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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter?

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter?

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Use Data for New Revenue Opportunities

Association Analytics

The good news is – you already have a treasure trove of information you can use to explore new revenue streams – your data! We are going to share three ways to generate new revenue using your data. Use your data to optimize people and products. For example, are they opening newsletters, attending meetings, volunteering?

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Using Data to Make Annual Giving Work for You

sgEngage

No, we prefer to build relationships en masse, using data-driven insights to tell us what our donors really want. I want you to have the confidence (and your leadership team to have the confidence in you) that with data and time, you can make annual giving work for your organization. Do your monthly donors expect your newsletter?

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Crafting a Member Newsletter Worth Reading: Tips and Content Ideas

Neon CRM

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. In fact, 90% of Americans are subscribed to at least one newsletter—most of them (74%) receive newsletters from between 1 and 10 entities. What’s the Point of a Member Newsletter?

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Segmentation Simplified: How to Use Your Donor Data to Enhance Your Marketing

Get Fully Funded

This is the magic of donor data. Let’s find out how to turn donor data into a powerful tool for your nonprofit’s success! Impact on Retention Rates Effective segmentation goes beyond grouping donors by shared traits; it provides actionable insights to boost donor retention. The result?

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