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Over those three years, Nonprofit Tech for Good and PIR trained more than 60,000 NPO and NGO staff worldwide! Demographic Shifts Worldwide. Based upon the survey results of 4,084 donors worldwide, the 2017 Global Trends in Giving Report explores the impact of gender, generation, and ideology upon giving and volunteerism.
According to the findings of the whitepaper, nearly 70 percent of organizations surveyed have put more focus on incorporating a video component into their online marketing in 2015. Indeed, more than 63 percent of the whitepaper’s surveyed groups report increasing their use of images to tell their stories of success, need, appeal etc.
If you haven’t started with social media yet and have nothing to review, this is a great time to realize the potential that you have with your digital presence and start thinking about the message you want your NPO to convey. To do this, don’t be afraid to send out a survey to the community online that you’re wanting to reach.
Here, you can find your audience’s demographics, when they’re on Facebook and the posts that they like best. Track your audience’s posts and mentions of your NPO all in the same place. You can develop surveys as another way to listen to your audience online. Always stay consistent. Google Forms.
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