TechImpact

APRIL 16, 2014

They allow you instantly connect with millions of users who represent every demographic under the sun. Run a contest on your social media feeds and give people the chance to win something by interacting, Retweeting, or liking a post on your social media feeds. Measure metrics. Image courtesy of athgo. Give away ANYTHING.

Social Media 263

Social Media Media Social Nonprofit 263

Candid

MARCH 1, 2023

A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information.

Demographics 98

Demographics Social Build Green 98

TechImpact

JUNE 3, 2014

They can also be more loose and include demographics such as alumni, families of patients, or former clients. Now that you’ve collected pertinent data, and discovered some interesting metrics, your nonprofit has the opportunity to ask and answer some important questions. Calculate and measure. Analyze that data.

Donor 215

Donor Data Retention Donation 215

Association Analytics

OCTOBER 10, 2022

By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels.

Analytics 169

Analytics Marketing Taxonomy Metrics 169

Bloomerang

NOVEMBER 1, 2024

The wrong message to the right people? The right message to the wrong people? People are different, but in predictable ways. TIP 8: Since fewer folks in any demographic write checks, stop making checks your primary mode of payment. Consider how to bring people together, virtually or on site. Both are crimes.

Tips 112

Tips Strategy Volunteer Fundraising 112

Fast Company Tech

MARCH 18, 2025

Just like marketing leaders had to establish their digital campaigns values, HR pros now need to demonstrate how their tech-forward people programs drive business results. There were a lot of conversations around the right metrics to track, which gave us a say in how to measure our results. The good news? This was crucial at the time.

ROI 82

ROI Channel Measure Metrics 82

Nonprofit Tech for Good

AUGUST 6, 2023

The last week of December, particularly between December 28th and 31st, is optimal for a final campaign push because people are often in a giving mood during the holiday season and are more likely to respond positively to donation appeals. Define your metrics of success. What do you want to get out of your year-end campaign?

Fundraising 246

Fundraising Practice Guide Campaign 246

Association Analytics

AUGUST 7, 2024

It involves: Defining What to Measure: Identify the specific metrics that align with your strategic goals. It’s important to tailor your metrics and dashboards to meet their needs. For example, people with red-green color blindness may have trouble telling apart some shades of red and green. Pillar: Innovation What to track?

Associations 169

Associations Track Report Metrics 169

Nonprofit Tech for Good

MAY 25, 2024

And while building awareness is a vital part of marketing — you need people to know you exist, after all — it’s equally important to build urgency so that the people who already know you exist are compelled to give. This is full-funnel marketing , and to do it effectively you need some technological assistance.

Marketing 250

Marketing Fundraising Nonprofit Social Media 250

Association Analytics

APRIL 8, 2021

SMART is an acronym people use to remember the five aspects of a well-articulated goal: SMART goals are specific, measurable, achievable, relevant, and time bound. The metrics you use to measure your progress toward a business objective are key performance indicators (KPIs). These metrics are called leading indicators.

Goal 192

Goal Data Articulate Measure 192

CauseVox

OCTOBER 10, 2024

Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. People are drawn to authenticity and donors understand that things don’t always go smoothly, so be real, raw and honest. Keep it short.

Social Media 98

Social Media Media Social Tips 98

.orgSource

JULY 22, 2024

Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement. More fortunate groups avoid meltdowns by using data to predict future scenarios.

Associations 221

Associations Leadership Exercise Phase 221

The Next Web

OCTOBER 5, 2013

This is something that can be pretty controversial – a lot of people discourage re-posting links to the same content more than once. Measurement overwhelm – Don’t measure every social media metric you can. This gets you one step closer to choosing useful metrics to measure. Choose a good metric.

Social Media 165

Social Media Media Social Metrics 165

.orgSource

APRIL 25, 2023

Whether it’s a restaurant, hotel, or doctor’s office, people create that five-star experience. Podcast , I talked with Sarah Mitial, Founder and CEO of People Architecture Group. People Architecture inspires and builds innovative HR business solutions one client at a time. On a recent Association 4.0

Application 221

Application Statistics Culture Job 221

Nonprofit Tech for Good

JULY 10, 2019

As more people are inspired to donate online, social media can make an extremely useful addition to your fundraising strategy. According to the Giving Report , 29% of people consider social media to be the communication tool that most inspires giving. 4) Tailor the messaging to each platform.

Fundraising 280

Fundraising Social Social Media Channel 280

AccelEvents

AUGUST 19, 2021

Virtual trade shows , virtual career fairs , remote school fairs, online networking events , and virtual conferences, and other academic events are great opportunities to meet with people all over the world. 6 Ways to Get People to Visit Your Virtual Exhibitor Booth. The perfect gift gets people talking!

Virtual 98

Virtual People Badge Sponsor 98

Association Analytics

OCTOBER 7, 2024

” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. Repurposing segments for new persona-based outreach or re-targeting aspects of them to specific demographics can make old content new again, and have a whole new impact.”

Content 169

Content Strategy Marketing Data 169

The Verge

AUGUST 5, 2021

The streamers are, for the most part, pretty darned nontransparent about numbers, about breakdowns, about demographics,” Bible said, adding that this information is not only crucial for analysts but agents, managers, and lawyers, too, who have traditionally negotiated based on box office performance. who spoke with The Verge by phone.

Stream 122

Stream Problem Movie Metrics 122

Nonprofit Tech for Good

JANUARY 10, 2022

Small nonprofits are eligible for Google Grants and they can often reap the same advantages that a larger organization can reap such as additional donations, increasing their audience, and encouraging people to take action. You cannot have ads that send people to third party sites such as your social media pages.

Grant 361

Grant Google Nonprofit Guide 361

Candid

MARCH 21, 2022

This information is collected alongside staff and board demographic data via nonprofit profiles. What’s new is that the information shared in the Equity Strategies section of a nonprofit’s Demographic Profile on Candid is now used as part of determining an organization’s DEI score. What can you do? .

Practice 105

Practice Nonprofit Demographics Charity 105

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2012

The most important thing to remember is that being successful, especially with ads, depends on using measurement and metrics to learn as Taryn’s point number for suggests. More specifically, maximize your investment by getting people to click through directly to where you want them to be. 2. Make every penny count.

Facebook 133

Facebook Nonprofit Los Angeles San Francisco 133

NTEN

SEPTEMBER 24, 2009

Moreover, the company reports that people who are 35 years and older make up the fastest growing user demographic, which corresponds to the demographic mostly likely to make a donation online. 2 ) Money Is Not the Only Metric. 3 - Your People Are Your Impact. 1) Raise Meaning B efore Money.

Facebook 99

Facebook Money Strategy Raise 99

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

It’s free, it gives you an immediate way to build a tribe and engage people in online community. People can find you via Google. More people can find out about your Nonprofit because your Facebook Page gets indexed and is searchable inside and outside (i.e. Help people connect with others. Google) of Facebook.

Facebook 98

Facebook Tips Stats Social Media 98

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Thousands of people might see your content, but it won’t be relevant for everyone.

Social Media 122

Social Media Conversation Track Media 122

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. Demographic and personal information. Wealth indicators.

Giving 122

Giving Fundraising Campaign Retention 122

NetWits

DECEMBER 2, 2010

It will also help to prevent people from marking you as Spam. Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Keep in mind these are people and not email addresses. Additional Tips.

email 149

email Marketing Mail Communication 149

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

What exactly are the right metrics for measuring this transformation? We strive to meet people where they are by finding the tools, platforms, and spaces that will best tap into current communities and can be leveraged to build broader coalitions. Success is not a single metric, and it’s not a linear path.

Measure 97

Measure Community Organization Social 97

Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2009

Here are my notes and I've added some of my own notes and links for more context: Overview: Facebook is in 30 languages, with 200 Million Users (want some demographics on users, check out Nick O'Neil's Demographic Page ). When you make updates to the Page, it appears in the streams of your fans or people who have joined your page.

Facebook 121

Facebook Nonprofit Profile Group 121

Association Analytics

JULY 22, 2021

Keep monitoring the growth with metrics (for example, decreased number of duplicates, increase in completion rate of certain fields.). Use tactics that are fun or provide a value for people to share their information with you. Keep in mind the delicate balance of your need for data without asking people for too much information.

Data 169

Data Analytics Associations Registration 169

Candid

JANUARY 18, 2022

Capabilities—share financials and people info that funders seek . Board chair name and leader demographics . Metrics: share at least one metric from 2021 . Metrics: share at least one metric from 2021 . Two key elements are required: . 2020 or 2021 financials . two key elements are required: .

Profile 98

Profile Info Metrics Demonstration 98

Pamela Grow

DECEMBER 11, 2024

You can create targeted mailing lists based on giving history, demographics, and interests. After defining your message and the action youll ask people to take, craft compelling copy with these tips: Be straightforward. The right nonprofit fundraising tools will help you achieve this level of personalization.

Mail 59

Mail Fundraising Strategy Nonprofit 59

Tableau

APRIL 20, 2021

Even with recent CARES Act stimulus payments and extended unemployment insurance, many people find themselves unable to keep up. For people of color—already disproportionately affected by COVID-19—economic hardship and housing insecurity appear in far greater frequency and severity than for the rest of the population. Unequal impacts.

Data 101

Data Homeless Los Angeles California 101

Fast Company Tech

MARCH 18, 2025

Promova , whose mission is to make language learning more accessible to people who are neurodivergent, is the first language learning app to build a dedicated setting for those with dyslexiaa specialized typeface and adjustments to font size and brightness help mitigate some of the most common reading challenges that people with dyslexia experience.

Education 92

Education Companies Student Skills 92

Bloomerang

APRIL 10, 2025

Volunteers are donors: 79% of people who volunteer with a nonprofit also give to that organization. Defining a target audience ensures that your recruitment efforts reach and resonate with the right people. This blended approach will help reach a larger audience and different demographics within your target audience.

Volunteer 59

Volunteer Ideas Skills Social Media 59

Candid

JANUARY 21, 2025

It took years for seat belts to become standard in all vehicles, leaving many people without access to a life-saving tool. How to measure success in equity with AI To ensure AI initiatives advance equity and impact, the nonprofit sector could adopt metrics that capture both quantitative and qualitative outcomes.

Philanthropy 52

Philanthropy Literacy Adopt Grant 52

Candid

JANUARY 19, 2022

According to a Google study , over half of the people who watch an online nonprofit video donate afterward, making video a highly effective platform for boosting your fundraising. Use metrics from past marketing campaigns to determine which channels are most popular among your supporters. . Other channels and videos your viewers watch.

Video 105

Video Effective Digital Strategy 105

Care2

MAY 18, 2011

Start with Metrics. When building a campaign and exploring your options for the structure, actions and engagement pieces, look first at your organizational metrics. Those metrics and goals are the best resources for identifying the focus and the calls to action for your campaign. But, it doesn't have to be that way!

Campaign 73

Campaign Impact Design Metrics 73