TechImpact

JULY 16, 2014

According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? But what are donors looking for? Home or cell?

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Nonprofit Tech for Good

AUGUST 29, 2019

Not only are Instagram Stories the must-use feature for individuals, brands, and organizations going into 2020, Facebook (Instagram’s owner) recently added the ability for 501c3 nonprofits to capture donations directly inside Stories! . So how can nonprofits use this unique and fun Instagram feature to raise money and attract new donors?

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NonProfit PRO

MAY 23, 2023

Nonprofits that aren’t already diversifying their donors need to figure out how to do so. With the donor pool shrinking, and the number of donations following behind, nonprofits need a new approach to replenish their donor lists. is now more diverse than ever.

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Nonprofit Tech for Good

JULY 15, 2020

Hundreds of nonprofits now accept cryptocurrency donations. Bitcoin is perhaps the fastest and most tax-efficient way for donors to support nonprofits, but not all nonprofits should accept cryptocurrency. Reasons to accept crypto donations: Simplicity: Crypto is significantly easier than accepting stock donations. .

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Nonprofit Tech for Good

MARCH 25, 2014

Due the rapid speed of technological advancement, from this point forward nonprofits will have to embrace multiple communications and fundraising tools if they want to reach donors and supporters of all ages. They are also more likely to donate to a nonprofit directly from a social networking site or through text than any other generation.

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Nonprofit Tech for Good

FEBRUARY 6, 2020

Nonprofits have been accepting cryptocurrency donations for over a decade. Here are a few of the greatest hits when it comes to nonprofit misconceptions around cryptocurrency: Myth 1: Cryptocurrency donations aren’t really a “thing” yet. 200,000,000+ is donated in cryptocurrency annually.

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NonProfit PRO

APRIL 28, 2023

The average age of donors is 65. If you were in a meeting with a prospective donor for a major or planned gift, what would you do if you did detect cognitive decline? An estimated one in nine people age 65 and older has Alzheimer’s disease.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. How Do Organizations Collect Donations Online? Online fundraising opens the door to a range of creative ways to connect with potential donors.

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Nonprofit Tech for Good

DECEMBER 5, 2020

How about another $10,000 in donations? On top of the influx of donations that come in on Giving Tuesday, there are still many donors looking to donate to year-end fundraising campaigns. What’s more, overall giving statistics show that 11% of annual donations happen during the last three days of the year.

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Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving.

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Nonprofit Tech for Good

MARCH 4, 2023

Consider your target donor audience as well as the constituents you serve. First ask yourself, what demographics do these stakeholders fall into? While social media is a great way to keep your existing supporters and donors updated, it’s also an incredible way to make new connections. 3) It’s a great relationship builder.

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Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. 1) Creating Custom Donation Appeals in Minutes Use ChatGPT to craft a sequence of donation appeals with the goal of encouraging your stakeholders to make a donation.

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Tools Fundraising Donor Analytics 359

Nonprofit Tech for Good

DECEMBER 2, 2023

Exciting fundraising trends on the horizon for 2024 include peer-to-peer fundraising, giving flexibility, digital wallets, unconventional and emerging donors, and AI being used in fundraising. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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sgEngage

NOVEMBER 5, 2024

To get the attention of your donors and increase their engagement, you can make your impact report come to life. Here are six best practices for creating an effective digital impact report that truly reflects your organization’s mission and accomplishments, with a goal of increasing donor engagement.

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TechImpact

JANUARY 27, 2014

Additionally, you need to make it a priority to not only populate your new blog with content, but with applicable content that will resonate with a certain demographic. Not only are they effective at connecting with potential donors and constituents, but it’s also a powerful tool for retaining and managing donor connections.

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CauseVox

DECEMBER 5, 2024

Personally, I’m a big fan of asking those serving on the board of directors to not only donate first (which is a given) but to also volunteer with fundraising efforts. The same goes for your major donors, long-time volunteers, and others who’ve shown commitment to your cause over the years.

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Nonprofit Tech for Good

OCTOBER 12, 2023

As you prepare for Giving Tuesday , look into what changes you need to make to your social media strategy to make sure your content is seen by potential donors. Remember, you’re posting to motivate your supporters to donate to your nonprofit. As social media changes, it’s important to change how you use it.

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Nonprofit Tech for Good

JULY 12, 2020

Indeed, golf outings are having something of a renaissance in a time when corporate connections, donor engagement, and outreach efforts are perhaps more important than ever. Demographics and networks are important, and golf’s demographic tends to include high-capacity donors with powerful networks. 1) Focus on audience.

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Greater Giving

OCTOBER 15, 2024

One of the best ways to understand your auction’s target audience is through supporter segmentation, which GivingDNA defines as “a strategy that nonprofits use to separate a donor base into smaller subgroups based on shared traits and characteristics.”

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The NonProfit Times

JANUARY 7, 2025

Some 61% of all evangelical Protestant adults made a financial donation to a local church during the past 12 months from February 2024, with 50% giving to an organization outside of a church and 42% to both church and charity. Not only are fewer evangelicals giving, but those who are still giving are donating less than in 2021.

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Nonprofit Tech for Good

MARCH 11, 2023

Best of all, golf tournaments come with a ton of options to supercharge fundraising , from donations to premium sponsorships to add-ons and extras that not only raise more but add fun and excitement to the event. 3) Your organization connects with the golfer donor. This is easier than you might think!

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Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. For those new to direct mail , it’s “the process of writing, designing, printing, and distributing hard copy requests for funds to your donors and/or prospective donors.”. But what about people who say that direct mail isn’t worth the investment?

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Nonprofit Tech for Good

SEPTEMBER 27, 2018

GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to give back in a social and celebratory way. These stats show what just one donor can do: On average, a donor can raise $568 through an individual crowdfunding page.

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Bloomerang

NOVEMBER 8, 2021

Have you developed nonprofit donor personas? If so, I recommend moving away from those donor personas and toward donor identities instead. . Think about it: Those personas may have been carefully crafted—Soccer Mom, Busy Businessman, Widow, Millennial—but those personas only touch on a small part of your donor’s identity.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. 25% YELLOW: Emotional Storytelling Emotional appeals were crucial for tapping donor heartstrings. Online Donations – St.

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TechImpact

JUNE 11, 2014

And because there are so many nonprofits utilizing the same advertising mediums to scout out donors, volunteers, and other constituents, getting noticed can be difficult. Whether asking questions to your marketing team, your donors, or your board. Fundraising Tech donation fundraising nonprofit nonprofit technology npTech technology'

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Nonprofit Tech for Good

NOVEMBER 20, 2021

To maximize efforts and drive greater donations, below are some critical steps to keep in mind before jumping on this emerging trend in online fundraising. Additionally, with many businesses and services temporarily closed due to COVID-19, make sure to check on any restrictions on the donated item. 1) Get your auction list in check. .

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Get Fully Funded

APRIL 4, 2024

In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. This guide will review these tips for bringing in more donations: Prioritize building strong supporter relationships. Explain the impact of donations.

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Nonprofit Tech for Good

NOVEMBER 13, 2023

Sponsored by GalaBid – a digital fundraising platform that helps thousands of nonprofits raise funds through live and online silent auctions, digital raffles, and donations. Understand your donors’ interests, demographics, and preferences. By doing so, you can choose prizes that appeal to them personally.

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TechImpact

JULY 30, 2014

You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Applying a customer audience segment to your overall traffic, or to specific webpages grants even more donor insight than you’d get when looking at total aggregated results.

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Bloomerang

MAY 26, 2021

So you want to start up (or restart) a donor acquisition program. The reality is, whether you are trying to grow a new file or stop attrition on your existing file, there’s no better way to obtain and keep new donors than with a well-executed donor acquisition program. First of all, congratulations! Tip #1: Identify .

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CauseVox

OCTOBER 10, 2024

Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign. Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences.

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Nonprofit Tech for Good

MAY 25, 2024

For these teams, marketing automation can multiply their effect so they can create more connections and drive more donations. Automation tools like HubSpot , Salesforce’s Marketing Cloud and Mailchimp Automation can help you engage with a wide range of contacts, from top-of-the-funnel unaware prospects to current and past donors.

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TechImpact

JUNE 2, 2014

Thank your donors. Donors can be a fickle bunch, we all know that. One year they can donating by the truck load, the next they’ll seemingly disappear. It is widely considered that the number complaint of many donors is that they do not how their money is being utilized by a given organization. Show your fun side.

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Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Bloomerang

MAY 8, 2024

What comes to mind when you hear “ lapsed donors ”? A massive generational shift in giving is happening right now with donors aged 60 and older. If you’re like most nonprofits, the average age of the donors in your file is 64. You may not know the average age of your donors. Stopped donating to charity.

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Pamela Grow

DECEMBER 11, 2024

Your donors arent just names in your nonprofits CRM. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors.

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