Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. Tailoring your messaging for each segment can result in increased engagement and higher email open rates, ultimately leading to more significant impact for your nonprofit.

Tools 357

Tools Fundraising Analytics Analysis 357

sgEngage

APRIL 10, 2023

Start your planning process by reviewing your fundraising strategy for this past Giving Tuesday and its overall performance. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Demographic and personal information.

Demographics 81

Demographics Retention Donor Research 81

Achieve

SEPTEMBER 5, 2024

Review and implement any constructive suggestions from surveys (e.g., “I’d Group members based on shared characteristics like demographics, interests, or preferred communication channels. For example, you’ll need to set up a member portal, community spaces, a learning management system, and flexible discounts.

Online 52

Online Associations Metrics ROI 52

Pamela Grow

JULY 24, 2024

Donor engagement at auctions looks different depending on your target audience’s demographics, preferences, and lifestyles. Winspire’s guide to organizing an auction fundraiser lays out a number of differences between these two formats—let’s review a few of the key points. Social media. Print communications.

Impact 52

Impact Tips Organization Nonprofit 52

Nimble AMS

JULY 19, 2022

For example, some organizations offer simple staff surveys every few weeks, while others offer a longer survey twice a year. Try keeping your questions as specific as possible and offer ratings like 1-10 as an answer. When you use pulsing surveys, you’ll have limited data, but it’s also easy to compile and review results.

Survey 115

Survey Associations Tips Interview 115

Bloomerang

NOVEMBER 28, 2023

In this guide, we’ll review the top nine credit card processing solutions for nonprofits and best practices for choosing the right platform. Small nonprofit with fewer transactions: A pay-as-you-go or flat-rate model works best for these organizations. per transaction. The ACH fee is 0.8% + $0.30 per transaction. per transaction 7.

Process 88

Process Paypal Method Nonprofit 88

sgEngage

AUGUST 23, 2023

Dive into your constituent data to understand your audience’s demographics. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Assess website analytics.

Websites 86

Websites Organization Tips Map 86

DNL OmniMedia

JANUARY 17, 2024

In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Demographics. For example, you could create a short promotional reel for Instagram and a well-designed graphic and caption for an informative Facebook post. Previous engagement.

Game 52

Game Marketing Change Tips 52

Allegiance Group

FEBRUARY 14, 2023

Additionally, retention rates for first-time donors declined from 25.3% This example shows a net gain of 403 donors in FY22. Dispelling Common Myths The 3 most common myths about direct mail acquisition are: You should expect a 1% response rate. Mailing to the most affluent zip codes will result in a higher response rate.

Mail 52

Mail Donor Strategy Files 52

Neon CRM

SEPTEMBER 1, 2023

Let’s look at the Red Cross mission statement as an example. That’s a perfect example of a nonprofit mission statement because it succinctly conveys the organization’s purpose of preventing and alleviating human suffering. For example, maybe one of your board members works in the tech sector.

Guide 52

Guide Business Support Metrics 52

Bloomerang

APRIL 12, 2022

Each profile shows the donation history of each donor, their contact and demographic information, and each interaction they’ve had with your organization in the past (emails opened, calls-to-action taken, events attended, etc.). This feature appears in each donor’s profile and rates their engagement from “cold” to “on fire!”

Software 105

Software Donor Guide Management 105

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. To move forward successfully, review your past year-end fundraising performance and determine your strengths, weaknesses, and opportunities for improvement. What were the demographics of our year-end donors?

Guide 113

Guide Giving Nonprofit Mail 113

DipJar

NOVEMBER 15, 2022

For example, do you want to increase participant knowledge or improve their economic conditions? Participant demographics. For example, an output metric for a literacy program might be the number of books read by program participants. In the next section, we’ll explain how to pick the best impact metrics for your organization.

Metrics 52

Metrics Impact Guide Literacy 52

Pamela Grow

FEBRUARY 27, 2024

For example, let’s say that your nonprofit is trying to raise more funds by securing more matching gifts. Demographics. After you’ve put your nonprofit digital marketing plan into action, schedule weekly meetings to review your KPIs, from your email click-through rates to your number of YouTube subscribers. Time-bound.

Digital 59

Digital Marketing Create Social Media 59

Get Fully Funded

MARCH 2, 2023

For example, a nonprofit offering services to the formerly incarcerated may analyze recidivism rates and tweak its programs to offer improved counseling and intervention solutions. For example, an addiction recovery nonprofit could note 14 people returning for its long-term peer support program last December. Fundraising ROI.

Statistics 52

Statistics Stats Program Management 52

Get Fully Funded

SEPTEMBER 14, 2021

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. Track your organization’s retention rate. Once you have your starting point, you can focus on improving your own rate over time.

Donation 64

Donation Strategy Retention Rate 64

Bloomerang

MAY 3, 2021

One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . ACTION: Get board members to review your donor list. Also, monthly donors are retained at an average rate of 80 – 90% vs. 43% for one-time donors. . You can find other examples of birthday campaigns here.

Action 130

Action Donor Tips Fundraising 130

Whole Whale

SEPTEMBER 8, 2023

” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals. For example, if a mailed appeal with a matching gift incentive consistently outperforms others, keep using that format. Avoid changing messaging just for novelty’s sake.

Lesson 59

Lesson Fundraising Digital Test 59

sgEngage

APRIL 18, 2022

Consider your audience’s demographics and group audience members based on shared characteristics. Review your website analytics. Assess your site’s metrics such as time spent on each page and the bounce rate to determine your most popular pages. This lets you know which pages visitors are most interested in.

Websites 84

Websites Organization Tips Map 84

NonProfit Hub

FEBRUARY 6, 2019

Also, check your analytics on each site to see which demographic groups interact with your content, then tailor the style and wording of your posts accordingly. . They’ll then provide data on your impressions, open rates, click-through rates and more.

Marketing 56

Marketing Social Media Captivate Mail 56

Forum One

JULY 13, 2021

These changes represent a significant shift for digital marketing, which has long been allowed to collect demographic, psychographic, and behavioral data often without user awareness or approval. Declining email open rates. Open rate enables senders to track how engaged their audience is and how that engagement is changing over time.

Impact 46

Impact Organization Track Analytics 46

Achieve

APRIL 10, 2020

An effective marketing strategy will clearly convey exactly what your virtual event entails while reaching your target demographic. . For example, as soon as someone pays the registration fee, a payment transaction email will be sent. With many people working from home, your online marketing strategy is more important than ever.

Virtual 52

Virtual Donor Registration Relationship 52

Pamela Grow

SEPTEMBER 25, 2024

For example, to promote recurring giving, Double the Donation recommends segmenting your audience based on factors like: Interests and affinities. For example, an animal shelter may group supporters based on whether they’re most interested in supporting animal rescue, adoption, or facility upgrades. Demographics.

Audience 59

Audience Effective Tips Newsletter 59

DNL OmniMedia

MAY 25, 2022

For example, if it seems like supporters respond well to social media, you would create survey questions asking supporters to confirm whether they like (or don’t like) your current social media strategy. Demographics. This is an example of a leading question. This is an example of an effective market research survey question.

Research 52

Research Marketing Survey Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Also, check out Lucy’s Digital Civil Society wiki for examples of open data used for the social good. Harvard Business Review, March 2013. We identified several great examples of nonprofit using social media data for decision-making, mostly to support communications strategy. Alliance Magazine, September 2012.

Social Media 101

Social Media Channel Data Media 101

NTEN

JULY 28, 2010

Should you be considering this important demographic when you redesign your site next time around? No problem, I’ll lay out a few quick suggestions for sorting out whether this social demographic is, in fact, a big, or at least increasing slice of your website traffic. Definitely. First Step – Analytics. Still not convinced.

Social Media 67

Social Media Site Media Social 67

DNL OmniMedia

DECEMBER 13, 2021

We’ve created this guide to nonprofit CRM options, through which you’ll review the basics of CRM software and a side-by-side comparison of the top solutions through the following points: Overview of CRM for Nonprofits. This includes maintaining donor profiles (demographic information, contact information, preferences, etc.)

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Qgiv

JANUARY 12, 2023

Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. For example, Instagram is primarily a picture and video-sharing platform which means you should focus on creating attention-grabbing visuals to do well on Instagram. Keep branding consistent.

Social Media 52

Social Media Strategy Media Donor 52

Connection Cafe

DECEMBER 9, 2020

Let’s review the essential steps to follow: Determine each item’s fair market value. Retail prices of items and cash values of gift certificates are the most straightforward examples. Study your audience demographics. You’ll need to consider a few additional factors including: Audience demographics. Bargain mentality.

Virtual 28

Virtual Guidelines ROI Generation 28

AccelEvents

JUNE 24, 2021

For example, event marketers can plan for certain ticket types that could gain exclusive access to event content through digital gateways that unlock follow-up webinars, Q&As, or networking sessions. What is the clickthrough rate? Good emails are key to increasing registration to attendance conversion rates.

Guide 93

Guide Virtual Registration Platform 93

Connection Cafe

JANUARY 28, 2015

For example, try a reference librarian, approach an experienced individual in the private sector, or contact a university extension department. Offering an incentive for completion can improve your response rate. Focus groups can be run by someone on your staff who is a skilled moderator, and recorded for review.

Research 20

Research Marketing Attitude Method 20

sgEngage

MAY 18, 2023

Note: Make sure to review and update your strategy to stay ahead of changing market conditions and evolving student needs. For example, a school might use demographic data to identify regions with low applicant rates and then choose to invest specific marketing efforts in those areas to increase applications.

Management 52

Management Student Demographics Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Add applications to your Page and engage your users with videos ( YouTube Box ), photos ( Flickr Box ) reviews, flash content, and more. Examples of Great Nonprofit Facebook Pages : Lance Armstrong Foundation. Open rates and click-throughs are holding steady. Integrate your blog /web site content via Blog RSS Feed Reader.

Facebook 98

Facebook Stats Los Angeles Tips 98

Achieve

SEPTEMBER 18, 2024

For example, are you targeting donors, grantmakers, or volunteers? Analyze demographic details, past giving behaviors, engagement levels, and interests. Next, review outcomes from past marketing campaigns. Reference metrics like open and click-through rates, conversion rate, and return on ad spend (ROAS).

Impact 52

Impact Data Los Angeles Metrics 52

Connection Cafe

JUNE 26, 2018

For example, is your goal to find out why your monthly donors choose to make an ongoing commitment? By age or other demographics—e.g., Research shows that shorter surveys are more likely to produce higher response rates , so keep the survey as short as possible. First, we’d urge you to review those 20 questions.

Survey 29

Survey Donor Effective Audience 29

CauseVox

DECEMBER 8, 2023

Whether you have a previous fundraising plan or not, review your 2023 fundraising activities to gather insights. Move beyond basic demographics to understand motivations, interests, and communication preferences. A specific example of a KPI could be looking at your donor retention rate.

Develop 75

Develop Calendar Nonprofit Retention 75

Nonprofits Source

JUNE 23, 2023

Your personas should include plenty of rich detail, such as each individual’s demographics, hobbies, and motivations. Let’s start by reviewing how you can research your target audience to identify your major supporter segments. This includes the links they click, the information they review, the forms they fill out, and other actions.

Audience 64

Audience Websites Build Tips 64