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AI Fundraising vs. Wealth Screening: Which Strategy Wins for Your Organization?

Nonprofit Tech for Good

Personalized Outreach at Scale With AI, your nonprofit can tailor messaging based on donor behavior, creating a more personalized experience for each supporter. Wealth Screening: Focus on High-Value Donors Wealth screening identifies major gift prospects by analyzing financial assets, property ownership, and other wealth indicators.

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4 Ways Nonprofits Can Beat AI Blandification

Nonprofit Tech for Good

By Greg Fine a marketing consultant who leverages 30 years of for-profit marketing and advertising experience to help nonprofits create larger-than-life giving campaigns and marketing that connect. At face value, AI appears to be a gift from the fund development and marketing gods. Both are algorithm-blended blandwash.

Nonprofit 233
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How to Improve Donor Retention: 3 Surprising Strategies from Top-performing Nonprofits

Nonprofit Tech for Good

Your team spends hours bringing new supporters through the door, only to watch too many quietly leave after their first gift. According to Rachel, “Every step you remove from the donation process increases the likelihood a donor will complete the gift.” Donor retention can feel like a never-ending cycle. Just by asking.

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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

By combining the power of its CRM with integrated data and cutting-edge artificial intelligence, Salesforce empowers nonprofit organizations of all sizes to cultivate deeper relationships with donors through hyper-personalized engagement. Create dynamic segments: Don’t just set static lists. Dive deeper!

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What’s Your End-of-Year Strategy for Planned Gifts of Assets?

sgEngage

He was a donor to one of our charity clients and we had talked about the possibility of gifting assets to reduce or eliminate tax liability. Needless to say, this created an “all hands-on deck” moment. Many situations can indicate a donor’s readiness to discuss end-of-year gifts of assets. The call came on December 2.

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3 Ways to Manage & Grow Major Donor Relationships

Nonprofit Tech for Good

When you solicit a prospective supporter, you need to be prepared with data, compelling testimonials, personal knowledge of what motivates the donor as an individual, and a concrete plan of how their major gift will help you make major changes. That way, these gift records are linked together for easy reference, tracking, and reporting.

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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

Fundraising comes down to one thing: relationships. The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Nonprofits can easily track in-depth information regarding the number of meetings, relationships ties, and giving history.