sgEngage

JULY 18, 2024

Donor profiles are not reserved only for large nonprofits with thousands of donors and prospects. In five easy steps, even small shops can make a donor profile that provides powerful insights using data from just a few donors. A persona is a semi-fictional characterization of an idealized donor type.

Profile 91

Profile Donor Gift Data 91

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? So, what’s donor retention all about?

Retention 75

Retention Gift Donor Effective 75

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. For those new to direct mail , it’s “the process of writing, designing, printing, and distributing hard copy requests for funds to your donors and/or prospective donors.”. But what about people who say that direct mail isn’t worth the investment?

Mail 113

Mail Retention Practice Donor 113

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

Donor 98

Donor Strategy Nonprofit Phone 98

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

Practice 230

Practice Fundraising Guide Channel 230

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

Data 98

Data Donor History Demographics 98

Nonprofit Tech for Good

JANUARY 20, 2023

In other words, use trial and error to test out fundraising strategies to find out what works for your nonprofit organization. How to Use Trial and Error to Find the Right Fundraisers for Your Nonprofit As the world and how we interact with it changes, response to fundraising efforts evolves, too. 2) Brainstorm.

Fundraising 335

Fundraising Nonprofit Ideas Virtual 335

Qgiv

JULY 16, 2024

Knowing your donors is essential to more effective fundraising! Managing your fundraising data can help engage your donors, reach your goals, and maximize your organization’s impact. This includes donor information, donation history, engagement metrics, and other data you collect across various platforms.

Data 52

Data Management Guide Fundraising 52

sgEngage

APRIL 10, 2023

Simply focus your attention on donor engagement. Whether you’re ready to jump back into in-person fundraising or would rather host a virtual event-free fundraiser , you’ll need tools in place to keep donors’ attention and motivate them to give. Think about the people who make up your community of donors.

Donor 84

Donor Community Tips Fundraising 84

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising.

Digital 75

Digital Marketing Donor Channel 75

Achieve

JUNE 1, 2023

Your nonprofit likely has plenty of strategies for gathering direct donor feedback. But donors can reveal just as much information about their motivations and interests through their unspoken actions. Review your donor demographics. An estimated $3 billion was donated to nonprofits in the U.S. December 31.

Donation 52

Donation Donor Giving Demographics 52

Byte Technology

SEPTEMBER 22, 2015

Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines. In an era when so much relies on hashtag branding and interest tracking, this new tool will no doubt prove valuable in our social media-based world of online fundraising and commerce.

Demographics 100

Demographics Profile Audience Social Media 100

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. What is donor acquisition?

Fund 52

Fund Donor Strategy Search 52

Bloomerang

APRIL 12, 2022

When my sister first started working with a nonprofit museum, she had a lot to learn about the fundraising process for the organization. At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. We’ll do this through the following points: What is donor management software?

Software 105

Software Donor Guide Management 105

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

Tools 357

Tools Fundraising Analytics Analysis 357

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. By solidifying a methodology for donor management, nonprofit organizations can optimize donor investment and engagement and identify areas for growth.

Donor 52

Donor Management Blackbaud Retention 52

Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Facebook allows you to target specific demographics for a minimum of one dollar a day. Knowing the best times to post ads throughout the year will increase your chance to gain new donors.

Facebook 86

Facebook Guide Nonprofit Demographics 86

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

Support 52

Support Donor Community Retention 52

The Modern Nonprofit

AUGUST 8, 2023

Estimated Reading Time: 4 minutes Inspire a New Generation of Donors: Text-to-Give for Nonprofits Shh, can you hear that? Your donors are at an event, phones in hand, sharing the experience, live-tweeting your powerful speech, or simply engrossed in a captivating presentation. Imagine this. This includes philanthropic giving!

Generation 52

Generation Donor Giving Nonprofit 52

TechImpact

JULY 30, 2014

You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Applying a customer audience segment to your overall traffic, or to specific webpages grants even more donor insight than you’d get when looking at total aggregated results. Implement offline conversion tracking.

Analytics 223

Analytics Statistics Google Demographics 223

Nonprofit Tech for Good

DECEMBER 6, 2019

They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic. Are you looking for meaningful ways to build relationships with donors and sponsors? Are you trying to attract more corporate partners?

Practice 243

Practice Tips Fundraising Sponsor 243

Whole Whale

MARCH 30, 2023

This is a great question to play with for creating a unique prompt for creating draft personas for your nonprofit. We know you are probably impatient so let’s just right to the fun stuff, enter the name and general mission of your nonprofit, followed by the general audience that you’d like a profile for in this AI tool. ×

Donor 52

Donor Build New York City Demographics 52

sgEngage

NOVEMBER 14, 2023

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Understand individual patient health within the context of population health trends.

Integration 87

Integration Data Nonprofit Platform 87

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

Digital 52

Digital Practice Donor Strategy 52

Nonprofits Source

OCTOBER 25, 2023

It’s no mystery that nonprofits must promote their missions to raise awareness for their causes. Technology is increasingly changing the future of nonprofit marketing , which is why your organization must leverage its software to keep up. Where are your donors most responsive? This can help you make targeted asks in the future.

Marketing 52

Marketing Support Demographics Nonprofit 52

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. With social media, you can connect with your donors in real time and give them information about the work you’re doing and a peek behind the curtain at the people that make your mission a success. Set SMART goals. What do they like?

Social Media 52

Social Media Strategy Media Donor 52

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Report The Nonprofit Email Report Learn More 4.

Statistics 97

Statistics Fundraising Metrics Mail 97

Nonprofits Source

JUNE 14, 2024

Nonprofits can benefit from using various software tools, such as constituent relationship management solutions (CRMs), marketing software, and more. Despite the association with the for-profit sphere, these systems can be similarly beneficial to nonprofits with storefronts. What types of nonprofits can benefit from a POS system?

System 52

System Nonprofit Track Profit 52

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3%

Mail 52

Mail Donor Strategy Files 52

Qgiv

JANUARY 3, 2024

Text-to-give allows your donors to give through their phone bill, while text-to-donate takes your donors to a mobile donation form to complete their transactions. This makes giving convenient and accessible for your donors who prefer quick and easy ways to give. 8 text-to-give platforms for nonprofits 1.

Platform 59

Platform Giving Plugin Pledge 59

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Instead, your nonprofit needs to find ways to stand out from the crowd.

Donor 59

Donor Tips Online Gift 59

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

Donation 189

Donation Digital Online Giving 189

Candid

AUGUST 30, 2023

I’m often invited to speak with organizations about the latest fundraising and nonprofit trends. While I am happy to share my perspective, trends are, by nature, always changing and have varying impacts depending on your nonprofit’s function. The first is to share my view on some of the latest fundraising and nonprofit trends.

Trend 83

Trend Demographics Philanthropy Generation 83

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. Top Direct Mail Fundraising FAQs What is direct mail fundraising?

Mail 52

Mail Fundraising Nonprofit Channel 52

Greater Giving

JANUARY 26, 2023

Funds are used to track gifts and pledges for financial purposes. No matter what kind of nonprofit you run, the annual fund is always important. If you are looking for ways to grow your revenues without having to ask donors for more money each year, then an annual fund plan is a great choice! What is an Annual Fund?

Fund 75

Fund Nonprofit Pledge Money 75

The Modern Nonprofit

SEPTEMBER 25, 2024

But when it comes to connecting with donors on a deeper, more personal level, can AI truly understand the heart behind your mission? The year-end fundraising season is one of the busiest and most important times for nonprofits. After all, your donors give because they care about your cause—not because of perfectly polished language.

Fundraising 52

Fundraising Template Language Collaboration 52

Candid

MARCH 27, 2024

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? Candid users conduct more than 100,000 searches of nonprofit profiles on average each month, most commonly by keyword, subject area, and geography.

Profile 52

Profile Search Trend Museum 52