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Making meaning of Candid’s free demographic data set 

Candid

Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S. For example, U.S.

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How to Make a Donor Profile in 5 Easy Steps

sgEngage

Donor profiles are not reserved only for large nonprofits with thousands of donors and prospects. In five easy steps, even small shops can make a donor profile that provides powerful insights using data from just a few donors. A donor profile is a description of the type of person most likely to donate to your nonprofit.

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Trust-based considerations for demographic data

Candid

Moreover, it became more apparent that these very systems were perpetuating a history of distrust, underinvestment, and disinvestment in BIPOC-led organizations. Demographic data can help funders advance equity both through identifying BIPOC-led grantees, and through assessing their current funding gaps and biases.

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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? Candid users conduct more than 100,000 searches of nonprofit profiles on average each month, most commonly by keyword, subject area, and geography.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

They are based on individual preferences and giving history. It considers factors like giving history, demographic data, and communication preferences. Nonprofits can analyze this information. They help organizations to make informed choices about donation requests. It lets charities send targeted messages.

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Stay the Course Through Changing Weather—Strategic Advice From Association CEOs 

.orgSource

As the home of organizations that draw on decades of history, it’s not surprising that we love the security of time-honored strategies. Can you accurately describe your membership demographics? Could you develop a profile of member wants/needs in each demographic group? Why are these qualities important to you?

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What Are You Doing with Your Donor Data?

Greater Giving

Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. You collect information at every turn, whether someone fills out your donation form, registers for an event, interacts with you on social media, or browses your website. In your CRM, you might notice gaps in supporters’ profiles.

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