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Create a Multigenerational Donor Base to Capitalize on the Historic Wealth Transfer

NonProfit PRO

The largest wealth transfer in history is happening now. Here's some guidance for nonprofits as they look to tap into new donor demographics.

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Making meaning of Candid’s free demographic data set 

Candid

Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S. For example, U.S.

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Trust-based considerations for demographic data

Candid

Moreover, it became more apparent that these very systems were perpetuating a history of distrust, underinvestment, and disinvestment in BIPOC-led organizations. Demographic data can help funders advance equity both through identifying BIPOC-led grantees, and through assessing their current funding gaps and biases.

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Demographics via Candid: Building a movement to promote equity in the social sector

Candid

A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information.

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Consider sending email newsletters to your supporters based on how often they contribute or their involvement history. Enrich your database. Newsletters. Impact updates.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

They are based on individual preferences and giving history. It considers factors like giving history, demographic data, and communication preferences. It shows their giving history and how they like to be contacted. They can also split based on demographics and communication preferences. Segment your donors.

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Strategies For Connecting With Younger Donors

Bloomerang

Millennials and Gen Z are both nuanced demographics. There are various areas to dig deeper into, but some things worth exploring about these demographics include the following. Therefore, you must provide personalized communications that reflect donors’ interests and even their donation history.

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