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Deepen relationship through custom apps that improve on org activites (event fundraising, petitions). The Save Darfur Coalition asks to organize events, vigils. That way you can meet the activist "where they're at" willcoley @ kanter I'm interested in how orgs can use offline content dev among their constituents.
Two of their staff members recently returned from Darfur and are putting together a video to raise awareness about it. They are collecting questions from supporters about Darfur to include in the video. * . * Oxfam has used Flickr petitions successfully in several campaigns. nonprofit marketing communication 08ntc
Carie opened with an intro to social media. She says socialnetworks are “not just a bunch of lonely teenage boys.” She notes that people really rely on socialnetworks for influence on decision-making. This shows the viral potential of raising awareness in the socialnetworks.
The tools and points she covered included: SocialNetworks. A few key examples she gave on advocacy and nonprofit success in socialnetworks included: MyBarackObama.com , a good example of this in action. Natalie’s ending tip for socialnetworks? Fastest growing demographic is 35 and older. >
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