Whole Whale

JULY 30, 2024

In this article on how to find campaign data in GA4, we will start with reviewing that your tracking is properly established, then we will provide some tips, tricks, and insights for finding campaign data in GA4 itself. NOTE: GA4 dimensions are scoped differently based on the metrics you want to look at.

Analytics 52

Analytics Google Campaign Data 52

Forum One

FEBRUARY 28, 2023

The reality for many organizations, whether a smaller nonprofit, a large international advocacy organization or a government agency, is that their data lives in separate silos. Tools and channels that house data often do not make it easy to navigate. Not sure how to compare or connect data sources. Does this sound familiar?

Data 65

Data Analysis Map Accessibility 65

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. We've already written a step-by-step guide on how to use Google's URL builder , but it's pretty easy: The key is to remain consistent so you can find the data in Google Analytics.

ROI 91

ROI Linkedin Online Google 91

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting).   Do you need it?

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? That happens when leaders model and encourage it.

ROI 91

ROI Examples Results Social Media 91

Amy Sample Ward

FEBRUARY 23, 2010

Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. . "Over

Web 108

Web ROI Bookmarking Phase 108

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Connection Cafe

JANUARY 3, 2013

One of the most common terms in fundraising analytics is Return On Investment or ROI. Let's examine ROI in terms of how it relates to nonprofit fundraising analytics in two ways.

ROI 40

ROI Analytics Fundraising Nonprofit 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2007

What's the roi? " Productivity would be defined in the context of some sort of evaluation of the benefits of the technology - perhaps using a logic model. See Dan Mcquillan's summary over at Netsquared some pointers and good thoughts on Social Media ROI and Nonprofits. What is the ROI of the Social Web for Nonprofits?

ROI 50

ROI Social Media Media Social 50

Nonprofits Source

OCTOBER 4, 2023

With diverse data sources, complex corporate giving programs , and stakeholder expectations on the rise, it’s no wonder that CSR directors are seeking advanced solutions. They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

Software 52

Software Business Guide Companies 52

Care2

AUGUST 28, 2013

Though the shared model of high volume lists and low response rates is comparable among both Email and Direct Mail marketing, you typically have a huge advantage in the long term if you own the email list, as opposed to renting a Direct Mail list for acquiring new supporters. You can download the Breakeven/ROI Calculator here.

email 77

email Fundraising ROI Rate 77

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2007

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. Tim Davies from the UK volunteered to be the guinea pig and test the thinking process (a logic model of sorts) for his newly launched web project that incorporates social media strategies. What data matters most?

Guinea 50

Guinea Social Media Measure Wikispaces 50

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. From an economic standpoint, the potential ROI is amazing. Real-time visitor tracking data and analytic reporting tools. For example, a visitor may be more likely to donate when they see scientific evidence or data.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

AUGUST 13, 2012

If your embedded donation form isn't getting traffic, does that mean your FB page has no ROI? Metrics, metrics, metrics. A little trickier, but doable, is calculating your most engaged supporters' social media reach: if they repost your post, how big is their network? If they share your video? Retweet you?

Facebook 51

Facebook Ratio Influence Social Media 51

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

I also mention other tools like Friend or Follow or NodeXL both of which make influencer analysis more efficient with the ability to export the data into an excel spreadsheet. If you track you time and have specific tasks, you know what you’re getting for your time investment. It’s just one step away from looking at ROI.

Social Media 118

Social Media Media Social San Jose 118

Connection Cafe

NOVEMBER 1, 2019

Eduventures, and Fred Weiss, chief research and data officer at Council for Advancement and Support of Education (CASE). . With trends changing in deployment models and institutions supporting a more diverse technical ecosystem than ever before, a sound technology strategy is essential.

Trend 23

Trend Learning Industry Nashville 23

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2010

I’ve been playing with the conversational panel or conversational keynote models for short sessions (60, 75 or 90 minutes.) I started experimenting with these concepts back in 2008 at SXSW session on Nonprofit ROI and SXSW Session on Nonprofit Crowdsourcin g as well as at the NTC in 2009 on a session mapping metrics to strategy.

Reflection 104

Reflection People Network Colorado 104

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

Social and Nonprofits ROI: Case Study Slam submitted by Beth Kanter Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. We need to hack the model for accessibility tools!

Comment 50

Comment Open Source Social Media Drupal 50

sgEngage

JUNE 23, 2022

Next-generation predictive modeling —plugging your data into a formula to create a numerical value or score to predict a donor’s probability of giving—also can help you connect with donors new to major giving. AI-driven predictive modeling leverages donor data within your CRM to provide prescriptive target gift ranges.

Gift 90

Gift Program Build Fundraising 90

Gyrus

JULY 12, 2024

Progress Tracking Tracking and reporting tools to monitor learner progress, completion rates, and performance metrics. Analytics and Reporting Tools for generating insights through data analytics and reporting on learner engagement, course effectiveness, and other metrics.

Learning Management 52

Learning Management System Learning Management 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Gyrus

JULY 12, 2024

Demonstrate Training Impact Learning Management Systems provide comprehensive reporting and analytics tools that enable organizations to assess the effectiveness of training programs and demonstrate Return on Investment (ROI). ROI of Training Return on Investment (ROI) helps assess the value of training initiatives.

Learning Management 52

Learning Management System Learning Management 52

Bloomerang

OCTOBER 2, 2021

Every time we turn around, somebody’s bringing another piece of technology, something that generates data into our organizations. You invest money and budget, data stored in there. My executive director asks, maybe my board asks, you know, “Are we getting an ROI at budget time? We all deal with a lot of stuff.

Technology 104

Technology Video Nonprofit System 104

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The Data How was it collected? Is the blog used and updated? " comments.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The Data How was it collected? Is the blog used and updated? " comments.

Social Media 28

Social Media Place Myspace Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

It’s also having a clean, complete, and accurate data and the discipline to make sense of the data and use what you learn to improve results. Niki Kidd of Social Change, gives us a step-by-step methodology in this post, titled Using Data to Assess Your Peers. Pick Metrics. Make Sense of Your Data.

Measure 118

Measure Learning Case Study Metrics 118

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2013

Is this an advantage or disadvantage when it comes to nonprofits applying the lean start up model to their social change work? It is common for entrepreneurs to dodge accountability because being driven by the metrics suggested by the funder can get in the way of success. Experimentation, iteration, and pivoting is needed first.

Conversation 105

Conversation Benefit Metrics Nonprofit 105

Bloomerang

JULY 23, 2021

We want to replicate our model across the country. So I want you to think about how would I pause and really shift into this true and overall financing model that actually sets your whole team, sets your whole board? Now, we have to train the team, we have to train the board how to do this high ROI fundraising. We want to scale.”

Money 109

Money Video Fundraising Gift 109

Bloomerang

APRIL 16, 2024

If you plan to invest in a paid solution, setting a clear budget is essential for ensuring your event can achieve a high return on investment (ROI). Event tools with robust integrations make it easy to transfer data seamlessly between platforms, without the need for manual uploads or the risk of losing data. Your budget.

Software 79

Software Management Registration Nonprofit 79

Care2

NOVEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And make sure you are looking at all data – online, in the mail, on the phones, etc.

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And make sure you are looking at all data – online, in the mail, on the phones, etc.

Mail 28

Mail Social Media Online Fundraising 28

NTEN

NOVEMBER 12, 2009

In the last five years, more information is being created as access to data and information has opened up and the means for analyzing and publishing have democratized. In the old model, it was expected you would and could consume all the information about your field of expertise. Now we're hit with information from every angle.

Social Media 98

Social Media Media Impact Social 98