NonProfit PRO

JANUARY 10, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 246

Tools Data Fundraising Mail 246

NonProfit PRO

NOVEMBER 3, 2022

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 246

Tools Data Fundraising Mail 246

NonProfit PRO

MAY 10, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 245

Tools Data Fundraising Mail 245

NonProfit PRO

JANUARY 26, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 245

Tools Data Fundraising Mail 245

Nonprofit Tech for Good

OCTOBER 11, 2024

29% of online donors say that social media is the communication tool that most inspires them to give [email 27%, website, 18%, print, 12%, TV ad 6%] (According to the Global Trends in Giving Report ). One question that I see nonprofits constantly asking, and with good reason: “Can social media really bring in new donors for our nonprofit?”

Social Media 299

Social Media Donor Media Social 299

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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email Fundraising Stats Marketing 338

NonProfit PRO

MARCH 7, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 241

Tools Data Fundraising Mail 241

NonProfit PRO

JUNE 7, 2023

Successful direct mail campaigns help donors understand the goal, visualize their impact, and get excited about giving. Using data and segmentation, nonprofits can target donors with customized messaging that resonates on a personal level. And while managing segmented data can be complex, it does not have to be difficult.

Data 237

Data Giving Mail Donor 237

Nonprofit Tech for Good

JUNE 19, 2019

Your most loyal donors are your multichannel donors. Multichannel donors support you in every way possible. You should want all of your donors to interact with your organization the way multichannel donors do! How can you identify your multichannel donors? Send direct mail, too! Email them.

Donor 277

Donor Social Media Offline Gift 277

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

Mail 130

Mail Retention Donor Practice 130

Nonprofit Tech for Good

DECEMBER 12, 2019

Major donors are the most valuable supporters of the nonprofit world. Follow these three steps to engage and nurture the high net worth donors who share your vision. 1) Invite major donors to be an integral part of the work they’re funding. 2) Don’t forget about the impact of donor-advised on fundraising.

Relationship 246

Relationship Donor Management Sponsor 246

Bloomerang

DECEMBER 12, 2024

In a fiercely competitive environment in which donors make difficult decisions not between the good and the bad, but between the good and the good, the goal needs to be forging, nurturing, and sustaining lifelong friendships. AI resources may be rich in data and knowledge, but they dont have hearts, souls, and personalities.

Fundraising 109

Fundraising Donor Mail Professional 109

sgEngage

NOVEMBER 13, 2024

By repurposing the content of your report, you can continue to present that evidence in new ways, tailoring it to the diverse fashions in which your donors prefer to receive communications and amplifying its reach. Content from your digital report can inform your direct mail pieces, and in turn, they can act as a teaser for your full report.

Digital 111

Digital Impact Report Marketing 111

Bloomerang

NOVEMBER 21, 2024

Recruit a match from a single donor or group of donors. Collect data (ideally the last two years, but at a minimum for the previous year) How much did we raise at end of year? What number of donors gave at end of year? How many new first-time donors did we have at end of year? Filter by date.

Calendar 111

Calendar Fundraising Gift Social Media 111

Nonprofit Tech for Good

SEPTEMBER 14, 2020

Now in its third edition, the 2020 Global Trends in Giving Report provides 100+ donor benchmarks for NPOs, NGOs, and charities worldwide. The data reveal how donors prefer to give and engage with their favorite causes and charitable organizations. 13,468 donors from 133 countries participated in the survey! <

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Trend Global Report Giving 321

Nonprofit Tech for Good

APRIL 15, 2020

Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. According to Network for Good , one in six online donors will drop out of the donation process if they are sent to a third-party website. Monthly donors give $35.46

Donation 363

Donation Practice Nonprofit Paypal 363

Allegiance Group

APRIL 3, 2025

Nonprofits cant afford to overlook the power of re-engaging lapsed donorsstrengthening donor retention practices is now more critical than ever. percent of new donors retained year to date. Part of this process is identifying and re-engaging lapsed donors to improve your donor capture rate. Why do some donors lapse?

Donor 52

Donor Tips Retention Mail 52

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

Fundraising 359

Fundraising Donation Donor Social Media 359

NonProfit PRO

JANUARY 6, 2022

Start fresh in 2022 with solutions to clean, update and enrich your donor data. From postal and email lists to change of address processing and demographic data, Melissa’s new solutions catalog brings you the tools you need to reach more donors, stay engaged with current ones and save on direct mail.

Data 147

Data Fundraising Demographics Mail 147

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy.

Donation 355

Donation Nonprofit Gift Donor 355

sgEngage

DECEMBER 12, 2024

After we made introductions, I asked about their donor CRM, jotting notes as they shared their hopes, frustrations, and data woes. As their list of frustrations grew and their unfulfilled hopes piled up, they asked me if I thought it was time to change to another donor CRM. It was a client kickoff call like so many others.

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Change Time Nonprofit Evaluation 103

Nonprofit Tech for Good

NOVEMBER 8, 2018

6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%) , characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). 20% say Instagram, and 13% say Twitter.

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Trend Global South America Giving 270

Nonprofit Tech for Good

JANUARY 12, 2023

Clair , Co-Founder & COO at B Generous – the first-ever platform allowing nonprofit donors to “Donate Now, Pay Later”. According to Nonprofit Pro , “Millennials represent 33 million annual donors, have a $481 annual gift, and contribute to three charities annually.” Why Do Younger Donors Donate Less? more on average.

Donation 354

Donation Giving Nonprofit Donor 354

CauseVox

DECEMBER 2, 2024

It’s a day when donors, businesses, and communities come together to create positive change—and it’s also the perfect launchpad for your year-end fundraising efforts. Take a peek at the data to uncover the trends that shaped your campaign’s outcomes. But data only tells part of the story. Consistency is key.

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Campaign Fundraising Social Media Donor 97

Nonprofit Tech for Good

JULY 31, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. When reporting on these numbers try breaking it down into small digestible chunks of data that are easy to interpret. Did you mail out an appeal at a different time?

Goal 312

Goal Fundraising Nonprofit Pledge 312

The NonProfit Times

NOVEMBER 25, 2024

New data shows 4.6% New data shows 4.6% The data is from the report Give.org Donor Trust Report 2024: Trust and Giving Attitudes Across U.S. Taylor believes these donors are more likely to engage with, contribute to, and promote charities, he explained. among Muslims or 32.1% among Muslims or 32.1% of Catholics.

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Charity Studies Ratio Attitude 104

NonProfit PRO

DECEMBER 2, 2021

Start fresh in 2022 with solutions to clean, update and enrich your donor data. From postal and email lists to change of address processing and demographic data, Melissa’s new solutions catalog brings you the tools you need to reach more donors, stay engaged with current ones and save on direct mail.

Data 130

Data Fundraising Demographics Mail 130

Candid

APRIL 8, 2025

Statisticians use the phrase separating signal from noise to illustrate the need to distinguish between important data that should drive decision making and irrelevant or misleading data. The noise for nonprofit fundraisers is created by the current transactional, impersonal model that powers direct mail and email fundraising.

Donor 52

Donor Fundraising Donation Relationship 52

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Organize and segment your data in your CRM.

Donor 98

Donor Data Database Demographics 98

NonProfit PRO

APRIL 13, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Tools 130

Tools Data Fundraising Mail 130

Bloomerang

DECEMBER 11, 2021

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. Dear Charity Clairity, I’m wondering if you have a data point readily available in your brilliant brain? I know about donor retention rates, goals, etc., Donors respond in times of crisis.

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Rate Donor Retention Mail 131

Bloomerang

MAY 24, 2024

Today’s question comes from a nonprofit employee who wants advice on how to build a nonprofit mailing list: Dear Charity Clairity, We’ve relied in the past on government and foundation grants, but since many of these sources are drying up we need to develop an individual fundraising program. Scour lists of donors to similar causes.

Mail 111

Mail Build Nonprofit Charity 111

Bloomerang

JANUARY 14, 2025

Regardless of what you call it, mobile giving is one of the most popular ways for nonprofits to raise moneyand retain more donors on the go. Donors can text a unique keyword or donation amount to your nonprofits dedicated phone number. Alternatively, you can use an app that allows donors to give with just a few clicks.

Mobile 105

Mobile Giving Guide Nonprofit 105

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Donation letters are used to request financial contributions or solicit in-kind donations through traditional channels, like direct mail, or using digital channels, like email.

Template 98

Template Donation Help Raise 98

Bloomerang

OCTOBER 3, 2022

Your donor database is only as good as the data you put into it. As with every other industry today, nonprofits are especially dependent on good data to be successful. And donor data is at the top of the critical care list. And donor data is at the top of the critical care list.

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Organization Data Database Donor 136

Nonprofit Tech for Good

APRIL 10, 2021

Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets. 7) Collect the data. Donor data is a veritable gold mine for a nonprofit’s fundraising efforts. 2) Upgrade to online registration. Get Started With Golf for Good.

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Fundraising Practice Registration Virtual 317

The NonProfit Times

MAY 10, 2024

That is some of the data from the research arm of software giant Blackbaud, following a survey of more than 1,000 Gen Zers and nearly 300 nonprofit professionals. This might account for why less than one-third of Gen Z donors, or about 19% of Gen Z respondents overall, reported giving money directly to an organization.

Donor 105

Donor Giving Data Arlington 105