Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . I recommend StreamYard for its low cost of $20 per month, ability to brand Lives with logos, go live on multiple channels, have a split-screen conversation, and much more. .

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Fund Nonprofit Raise Phase 332

sgEngage

OCTOBER 4, 2024

This year, we felt it was important for us to start a conversation with fundraisers—especially annual giving professionals—about how we tell our annual giving story to stakeholders, and in particular to our bosses. Maybe the story lies in how we measure success, how we improve the health of our annual giving programs.

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Metrics Giving Donor Gift 98

Nonprofit Tech for Good

JUNE 12, 2020

Sending email communications is your chance to ignite strategic conversations with your donors, members, volunteers, and subscribers. You can also tell powerful stories through the testimonials of the people you serve. . Which stories will resonate the most? And you need relevant, inspiring content to keep them around. .

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email Donation Nonprofit Newsletter 346

Bloomerang

DECEMBER 12, 2024

Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community. The following email is a newsletter update featuring a recent success story and a few ways to engage with the organization. Evaluate if these metrics change when you adjust your email frequency.

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email Marketing Guide Nonprofit 93

CauseVox

OCTOBER 10, 2024

And in order to tell stories effectively you need to understand who your audience is. Segmentation through demographics like age, location and interests are also helpful ways to understand your donors and create stories that will resonate with the different types of target audiences. or “What would you want the world to know?”

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Social Media Media Social Tips 98

sgEngage

JANUARY 23, 2025

Driving Donations: Google Ads can direct potential donors to fundraising pages or showcase compelling stories that inspire generosity. Google Ad Grant Success Stories We helped Nakawe Project a wildlife conservation nonprofitoptimize their Google Ad spend with targeted search campaigns focused on raising awareness and driving donations.

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Grant Impact Google Nonprofit 104

sgEngage

JANUARY 28, 2025

Case in Point According to the 2023 M+RBenchmarks report, nonprofits that maintained consistent branding and simplified their donation pages saw marked improvements in conversion rates. Studies show that more than half of supporters want to know an organizations story before deciding whether to donate.

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Nonprofit Volunteer Social Media Websites 96

sgEngage

DECEMBER 19, 2024

A thoughtfully crafted, user-friendly site conveys your story, showcases impact, and inspires action. Findings from M+RBenchmarks reveal that simplifying donation pagesstreamlining fields and focusing on clarityleads to better conversion rates. These metrics can then guide layout decisions, calls-to-action, and content structure.

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Websites Design Collaboration Nonprofit 98

TechCrunch

SEPTEMBER 8, 2022

After meeting hundreds of developer-tools startups and talking to dozens of fellow investors over the last several months, I’ve noticed a common characteristic among founders who have raised successful Series A rounds: They’re great at telling their companies’ stories. User growth.

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Metrics Tools Open Source Raise 99

Nonprofit Tech for Good

NOVEMBER 30, 2014

Communicating the stories of your nonprofit is the most powerful means of inspiring your donors and supporters. In fact, 56 percent of individuals who follow nonprofits on mobile and social networks take further action, the number one action being making a donation, after they have read a compelling story published by a nonprofit.

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Communication Online Nonprofit Social Media 279

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. About the Author.

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Fundraising Strategy Nonprofit Social Media 308

sgEngage

OCTOBER 30, 2024

You can also have AI analyze recordings of past pitches to review metrics like listening ratio, speaker engagement, and overall emotional tone of the meeting. Would I say this in a face-to-face conversation? Adding the Human Touch to Reduce the Cringe We’d be remiss to not address how to avoid being creepy when using AI. Add context.

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Donor Script Fundraising Gift 105

Nonprofit Tech for Good

FEBRUARY 23, 2017

Communicating the stories of your nonprofit is the most powerful means of inspiring your donors and supporters. In fact, 56 percent of individuals who follow nonprofits on mobile and social networks take further action, the number one action being making a donation, after they have read a compelling story published by a nonprofit.

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Communication Online Nonprofit Social Media 260

Bloomerang

JANUARY 14, 2025

Track data points and metrics to evaluate your campaigns progress. Explore our customer stories to discover how nonprofits like yours have used these solutions to raise more for their causes. Step 5: Track and analyze data to improve over time.

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Mobile Giving Guide Nonprofit 104

Whole Whale

MARCH 28, 2025

“A healthy funnel doesn’t just focus on conversions at the bottom. Align digital metrics with organizational goals : Understand how digital engagement supports real-world change and directly track your success along the journey. It ensures you’re filling the top and building trust along the way.”

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Digital Strategy Marketing Nonprofit 52

Nonprofit Tech for Good

JANUARY 17, 2019

7) Tell your story. Nonprofits have the best stories to tell. Your next campaign will be more effective with storytelling, so it’s time to get everyone’s feedback when building your story. Your success metrics can focus on likes, comments, shares, clicks, and even conversion. 8) Bring the team together.

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Social Media Calendar Content Media 279

TechCrunch

FEBRUARY 5, 2022

If there’s one sector that is incessantly in pursuit of Magic Metrics, it’s edtech. The magic metric that does it all — encompasses outcomes, engagement and heck, even fun — has always had debate, and honestly, trust issues around it. And that’s why my conversation with Nucamp CEO Ludovic Fourrage stood out to me.

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Metrics Search Student Job 78

Whole Whale

APRIL 1, 2025

If new to your org, how are you offering value and nurturing with different stories and varied ways to engage? AWARE: Attracting New Donor Prospects Your goal: Get on their radar. Start the relationship. Where to begin: Consider who your donors are. Ask yourself: What content interests them?

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Strategy Fundraising Guide Nonprofit 52

Classy

AUGUST 13, 2021

There are countless social media metrics to track depending on the platforms you use regularly, and your nonprofit needs to recognize which ones truly matter to gauge and improve your performance. . Two relatively recent social metrics worth monitoring are saves and shares. They can even start a conversation about the shared content.

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Social Media Metrics Track Media 81

TechCrunch

JULY 29, 2021

Relying on proven tactics and measurable metrics isn’t enough — today, the most effective marketers constantly study and learn from innovative approaches while exploring new avenues. Every experiment we ran increased the demo request metric to some extent. You need to have conversations to be able to learn and iterate.

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Metrics Marketing Phase Lecture 100

Nonprofit Tech for Good

APRIL 10, 2022

It’s OK to not include links in conversational tweets and replies, but even then sharing links to resources or call-to-actions (CTAs) is often appropriate and useful, especially in Twitter Threads. It’s a good practice to tweet content relevant to breaking news stories. Schedule tweets in advance.

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Twitter Practice Nonprofit Social Media 362

Nonprofit Tech for Good

SEPTEMBER 20, 2018

And it did not impact the overall conversion rate. Rather than sending an email that simply says, “Here’s your receipt,” we could start sending hyper-personalized thank you emails, telling stories of impact, or sharing evidentials that reinforce just how valuable the donor’s gift is. The result? A 64% increase in recurring donors.

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Stats Giving Fundraising Nonprofit 277

sgEngage

JANUARY 8, 2025

” What I love about this activity is that the rooms became instantly alive with conversations, many times between strangers connecting for the first time. We feel like we dont have time or support to think critically or to have these larger, more essential conversations. Here are the top themes shared by your fellow changemakers.

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Grant Challenge Change Proposal 98

Pamela Grow

FEBRUARY 11, 2025

From the excitement of bidding in an auction to the inspiring stories shared on stage, these events are unforgettable experiences for your attendees. Its an opportunity to deepen relationships, show gratitude, and keep the conversation going, turning one-time participants into lifelong supporters.

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Relationship Donor Fundraising Metrics 59

Association Analytics

SEPTEMBER 27, 2023

However, the trick is to shift the conversation from the process to the outcomes. Tell an Emotional Story The Power of Narratives: People connect with stories. These could be qualitative or specific metrics or KPIs. The apprehension to adopt a new system or modify a current one is real.

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Analytics ROI Associations Analysis 169

Greater Giving

DECEMBER 19, 2024

Creating a mobile-friendly website is essential to driving traffic, while developing a mobile-optimized giving process is essential to driving conversions (AKA donations). Use these design aspects to build a mobile-friendly site that encourages both traffic and conversions: Large fonts and buttons.

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Websites Data Nonprofit Mobile 52

CauseVox

JULY 10, 2024

This integration ensures that all information is easily accessible and well-organized, which is essential for sharing stories with donors and raising funds efficiently. On CauseVox, it literally only took two days,” Dani shared in our post-campaign conversation with a big grin.

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Awareness Campaign Story Raise 82

Candid

APRIL 6, 2022

Can you please share a story of an organization that has participated in the CARE program and how that has helped to advance their work? Black-led organizations receive only 1% of philanthropic funding. To disrupt this system of philanthropic racism, we are intentionally leveraging the GuideStar tool and receiving funding as a result.

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Measure Education Meme Conversation 98

TechCrunch

JUNE 3, 2022

How to improve retention, growth marketing’s golden metric. Jonathan Martinez’ latest TC+ article on growth marketing reminded me of this, since many companies are throwing away perfectly good data that can boost retention and conversion. How to improve retention, growth marketing’s golden metric. yourprotagonist.

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Metrics Team Database Retention 86

.orgSource

JULY 22, 2024

My June 24 post , the first half of the Pathways story, described the importance of discovering what your members need and the attitudes and behavior that will capture their engagement and loyalty. We call this collection of strategies Association 4.0. It is our bible for sustaining quality over time. Excellence revolves around value.

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Associations Leadership Exercise Phase 221

Greater Giving

NOVEMBER 18, 2024

What metrics will you track? Tell a Story That Inspires Action People give to people, not just causes. Tell a Story That Inspires Action People give to people, not just causes. Show how donations make a difference with real stories and photos. Tie GivingTuesday into your bigger story—why this moment matters.

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Campaign Giving Donor Social Media 52

Fast Company Tech

MARCH 13, 2025

The concept, its UX implementation, and underlying technology surfaces challenges that, in my conversations with Meta’s designers, dont seem to have any clear, categorical answer. Update 3/13/2025: An earlier version of this story stated Community Notes was launching on March 13. The feature is launching March 18.

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Community System Headline Design 95

TechCrunch

MAY 1, 2021

The best feeling in tech journalism is telling a story about a startup before it becomes a household name. On that note, one of my favorite renewed series at TechCrunch is an EC-1 (Extra Crunch subscription required), a story series that goes through the nitty-gritty of a startup’s story, from its original days to its pivots along the way.

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Mail Marketing Las Vegas Miami 143

sgEngage

MAY 17, 2021

This work includes everything from acknowledging the role that enslaved people played in building and establishing institutions, to the crucial conversations around renaming buildings and removing statues. We will soon publish results from our work in alumni engagement metrics, and that insight should help institutions as they plan.

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Education Conversation Giving Award 84

CauseVox

FEBRUARY 11, 2025

In this article we will go through 7 easy steps on how to create a donation page for free, ways to optimize your page for conversions, and tips to promote your donation page to maximize contributions. People connect with stories , so use real moments and voices to bring your cause to life.

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Donation Create Free Donor 68

sgEngage

JANUARY 17, 2024

As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. With nearly half a billion podcast listeners worldwide today, the format is very promising for nonprofit professionals who have detailed stories to tell. Interactive.

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Podcast Audio Content Nonprofit 104

Classy

JUNE 30, 2021

From stats on conversion and acquisition to retention and supporter experience, check out the infographic below to get a peek at the data from the 2021 report. We created a free Benchmark Assessment to surface actionable fundraising takeaways based on your organization’s current metrics. See How Future-Ready Your Nonprofit Is Today.

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Fundraising Philanthropy Benchmark Stats 98