donor Audience Social Media Survey 102

ASU Lodestar Center

MARCH 23, 2022

also lack demographic, racial and ethnic diversity with less than 20% identifying as people of color. Research indicates workforce diversity is the cultural or demographic characteristics that makes employees unique, which is needed to effectively confront social issues and achieve social good. In 2017, 87% of the U.S.

Develop 98

Develop Nonprofit Leadership Reflection 98

Nonprofits Source

APRIL 1, 2025

Privacy laws are constantly changing, and even if there arent heavy regulations in your local area, many regulations dictate that any organization collecting data from people in the area they govern is subject to compliance. You may also leverage data enrichment to update your first-party data, such as demographics and contact information.

Strategy 52

Strategy Data Marketing Build 52