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5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

The next step is to start thinking about the tone of voice of your content. The easiest way to craft your tone of voice is to base it upon the mission of your nonprofit. If your nonprofit focuses on human rights or poverty, for example, then your tone of voice should be serious, smart, and thought-provoking. Storytelling.

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Philanthropy must prioritize elevating and including Black voices

Candid

In 2020, the philanthropic sector started conversations about how philanthropy can better support Black-led organizations and the Black community. According to the 2020 Smithsonian Magazine article, The Storied History of Giving in America , the practice of philanthropy can reflect and reinforce inequity.

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5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. The easiest way to craft your tone of voice is to base it upon the mission of your nonprofit. And then use those words to craft your tone of voice.

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Slack is getting Instagram-like stories and push-to-talk audio calls for the pandemic era

The Verge

Slack is getting ready to introduce Instagram-like stories and push-to-talk audio into its communications software before the end of 2020. Slack is hoping these features might cut down on constant video calls or inefficient text conversations, and bring back the impromptu office interactions most people haven’t experienced for months.

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How Nonprofits Can Collaborate with a Design Agency on their Website Investment

sgEngage

A thoughtfully crafted, user-friendly site conveys your story, showcases impact, and inspires action. Findings from M+RBenchmarks reveal that simplifying donation pagesstreamlining fields and focusing on clarityleads to better conversion rates. Voice and Tone : Are you friendly and approachable? Scholarly and formal?

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From Mission Impossible to Mission Unstoppable: Cracking the Code on Nonprofit Brand Clarity

sgEngage

Case in Point According to the 2023 M+RBenchmarks report, nonprofits that maintained consistent branding and simplified their donation pages saw marked improvements in conversion rates. Studies show that more than half of supporters want to know an organizations story before deciding whether to donate.

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Creating a Better Member Experience

Association Analytics

When’s the last time you heard a board member say, “Members want…” followed by an aggregate of the last five conversations they’ve had. Analytics Is the True Voice of the Customer There are so many interesting ways to use data to bring the voice of the customer forward as the leading indicator on the health and direction of your association.