Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . I recommend StreamYard for its low cost of $20 per month, ability to brand Lives with logos, go live on multiple channels, have a split-screen conversation, and much more. .

Raise 331

Raise Fund Phase Audience 331

.orgSource

APRIL 10, 2023

These are a few of the metrics that Bard, Google’s new AI search bot, found for me: From McKinsey—companies in the top quartile for racial/ethnic and gender diversity were respectively 36% and 25% more likely to have superior financial returns. I had an interesting conversation with a client about association boards. trillion globally.

Build 322

Build Demographics Associations Voice 322

Nonprofit Tech for Good

JUNE 13, 2013

If your numbers do not grow from month to month, then something is terribly wrong with your content strategy (posting/sharing/sending the wrong content) and fundraising campaigns (not publishing an e-newsletter or using the wrong “Donate Now” service). Other Metrics. Under the green row, add your fundraising metrics.

Mobile 185

Mobile Track Media Social 185

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Classy

AUGUST 13, 2021

There are countless social media metrics to track depending on the platforms you use regularly, and your nonprofit needs to recognize which ones truly matter to gauge and improve your performance. . Two relatively recent social metrics worth monitoring are saves and shares. Why Shares Matter for Nonprofits.

Metrics 81

Metrics Social Media Track Media 81

Association Analytics

OCTOBER 10, 2022

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation.

Analytics 169

Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

SEPTEMBER 20, 2018

By Nathan Hill , Optimization Evangelist at NextAfter , works every day to share how testing and optimization can lead to fundraising growth that can transform organizations and causes. While there’s a ton of insightful data I could share, there are 5 must-know recurring giving stats I want you to know. The result? The result?

Stats 249

Stats Giving Fundraising Gift 249

Nonprofit Tech for Good

NOVEMBER 30, 2014

The overtouting of conversation as the ultimate metric of mobile and social media success has unfortunately been overdone. On mobile and social media, whoever shares, posts, tweets, and features the best content wins. It’s the same with video, branded images, cases studies, and so forth.

Communication 262

Communication Online Storytelling Voice 262

Nonprofit Tech for Good

APRIL 10, 2022

It’s OK to not include links in conversational tweets and replies, but even then sharing links to resources or call-to-actions (CTAs) is often appropriate and useful, especially in Twitter Threads. Ideally, your website and blog content display a large default image when shared on Twitter (and all social media).

Twitter 342

Twitter Practice Social Media Nonprofit 342

Amy Sample Ward

JULY 29, 2011

One of the biggest barriers to sharing our experience and knowledge, and learning as organizations is the belief that we are all so different we can’t actually share or learn from each other. What options do you provide to your community to have share responsibility or ownership for a service, program, or event?

Social Media 178

Social Media Public Media Community 178

Amy Sample Ward

JUNE 6, 2011

I started the keynote by reading a poem by Deanna Zandt, a friend and the author of Share This! Let’s start at the most fundamental place for this conversation. For this conversation, and those to have over the course of the next two days together at least, let’s work from the place that a movement is larger than coalitions.

Build 220

Build Community Technology Org 220

Whole Whale

DECEMBER 19, 2024

We call it the “Last-Click Fallacy” – the mistaken belief that the final touchpoint before conversion deserves all the credit for the outcome. Yet this is exactly what happens in digital marketing when we give all the credit to the last-click before conversion.

Metrics 52

Metrics Marketing Analytics Awareness 52

Amy Sample Ward

FEBRUARY 24, 2011

There were interesting conversations at every turn and I also had requests to share my notes and slides. If you have other questions, or other ideas, please share them! For this conversation, we are going to start with the frame of the analog paradigm and move forward from there. Analog Strategies.

Slides 213

Slides Nptech Digital Case Study 213

Amy Sample Ward

OCTOBER 18, 2011

My latest contribution to the Stanford Social Innovation Review is now up – you can read it and join the conversation on the SSIR blog , or read the full post below. The good news is that the nonprofit technology community is rich in sharing, and there are lots of online tutorials about this latest wave of updates on Facebook.

Facebook 196

Facebook Change Tutorial Plugin 196

Nonprofit Tech for Good

JANUARY 17, 2019

Your success metrics can focus on likes, comments, shares, clicks, and even conversion. Be open to feedback and new ideas from your colleagues, even if they are not involved in social media marketing, they might have an interesting perspective to share with you.

Calendar 275

Calendar Social Media Content Media 275

.orgSource

MAY 6, 2024

Distribute the Wealth Are the IT resources shared equally throughout your organization? To maintain market share, keeping systems up-to-date and customer-friendly is critical. We start with a conversation. We examine as much or as little as you are willing to share,” Dawn notes.

Technology 221

Technology Attitude Evaluation Digital 221

Nonprofit Tech for Good

FEBRUARY 23, 2017

The over-touting of conversation as the ultimate metric of mobile and social media success has unfortunately manifested itself by many nonprofits mass thanking followers for their follows or retweets and posting “Thanks!” On mobile and social media, whoever shares, posts, tweets, and features the best content wins.

Communication 223

Communication Online Storytelling Voice 223

.orgSource

JULY 22, 2024

Lead Executive : Provides operational leadership for initiatives, interfaces with the Oversight Group, ensures coordination, and monitors performance metrics. Leaders grow creativity and unique thinking when they– Empower Employees : Open communication and supportive leadership encourages idea-sharing and initiative.

Associations 221

Associations Phase Exercise Leadership 221

Candid

APRIL 6, 2022

Meme: A great friend and mentor of mine—who is also a philanthropist—challenged me to hone in on my theory of change and mentioned how GuideStar is a great place to share our work with funders. Can you please share a story of an organization that has participated in the CARE program and how that has helped to advance their work?

Measure 98

Measure Meme Education Data 98

NetWits

APRIL 2, 2013

It’s an easy trap to fall into, and I can’t help to think we share the blame. The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. And that’s what the conversation should be around: constituent engagement, not open and click-through rates.

Rate 139

Rate San Diego Open Benchmark 139

Nonprofit Tech for Good

MAY 25, 2024

Marketing automation can help you with: Broad, audience-building efforts (think: scheduling social media posts) Steady engagement tactics (think: sending out your weekly newsletter) Workflows that target visitors who complete certain actions (think: sharing a viewbook when someone fills out a form) And a whole lot more.

Marketing 203

Marketing Fundraising Test Nonprofit 203

Nimble AMS

AUGUST 23, 2022

Other associations share the sentiment too. Get the conversation started by asking the following questions: . Focus groups offer great value because they encourage in-depth conversation about your organization. If you don’t cast a vision, your association won’t know what metrics to include in reporting.

Data 137

Data Organization Associations Analytics 137

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

Metrics 52

Metrics Rate Social Media Nonprofit 52

The MatrixFiles

FEBRUARY 23, 2024

Here are a few statistics that we shared: 27% of Americans say they have not too much or no confidence in scientists to act in the public’s best interest ( Pew Research ) 39% of Americans, a record-high, say they don’t trust the media at all. Many attendees expressed surprise over the trust statistics that we shared.

Associations 130

Associations Industry Government Education 130

VisionLink

MAY 17, 2013

Note that we use a monthly metric here at VisionLink. An Easy Workflow Conversion? Data Conversion or Reckless Migration? Data conversion is more complicated than most want to admit. If this is not the case, your provider could also use some purposely designed conversion tools. The devil is in the detail.

Platform 186

Platform Software System Facilitation 186

Nimble AMS

MARCH 25, 2022

Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement. These metrics tell you how many of your members have joined the online community and how many are using it. Number of online community logins.

Community 130

Community Online Strategy Guidelines 130

Wild Apricot

DECEMBER 21, 2017

Sales Ops Metrics & KPIs. Performance Metrics Analyses. Selection of Key Sales Metrics to Adopt. Conversion Rates. Content Sharing and Management. Common Sales Operations Metrics & KPIs. Preferred metrics vary across teams and organizations. Sales Ops: Table of Contents. Performance.

Synchronous 151

Synchronous Structure Metrics Knowledge Base 151

Qgiv

JANUARY 12, 2022

To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. Fundraising Metrics. One of the most crucial data sets to keep an eye on are your fundraising metrics. Social Media Metrics. Fundraising Event Metrics. Email Marketing Metrics.

Analytics 98

Analytics Data Metrics Rate 98

sgEngage

JUNE 21, 2024

The ease and fast pace of texting naturally encourage two-way communication, inviting students, prospects, and donors to engage in conversations that build relationships. Texts can be your go-to channel for any quick message you need to share with both individuals and large groups since recipients are likely to read them and respond quickly.

Marketing 94

Marketing Strategy Channel Rate 94

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. What does this huge conversion boost reveal to fundraisers?

Statistics 97

Statistics Fundraising Metrics Mail 97

Bloomerang

AUGUST 16, 2021

Do you know what social media posts they like or share? Here are some of the questions you might ask in order to understand what metrics to track: . You identify key metrics by which you’ll determine if your programs are successful. Metrics for a mid-level donor program might include: Number of donors talked to personally.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

Association Analytics

FEBRUARY 14, 2022

We suggest that you have a conversation and not send a survey. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Ask your colleagues questions.

Analytics 169

Analytics Language Associations Case Study 169

NetWits

JULY 27, 2011

There are very well established best practices, standard metrics that are tracked, widely accepted and proven statistical data to measure your effectiveness by and countless bits of information on the web to teach us how to do email marketing and communication well. I’ve been deep in the world of email marketing for the past few months.

email 182

email Marketing Strategy Track 182

Saleforce Nonprofit

MARCH 3, 2022

Having enough of the right data will require your teams to first determine the content, conversations, and experiences you want to create for your supporters. Tips to consider: Provide value in exchange for asking someone to share their data with you, and clearly communicate why you’re asking for this information.

Action 105

Action Change Metrics Measure 105

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? Let your data lead the way.

Social Media 52

Social Media Metrics North Carolina Media 52

sgEngage

MARCH 8, 2024

To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling. When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics.

Benchmark 82

Benchmark Blackbaud Report Online 82

3rd Sector Labs

APRIL 23, 2014

The purpose of this post is to share the results of an interesting survey from the beginning of the event, as well as the great attendee follow-up Q&A. Would a data management plan like you suggest really improve those kinds of metrics? ” – focused on why you need, and how to create, a nonprofit data management plan.

Data 133

Data Management Rate Benchmark 133