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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail. Personalize online experiences: Integrate Salesforce with your website to personalize content, donation forms, and calls to action based on donor profiles. Get started ! Dive deeper!

Personal 295
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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

1 – Fit Your Organization’s Profile. Does your non-profit have “donor profiles” set up? What are their demographics (age, gender, location, industry, interests)? What are their demographics (age, gender, location, industry, interests)? Create a number of “donor profiles” for your organization.

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Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email

The Next Web

Millennials are a generation of tweeting, SnapChatting, friending, checking-in, texting, selfie-taking diverse individuals interweaving the Webs of cultivated collective online profiles. Comfortable with technology and used to constant emails, can the old-school electronically mailed message stand out midst the noise? Content is key.

Mail 141
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How to Make a Donor Profile in 5 Easy Steps

sgEngage

Donor profiles are not reserved only for large nonprofits with thousands of donors and prospects. In five easy steps, even small shops can make a donor profile that provides powerful insights using data from just a few donors. A donor profile is a description of the type of person most likely to donate to your nonprofit.

Profile 105
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Three Reasons Why Nonprofits Should Diversify Their Brand Online

Nonprofit Tech for Good

My guess is that many of those bloggers and journalists have reconsidered now that the initial buzz and euphoria about Google+ has subsided (especially considering that the Google+ brand profiles haven’t even launched yet). Gen X is big on blogging, e-mail, and social networking. 2) To tap into the power of synergy.

Online 192
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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach? Direct Mail.

Mail 76
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Three Reasons Why Nonprofits Should Diversify Their Brand Online

Nonprofit Tech for Good

My guess is that many of those bloggers and journalists have reconsidered now that the initial buzz and euphoria about Google+ has subsided (especially considering that the Google+ brand profiles haven’t even launched yet). Gen X is big on blogging, e-mail, and social networking. 2) To tap into the power of synergy.

Online 191