Nonprofit Tech for Good

APRIL 2, 2020

2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. By increasing your conversion rate to 1.5% Focusing on your conversion rate is one of the few things you can do that can truly multiply your results. 5) Retention.

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Metrics Digital Marketing Nonprofit 332

sgEngage

NOVEMBER 4, 2021

Is donor retention different when the donor is acquired online? In this episode, you’ll learn more about ways to improve donor retention for online-acquired donors. Building the relationship between the organization and the donor. How segmentation plays a role in driving the relationship. It’s a relationship.”.

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Retention Donor Online Podcast 105

Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Social media sites are for relationship building. 3) Capture social media followers that visit your website.

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Social Media Donor Social Media 354

Nonprofit Tech for Good

JUNE 12, 2020

Sending email communications is your chance to ignite strategic conversations with your donors, members, volunteers, and subscribers. Here are some examples of emails you can send to foster relationships and increase people’s engagement with your organization. . This email is a key piece in your donor retention strategy. .

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email Donation Nonprofit Newsletter 345

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Plus, as a manager in a nonprofit, retention is a key component of your job.

Retention 111

Retention Management Tips Nonprofit 111

Bloomerang

FEBRUARY 5, 2025

Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift. Effective donor stewardship isnt just about saying thank you; its about cultivating meaningful, genuine relationships. This small but immediate gesture can set the tone for a lasting relationship.

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Donor Causes Storytelling Relationship 109

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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Retention Gift Donor Pledge 118

The Modern Nonprofit

APRIL 20, 2021

Estimated Reading Time: 2 minutes 5 Ways to Improve Your Donor Retention. High donor retention is extremely valuable to any organization. Here are some key moves to change that trend and up your retention. Nurture ongoing relationships with your donors by engaging with and responding to them online. Say thank you!

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Retention Donor Social Media Donation 98

Bloomerang

DECEMBER 12, 2024

Donation thank-you emails Expressing gratitude after donors give is widely accepted as one of the most effective ways to increase donor retention. By sending donors thank-you emails within 24 hours of their gifts (and ideally as soon as possible), you can demonstrate their gifts’ impact and build long-term relationships with them.

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email Marketing Guide Nonprofit 94

Hands on Fundraising

JANUARY 9, 2024

Conversation?! You don’t have to be a great talker to have this conversation. We’ve […] The post How are your conversation skills? We’ve […] The post How are your conversation skills? Don’t worry. Today I heard from an excited client about an email. (I I love getting celebration emails like this!)

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Conversation Skills Connecticut Celebrate 128

Bloomerang

NOVEMBER 19, 2021

By creating donor retention strategies for retaining your past fundraisers and donors. Recurring Giving Benchmarking Analysis , retention rates for recurring gifts can be upwards of 90%, compared to 40% for one-time gifts and a single-digit rate for one-time peer-to-peer gifts. . Luckily, you can change course. Conclusion.

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Retention Donor Fundraising Strategy 130

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day. It’s one of the most high-profile fundraising days of the year.

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Retention Donor Gift Donation 98

Nonprofit Tech for Good

NOVEMBER 3, 2023

So if the question is not should you include personalized communications, it has to be how do you use personalization in your email marketing program to enhance your relationship with your supporters. This means that using CTAs to show the recipient how to expand their individual relationship with you can increase conversions.

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email Personal Strategy Nonprofit 328

NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. This has a lot to do with the power behind a second donation. Call your new donors. .

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Retention Donor Practice Time 91

Nonprofit Tech for Good

DECEMBER 19, 2022

The nonprofit sector needs to have an honest conversation about the effectiveness of social media. 3) Implement a donor retention strategy. While not as fun as using social media, implementing a donor retention strategy is likely to result in more revenue and dedicated supporters. They live in a different world. 2022 Session ].

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Trend Fundraising Digital Marketing 333

TechCrunch

JUNE 2, 2022

Now, imagine the same scenario with the worst retention rate possible, and it quickly sounds like a nightmare. Whether you’re a construction company, software startup or Fortune 500 company, retention is a key metric across customers, employees and partners. Measuring conversion volume accurately is paramount for all companies.

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Retention Metrics Measure Channel 91

Nonprofit Tech for Good

JANUARY 16, 2022

These automatic monthly transactions are easier on the donor physically and financially, so they can keep their relationship with your organization going strong without much work. This is one of the reasons that nonprofits who create a monthly giving program with DonorPerfect see a whopping 90% retention rate. Crowdfunding.

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Fundraising Strategy Nonprofit Social Media 299

.orgSource

MARCH 25, 2024

Yet it is foundational to all positive relationship building. Once we form a relationship, we do whatever it takes to make good on our commitments.” Keep the conversation meaningful with an honest discussion about strengths, weaknesses, and progress that avoids judgment. Being a warrior means that we are all in this together.

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Skills Attitude Relationship Team 221

Fast Company Tech

FEBRUARY 12, 2025

High-profile cases of revenge quitting can also damage an organizations reputation , affecting customer relationships and investor confidence. Pillar 2: Connections Strong social relationships in the workplace can buffer against stress and enhance resilience. Finally, revenge quitting can have lasting consequences on workplace culture.

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Culture Job Environment Structure 114

Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think about what your donor gets out of your relationship. A donor relationship is no different.

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Relationship Donor Donation Build 105

Get Fully Funded

JANUARY 30, 2023

It’s a great time of the year for some hot donor retention strategies! I teach my clients that offering warm touches – the little things that warm a donor’s heart and make them feel good – are THE BEST donor retention strategies to keep people giving. And the good news is that increasing donor retention isn’t that hard.

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Retention Donor Strategy Newsletter 98

.orgSource

DECEMBER 26, 2022

The motivation to build stronger relationships, both remote and in-person, resonated across the association community. Great conversation, a little bubbly, and treats at the Innovation Summit. This format uses informal conversations to explore key questions and weave thoughts and ideas into a collective tapestry of knowledge.

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Culture Community Technology Professional 221

3rd Sector Labs

OCTOBER 2, 2014

The conversations about the ALS Association’s astounding success with the Ice Bucket Challenge continue. Do they distract donors from developing longer term relationships with the sponsoring charity? Turning data to donor relationships. The data is the key to developing new donor relationships. So interesting.

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Challenge Data Donor Charity 183

Nonprofit Tech for Good

OCTOBER 17, 2021

Improve donor retention through donor targeting and filtering. As you investigate, be sure to ask specific questions about setup, like: Do you have an onboarding team devoted to delivering full data conversions? Phone support is also helpful when you want to tackle a complex issue that requires a conversation.

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Software Fundraising Nonprofit Train 330

CauseVox

APRIL 28, 2025

That gives you a way to stay in touchand more importantly, to nurture that relationship over time. The more your content feels like a conversation rather than a broadcast, the more likely it is to be shared. Start by building relationships with local businesses. Download our free Donor Engagement and Retention Playbook :

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Donor Nonprofit Social Media Volunteer 72

Whole Whale

APRIL 1, 2025

You need a digital fundraising strategy that builds trust, deepens relationships, and turns curiosity into generosity time and time again. At Whole Whale, we see too many nonprofits apply urgent appeals and one-time campaigns that activate new donors without the infrastructure to nurture long-term donor relationships. The result?

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Strategy Fundraising Guide Nonprofit 52

Nonprofit Tech for Good

AUGUST 30, 2018

The field observes and analyzes human relationships through behavioral aspects including geography, biology, law, psychiatry, and political science. Year one donor retention rates for a monthly giving program can be as high as 80% due in part to this theory. Ask for a Pledge to Increase Conversions. Here’s what you need to know.

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Money NPO Online Raise 238

Association Analytics

MAY 20, 2024

Even if not directly monetized, data products can enhance member benefits, fostering loyalty and retention within your association. By providing valuable industry insights, like surveys or industry data and training, associations enhance the perceived value of membership, encouraging retention and engagement.

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Associations Sponsor Poll Audience 169

Twenty Hats

MAY 3, 2021

And, despite this ‘freedom,’ retention was low. The Iron Hug is an acronym for the management practices that I have found most effective in fostering relationships with volunteers that lead to effective service and increase retention. Volunteers came and went as they pleased and did whatever they wanted (approved or not).

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Relationship Leadership Museum Volunteer 73

Bloomerang

JULY 5, 2021

Do you know what your retention rates are or how to increase donor loyalty? The sorry state of donor retention has been a topic of discussion for at least the past decade, since the Fundraising Effectiveness Project Report began collecting data. Yet too many nonprofits still don’t prioritize donor retention strategies. .

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Donor Strategy Relationship Retention 142

Allegiance Group

MARCH 6, 2025

A relationship fundraising approach is increasingly critical for long-term success and sustainable revenue, but that doesnt mean that transactional fundraising is bad, and relationship fundraising is good. Relationship fundraising prioritizes a long-term, donor-service-oriented approach to create lasting donor relationships.

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Relationship Fundraising Pledge Donor 52

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

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Blackbaud Analytics Retention Donor 98

TechCrunch

MAY 16, 2023

Sitting at the heart of this conversation is product-led growth (PLG), a strategy that sees acquisition, monetization and retention of customers through a product lens, rather than through the hiring of expensive marketing, sales and success organizations. Currency conversations , which can often create fraud triggers.

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Product Companies Retention Paypal 112

Bloomerang

NOVEMBER 21, 2024

What was our retention rate year over year? Or conversely, you could send all three messages on December 31 with a 2-3 hour gap between each one. In managing these communications with intention, you’re not only asking for support; you’re also building relationships that last beyond December 31st. Filter by date.

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Calendar Fundraising Gift Social Media 110

Nimble AMS

MARCH 19, 2021

Let’s use the goals most common to associations as an example: Recruit more members, improve member engagement, and increase retention. Increase retention – Build stronger, longer-term relationships by using your online community to bring your most active and loyal members into contact with those members who are less involved.

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Community Online Associations Retention 135

Bloomerang

JANUARY 11, 2024

Today’s question comes from a nonprofit employee who wants tips to improve first-time donor retention: Dear Charity Clairity, What tips would you give to a small to medium-size shop to improve first-time donor retention? Thank you kickstarts the relationship-building process. Build a relationship.

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Donor Tips Time Retention 121

Allegiance Group

OCTOBER 3, 2022

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. Understanding what may have encouraged the first and subsequent donations is key to understanding retention.

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Retention Donor Mail Gift 52