Candid

NOVEMBER 7, 2023

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. The process and timing of asking nonprofits for demographic data matters.

Demographics 115

Demographics Lesson Action Data 115

NonProfit PRO

NOVEMBER 28, 2023

Here are three key findings from the report and how your nonprofit can begin to overcome the associated hurdles to reaching new demographics to support your cause. The Indiana University Lilly Family School of Philanthropy released “The Giving Environment: Giving Trends by Race and Ethnicity” report.

Trend 286

Trend Indiana Report Giving 286

NonProfit PRO

OCTOBER 15, 2024

Here's some guidance for nonprofits as they look to tap into new donor demographics. The largest wealth transfer in history is happening now.

Donor 246

Donor Demographics Create History 246

NonProfit PRO

JANUARY 31, 2023

As the demographics shift, younger generations require more personal and causal connections for their philanthropy. For this reason, Giving Tuesday has become ineffective. Here is how organizations can position themselves to encourage donors to give year-round.

Giving 328

Giving Demographics Philanthropy Generation 328

Candid

JANUARY 4, 2023

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

Demographics 111

Demographics Fund Practice Data 111

NonProfit PRO

MAY 12, 2023

So, how can nonprofits connect with this growing demographic? And the younger the generation, the larger the percentage, with nearly 21% of Gen Z and almost 11% of millennials identifying as LGBTQ+.

Causes 262

Causes Demographics Donor Tips 262

.orgSource

APRIL 10, 2023

Associations have been slow to respond to the reality of their members’ changing demographics. Some associations put power behind those words by quickly adopting strategies to expand gender, racial, cultural, demographic, and age distribution within their memberships as well as their leadership.

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Build Demographics Associations Voice 322

NonProfit PRO

JUNE 29, 2022

They explore how nonprofits should analyze data and trends in giving, as well as exploring a nonprofit's donor segments and demographics in order to better engage donors.

Voice 246

Voice Trend Florida Data 246

NonProfit PRO

MAY 18, 2022

This combined demographic is highly philanthropic and very relational, and they live and breathe inside the digital world. In this edition, we talk about Millennials and Gen Z's, and how critical they are to the future of EVERY single nonprofit. Want to learn how to connect? We have answers for you inside of this month’s ZGIVE INSIDER!

Generation 264

Generation Demographics Donor Digital 264

NonProfit PRO

JUNE 7, 2023

Golf fundraisers give sponsors unique exposure to a highly-desirable, affluent demographic. At the core of a golf tournament’s fundraising power are sponsorships. On average, golfers have a higher than average net worth and household income.

Template 245

Template Fundraising Free Demographics 245

NonProfit PRO

MARCH 13, 2023

Even better, the golfer donor represents an affluent, influential demographic that you want represented in your organization’s donor database. Fundraising boils down to two simple things: finding new donors and keeping existing ones. Great news—golf tournaments are avenues to successfully do both!

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Guide Free Donor Demographics 246

NonProfit PRO

AUGUST 22, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file - we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

SEPTEMBER 30, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file — we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

SEPTEMBER 23, 2022

Better understand the core demographics and interests of your donors. Learn which personality types are your best and worst donors and how to tailor content to them. Visualize the usefulness of targeting different geographic areas. See how your model performs. Obtain 9 easy-to-implement Action Tips. And much more.

Model 246

Model Action Free Tips 246

NonProfit PRO

MAY 9, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Simply upload your file - we’ll analyze it, match specific criteria to your records and send you the results.

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

MAY 21, 2024

Here are some prevalent myths about this demographic I've seen in my work. Fundraisers struggle to approach millennials for support.

Demographics 165

Demographics Fundraising Support Work 165

Nonprofit Tech for Good

JULY 12, 2020

Demographics and networks are important, and golf’s demographic tends to include high-capacity donors with powerful networks. Indeed, golf outings are having something of a renaissance in a time when corporate connections, donor engagement, and outreach efforts are perhaps more important than ever. 1) Focus on audience.

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Hosting Lesson Fundraising Learning 276

The Fundraising Authority

SEPTEMBER 7, 2022

What are their demographics (age, gender, location, industry, interests)? Do you know what types of donors are most likely to give to your organization? Take a look at your current donors and prospects… who are they? Where did they come from? Do you see any patterns? Create a number of “donor profiles” for your organization.

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Guidelines Donor Organization Profit 312

Nonprofit Tech for Good

JULY 15, 2020

It is of paramount importance that nonprofits think of cryptocurrency not only as a payment method, but as a donor demographic. No Donor Forms: If you put a wallet address directly on your site, you won’t get donor data. Where do charities find cryptocurrency donors?

Reddit 312

Reddit Fundraising Guide United States 312

Nonprofit Tech for Good

APRIL 20, 2020

Audience Insights: Look at your audience insights on Facebook and write down your key demographic information. Phase 2: Content, Cost & Creation. Phase 1: Identify Your Audience, Partner(s) & Content. What content would help serve and provide value to your audience right now?

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Raise Fund Phase Stream 331

The MatrixFiles

MARCH 25, 2024

Can you look at previous purchasers, create demographic profiles and market to others like them? Is someone from the AMS team included in discussions about revenue generation at your organization? Can you make e-commerce on your website more like Amazon with its recommendations and use of purchasing? Track progress, celebrate results.

Generation 264

Generation Registration Associations Amazon 264

Nonprofit Tech for Good

MARCH 17, 2020

They think: “many of our supporters are women aged 50-60 and are interested in animals, so let’s target that demographic on Facebook.” But Facebook has a lot more information about its users than the relatively blunt demographics that your database can provide.

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Test Facebook Charity Profit 331

Nonprofit Tech for Good

OCTOBER 12, 2023

Choose your social media platforms based on your supporters’ demographics and the demographics of supporters you want to attract. If you’re on too many platforms, you could be stretching your content too thin, which will lead to you posting just to post instead of creating intentional content.

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Social Media Content Media Giving 328

Nonprofit Tech for Good

MARCH 4, 2023

First ask yourself, what demographics do these stakeholders fall into? Because there are so many social media platforms to choose from, you have the opportunity to choose which ones make the most sense for your organization. Consider your target donor audience as well as the constituents you serve.

Social Media 329

Social Media Media Social Sponsor 329

NonProfit PRO

DECEMBER 13, 2024

InMastering Nonprofit Fundraising, youll learn: - How to navigate changing donor demographics and preferences. - Discover the proven strategies, latest trends, and actionable insights that will help your nonprofit engage donors and maximize your impact. The key role technology plays in modern fundraising.

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Fundraising Demographics Storytelling Nonprofit 130

Candid

FEBRUARY 7, 2022

I was also interested to learn that 40% of foundation leaders interviewed said they have begun or are increasingly focused on better collecting and using demographic data about nonprofits they fund and the people they serve. I am a firm believer in collecting demographic data. Of course, it is possible for both things to be true.

Data 131

Data Demographics Foundation Conversation 131

Association Analytics

MAY 17, 2021

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Demographic/Career Info. Are you using it to increase revenue and lower costs per renewal? Retention rates aren’t one dimensional.

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Retention Data Associations Rate 192

Nonprofit Tech for Good

DECEMBER 5, 2020

We know some nonprofits are afraid of donor fatigue if they send asks too soon after Giving Tuesday, but our platform data shows that the donor demographics are different for those who give on Giving Tuesday and those who give during the last five days of the year. 7) How to Easily Unite Your Giving Tuesday and Year-End Campaigns.

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Resource Fundraising Template Nonprofit 331

Nonprofit Tech for Good

MAY 16, 2024

It considers factors like giving history, demographic data, and communication preferences. They can also split based on demographics and communication preferences. Use AI tools to segment them based on factors such as giving, demographics, and communication. The platform uses predictive analytics. Segment your donors.

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Donation Data Fundraising Analytics 246

Association Analytics

SEPTEMBER 23, 2024

Watching the shifts in engagement between these age groups, between demographics any any number of other subsets of your membership, is paramount and can teach so much to the staff, if they’re looking. It even creates new segments of outreach – not of traditional demographics, but of behaviors and needs themselves.

Change 169

Change Demographics Associations Track 169

Nonprofit Tech for Good

JULY 2, 2020

For example, you can target based on location, demographic information, user behavior, and interests. Like Facebook, Instagram’s ad targeting is powerful and can give you a lot of fine-grain control over who will see your ads.

San Diego 331

San Diego Fundraising Influence Profile 331

NonProfit PRO

JANUARY 6, 2022

From postal and email lists to change of address processing and demographic data, Melissa’s new solutions catalog brings you the tools you need to reach more donors, stay engaged with current ones and save on direct mail. Start fresh in 2022 with solutions to clean, update and enrich your donor data.

Data 147

Data Fundraising Demographics Mail 147

Nonprofit Tech for Good

NOVEMBER 10, 2024

Different demographics tend to favor different platforms, so nonprofits should consider factors like age and interests when deciding where to focus their efforts. Step Five: Understand the Target Audience and Adjust Accordingly For nonprofits to succeed on social media, they must understand their audience and know where to find them.

Digital 322

Digital Community Build Social Media 322

Nonprofit Tech for Good

FEBRUARY 6, 2020

For nonprofits looking to diversify their revenue stream, engage new donor demographics and stand out from the crowd, accepting cryptocurrency donations is the way forward.

Reddit 362

Reddit Fundraising Venezuela Nonprofit 362

Association Analytics

DECEMBER 15, 2022

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Demographic/Career Info Perhaps you anecdotally think your executive level members are renewing at a higher rate but in reality, they are not.

Retention 169

Retention Data Rate Demographics 169

Nonprofit Tech for Good

MAY 8, 2019

Have there been demographic, economic, or policy changes that affect your messages and offerings? As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

Online 237

Online Hunger Metrics Drupal 237

Nonprofit Tech for Good

OCTOBER 26, 2020

Given golf’s demographic and surge in popularity, golf fundraisers have emerged as an especially versatile and viable option. Such is the current reality for many fundraisers heading into 2021 with mixed predictions for whether in-person gatherings will be possible and in what capacity.

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Sponsor Fundraising Registration Websites 290