Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

” That to say that you need to know your audience and how they get their information. You can, however, engage in some poor man’s demographic and psychographic research. Then add information related to your organization: what are their values as it relates to your cause? Imagining Supporters with User Stories.

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Analysis Audience Test China 107

NetWits

DECEMBER 2, 2010

That information will be utilized to determine how you will communicate or speak to that group moving forward and should provide a common-thread for future communications. Preference and Opinion – this is something that you can survey or poll your donors on, and collecting this information via an online portal is a great idea.

email 149

email Marketing Mail Metrics 149

ASU Lodestar Center

JULY 6, 2011

Facebook is a leader in social media, with approximately 500 million users across various demographics. However, simply signing up for an account and posting some information about the organization is not enough to make Facebook an effective marketing tool. Organizations can't create a profile on Facebook — only a page or a group.

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Facebook Organization Social Media Blogger 84

NTEN

JULY 28, 2010

Should you be considering this important demographic when you redesign your site next time around? No problem, I’ll lay out a few quick suggestions for sorting out whether this social demographic is, in fact, a big, or at least increasing slice of your website traffic. Definitely. First Step – Analytics. Still not convinced.

Social Media 67

Social Media Site Media Social 67

Achieve

FEBRUARY 9, 2024

Embed social media posts into your email newsletter and incorporate buttons that take supporters directly to your social media pages. Repurpose email content into your next Facebook post, with a link to sign up for your email newsletter. Social media polls. Online contests or challenges.

Communication 52

Communication Digital Tips Poll 52

Achieve

JANUARY 31, 2022

When you pursue a multichannel strategy, you can share email content on your social media pages, social media posts within your weekly email newsletters and multimedia content across all platforms. . Younger generations prefer interacting via digital platforms like social media, while older demographics tend to use email. .

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Digital Communication Tips Virtual 105

TechImpact

JULY 9, 2014

Offering content and information to a demographic or community while asking for nothing in return. Among the organizations polled, respondents who use blogging, social media, email, a video to bolster their marketing efforts claim their marketing campaigns are more effective than those that do not.

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Content Marketing Social Media Metrics 251

CauseVox

JUNE 5, 2023

While incorporating insights provided in our webinar with Maria Bryan, we’ll demystify the content planning process, discuss trauma-informed storytelling, unpack resources , and help you create content that converts. Look for patterns, demographics, and behavioral insights of your current donor base.

Social Media 65

Social Media Storytelling Media Effective 65

Achieve

JANUARY 31, 2022

When you pursue a multichannel strategy, you can share email content on your social media pages, social media posts within your weekly email newsletters and multimedia content across all platforms. Younger generations prefer interacting via digital platforms like social media, while older demographics tend to use email.

Digital 52

Digital Communication Tips Virtual 52

Nonprofit Tech for Good

JULY 10, 2019

Also, not everyone who signed up to your email newsletter is following you on Facebook or other social media channels. For example, if you want to target younger demographics more creatively, you could try out Instagram, Snapchat or TikTok if you want to be more engaging with your message to grab their attention.

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Social Fundraising Social Media Channel 280

Bloomerang

MAY 21, 2021

And Steven, I forgot to check in with you about the poll. But are you able to launch the poll at this point? You want to close the poll? . And that would probably help you to understand how much data you’re going to need to collect and how much this will inform whatever planning you do. . Steven: Yes, here we go.

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Video Nonprofit San Francisco Question 123

Bloomerang

AUGUST 21, 2021

But first what I want to do is just ask Steven to launch a poll to gauge where you are right now with regard to feelings about promoting legacy giving in your nonprofit. So I do have a bunch of information about why it’s not creepy during the pandemic but I’ll try to go light on that. So the poll is just sticking up here.

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Video Giving Gift Donor 131

Tech Soup

AUGUST 5, 2013

I’ll review some new developments in email technology including Gmail’s new tabbed inbox and how it affects your charity newsletters, and the array of new email filtering services that cut down on email overload. Chances are that a fair number of your email newsletter subscribers are on Gmail.

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News Technology gMail Haiti 62

Amy Sample Ward

APRIL 28, 2009

well educated demographic, avg income over 100K. Maybe you just target your board members to keep them informed, etc.; Poll your constituency to see what they are already listening to to find themes that are appealing etc. newsletter. use the show notes well, point back to the blog, more information, etc.

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Podcast Support Files Audio 123

Care2

APRIL 17, 2008

When asked what types of information they would prefer to receive through social media, "Donation/Information Requests" ranked last, preferred by only 22% of donors. Im curious about the demographics of who was surveyed.and who most often makes up donors. But what happens when only partial information gets reported?

Social Network 28

Social Network Social Media Network Advocacy 28

Care2

APRIL 16, 2008

When asked what types of information they would prefer to receive through social media, "Donation/Information Requests" ranked last, preferred by only 22% of donors. Im curious about the demographics of who was surveyed.and who most often makes up donors. But what happens when only partial information gets reported?

Social Network 28

Social Network Social Media Network Donor 28

Achieve

MARCH 17, 2023

For instance, if your nonprofit is targeting an older demographic, it may not be worthwhile to invest time into developing TikTok videos, but sending direct mail and sharing Facebook updates could be helpful. Leverage your nonprofit’s CRM and take a look at your average donor’s age, location, and other relevant demographic information.

Channel 52

Channel Donor Demographics Social Media 52

Bloomerang

APRIL 2, 2021

Get her newsletter. But The Harris Poll that was conducted between late March and early May found that between 46% and 51% of U.S. I should say every piece of information I’m about to give you, it’s not a prescription. You want to look at the demographic makeup. Steven: I love it. Julia: It’s important.

Social Media 80

Social Media Trend Video Marketing 80