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Why Data SHOULD Drive Your Strategy

Association Analytics

It remains all too common for associations to ignore vital data points as they strategize for the future. The inertia of decades of existence often precludes a data-informed state, instead relying on anecdote, trusting in the gut feeling of longtime employees or volunteers, and the way things have always been done. Their reasoning?

Data 169
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Creating Your 2025 Roadmap to Excellence 

.orgSource

Set Clear, Measurable Goals: Define success metrics that are specific, actionable, and adaptable as your association grows and evolves. Analyze Member Engagement: Use surveys or focus groups to assess how well youre meeting member needs and expectations. Assess your organizations readiness for excellence with our Future-Ready Survey.

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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality. 1) Traffic. 2) Conversion Rates. 3) Engagement.

Metrics 337
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Strategies for Building a Future-Ready Association in 2025 and Beyond 

.orgSource

orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. Conduct surveys, gather feedback, and use data insights to understand what matters most to them. Track these metrics over time to adjust your strategy as needed. Our recent.

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Use These 5 Metrics To Supercharge Your 2025 Fundraising

Bloomerang

This year, youre starting on the right footwith data-driven insights , realistic, air-tight goals, and the perfect plan to reach them. By focusing on the metrics that matter and setting clear goalsbecause you cant improve what you dont measure. Dig deeper into their motivations with surveys or calls that ask: Why do you give?

Metrics 105
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Three Warning Signs Your Association Isn’t Keeping Up with Technology 

.orgSource

Our recent.orgSource Digital Trends Survey reveals several key gaps in how associations are currently using technology to meet member needs and adapt to industry shifts. Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve member engagement, and leverage data for growth.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

But when it comes to a troubling relationship with your data, can you turn to those same people? If you’re struggling to find someone to share your data woes with, we’re here to help you decipher the signs and get you back on track. Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling.