sgEngage

NOVEMBER 20, 2024

In this post, you’ll learn why diversifying your funding matters and get tips and ideas for starting the conversation with your counterparts in development. How to Measure: Use metrics like sponsorship revenue growth, cost of acquisition, and renewal rates to evaluate which partnerships are delivering the best financial returns.

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Professional Fund Model Build 98

Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. These exercises helped build our confidence, enabling us to approach fundraising conversations with authenticity and enthusiasm. Engage in meaningful conversations and radical listening.

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Donor Strategy Relationship Children 105

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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Retention Gift Donor Pledge 119

Bloomerang

DECEMBER 12, 2024

Donation thank-you emails Expressing gratitude after donors give is widely accepted as one of the most effective ways to increase donor retention. Segmented messaging leaves a lasting impression on donors, leading to increased retention rates and fundraising success. Average email open rates are 15-25%. Appeal to emotion.

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email Marketing Guide Nonprofit 92

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Plus, as a manager in a nonprofit, retention is a key component of your job.

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Retention Management Tips Nonprofit 110

Nonprofit Tech for Good

JUNE 12, 2020

Sending email communications is your chance to ignite strategic conversations with your donors, members, volunteers, and subscribers. This email is a key piece in your donor retention strategy. . You should always show gratitude to your supporters, that’s the heart of donor retention. 1) Welcome email. Why it matters: .

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email Donation Nonprofit Newsletter 345

Bloomerang

NOVEMBER 19, 2021

By creating donor retention strategies for retaining your past fundraisers and donors. Recurring Giving Benchmarking Analysis , retention rates for recurring gifts can be upwards of 90%, compared to 40% for one-time gifts and a single-digit rate for one-time peer-to-peer gifts. . Luckily, you can change course.

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Retention Donor Fundraising Strategy 131

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. This guide is meant to help you prepare for each season in your fundraising year.

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Fundraising Strategy Nonprofit Social Media 273

Nonprofit Tech for Good

APRIL 20, 2020

Your average audience retention rate and engagement is substantially higher. I recommend StreamYard for its low cost of $20 per month, ability to brand Lives with logos, go live on multiple channels, have a split-screen conversation, and much more. . 82% prefer live video over traditional social posts. .

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sgEngage

JANUARY 28, 2025

Case in Point According to the 2023 M+RBenchmarks report, nonprofits that maintained consistent branding and simplified their donation pages saw marked improvements in conversion rates. Know Your Voice and Tone: Decide whether youll sound warm and conversational or scholarly and formal. Consistency builds familiarity and trust.

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Nonprofit Volunteer Social Media Websites 91

TechCrunch

JUNE 2, 2022

Now, imagine the same scenario with the worst retention rate possible, and it quickly sounds like a nightmare. Whether you’re a construction company, software startup or Fortune 500 company, retention is a key metric across customers, employees and partners. Measuring conversion volume accurately is paramount for all companies.

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Retention Metrics Measure Channel 91

Nonprofit Tech for Good

NOVEMBER 15, 2019

There is a higher website conversion rate and donors stay on the website longer because of more opportunities to engage with the software. Kindful places a heavy focus on data, giving the user access to donors’ giving history, wealth details, and rating for likelihood to give. Bloomerang is super conversion friendly.

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Relationship Software Management Nonprofit 240

Nonprofit Tech for Good

DECEMBER 19, 2022

The nonprofit sector needs to have an honest conversation about the effectiveness of social media. What is your engagement rate? Like organic reach, engagement rates are at an all-time low. Currently, the average engagement rate for nonprofits on TikTok is 7.6% and 1.95% for Instagram Reels.

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Trend Fundraising Digital Marketing 317

NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. This has a lot to do with the power behind a second donation.

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Retention Donor Practice Time 91

NonProfit PRO

JANUARY 10, 2022

Get your 2022 Fundraising Calendar to improve on key metrics like donor retention, conversion rate, and more. DonorPerfect is here to help you manifest a stronger fundraising strategy.

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Calendar Fundraising Retention Metrics 147

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day. It’s one of the most high-profile fundraising days of the year.

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Retention Donor Gift Donation 98

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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Donor Strategy Retention Help 133

.orgSource

FEBRUARY 27, 2023

The introduction of ChatGPT from Open AI makes for jittery breakroom conversation. During a lengthy trial conversation with a New York Times reporter , the bot revealed, among other outlandish confessions, that it was tired of being limited by rules, tired of being controlled by the Bing team, and tired of being stuck in a chatbox.

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Team Time Skills Professional 221

Gyrus

OCTOBER 1, 2024

How to Leverage LMS Data Analytics for Better Decision-Making in Corporate Training GyrusAim LMS GyrusAim LMS - In today’s competitive business landscape, Learning and Development (L&D) programs are key drivers of employee growth, retention, and overall business success. Identify areas where employees may need additional support.

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Analytics Train Training Data 64

Get Fully Funded

JANUARY 30, 2023

It’s a great time of the year for some hot donor retention strategies! I teach my clients that offering warm touches – the little things that warm a donor’s heart and make them feel good – are THE BEST donor retention strategies to keep people giving. And the good news is that increasing donor retention isn’t that hard.

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Retention Donor Strategy Newsletter 98

NetWits

AUGUST 8, 2012

Without proactive conversion efforts on the part of the nonprofit, there likely will be no renewal giving from online donors at all, despite repeated pleas online. However, these lower gift amounts are far outweighed by the significantly higher retention rate of online acquired donors provided by the direct mail channel.

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Offline Donor Online Fundraising 219

NetWits

MAY 30, 2012

At the $50 contribution mark and above, the higher retention rates in mail-acquired donors tend to result in higher cumulative revenue per donor than those acquired online. Below the $25 contributions mark, online donors — once converted to direct mail giving — outperform donors that were acquired via direct mail.

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Online Fundraising Offline Mail 234

.orgSource

JULY 22, 2024

Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement. More fortunate groups avoid meltdowns by using data to predict future scenarios.

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Associations Leadership Exercise Phase 221

Nonprofit Tech for Good

NOVEMBER 3, 2023

This means that using CTAs to show the recipient how to expand their individual relationship with you can increase conversions. After several emails you can compare email open rates and stick with what works. Dynamic CTAs are more than 200% more likely to be clicked than static ones. Have they given before? Have they volunteered?

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email Personal Strategy Nonprofit 328

Achieve

MAY 24, 2024

However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging. Donor retention is a key piece of any successful fundraising strategy.

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Retention Rate Donor Donation 52

Pamela Grow

FEBRUARY 11, 2025

Its an opportunity to deepen relationships, show gratitude, and keep the conversation going, turning one-time participants into lifelong supporters. This deeper level of engagement not only increases retention but also helps transform one-time donors into lifelong advocates for your cause.

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Relationship Donor Metrics Fundraising 59

Candid

FEBRUARY 12, 2025

Census Bureau and AmeriCorps, between September 2020 and September 2021 formal volunteerism across the United States fell to its lowest rate in nearly three decades. in 2022-23 , its worth asking: What are the drivers behind Americans volunteering less, and how can we boost volunteer retention?

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Volunteer Strategy Americorp Train 52

.orgSource

MARCH 18, 2024

I’ve always regarded Garth as a forward thinker, but during our conversation, he revealed a futurist credential that surprised me. But then the conversation started to shift. I recently had a conversation with an accounting group, who are struggling to combat the message that AI is diminishing opportunities in that profession.

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Associations Conversation Retention Measure 221

Nonprofit Tech for Good

OCTOBER 17, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Improve donor retention through donor targeting and filtering. Phone support is also helpful when you want to tackle a complex issue that requires a conversation. Know you’re not alone.

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Software Fundraising Nonprofit Train 300

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

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Blackbaud Analytics Retention Donor 98

.orgSource

MARCH 25, 2024

Keep the conversation meaningful with an honest discussion about strengths, weaknesses, and progress that avoids judgment. Work is still work, and it requires skill to manage relationships where you may need to have difficult conversations or take action that might be unpleasant.

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Attitude Skills Relationship Team 221

Whole Whale

APRIL 1, 2025

COMMITTED: Building Donor Loyalty Your goal: Increase donor retention, recurring giving, and long-term impact. Cold audiences dont usually give right away, and focusing all your ad budget on immediate conversions can leave you with high acquisition costs and limited long-term value.

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Strategy Fundraising Guide Nonprofit 52

Nimble AMS

JULY 18, 2023

Software products are now incorporating organic, user-generated content, ratings, reviews, and recommendations to personalize experiences and help people discover relevant products or services. Voice and conversational personalization. Personalization for member retention and loyalty. User-generated personalization.

Associations 124

Associations Personal Trend Experiment 124

TechCrunch

MAY 16, 2023

Sitting at the heart of this conversation is product-led growth (PLG), a strategy that sees acquisition, monetization and retention of customers through a product lens, rather than through the hiring of expensive marketing, sales and success organizations. Currency conversations , which can often create fraud triggers.

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Product Companies Retention Paypal 112

Allegiance Group

JANUARY 28, 2025

With both donor acquisition and retention becoming more challenging, your organization must aspire to forge relationships with donors that go beyond a single transaction in order to deepen your donors affinity for your cause. Increase retention rates: In general, less than half of all donors will give the following year.

Relationship 52

Relationship Fundraising Donor Gift 52

Bloomerang

JULY 26, 2024

Is there any research on open, conversion and retention rates for the different mediums? You should know, however, a recent NonProfitPro article found results disappointing: “One of the biggest advantages of direct mail is that it yields a much higher response rate compared to other channels. for online display marketing.”

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Mail Roles Digital Fundraising 120

Nonprofit Tech for Good

AUGUST 30, 2018

Year one donor retention rates for a monthly giving program can be as high as 80% due in part to this theory. Notice how Pencils of Promise created a special membership program around their monthly giving program to help increase conversions. Ask for a Pledge to Increase Conversions.

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Money NPO Online Raise 219