Double the Donation

OCTOBER 25, 2021

Track and incentivize successful conversations. What is your relationship to the organization running the campaign? Non-pledge close: For those calls that don’t end in success, it’s important to help close the conversation gracefully to maintain the relationship with the donor. Include matching gifts in call scripts.

Guide 98

Guide Script Tips Gift 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

That purpose, of course, is to build a life-long relationship with alumni of your nonprofit’s program or school so that they are a donor and champion for your organization. Conversation starters that link alumni to the current school experience can spark tons of engagement. Connect Alumni with Current School Experience.

Practice 109

Practice Tips Social Meme 109

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. And, above all, the session needs to be a conversation about Social Media, not a lecture. And, above all, the session needs to be a conversation about Social Media, not a lecture. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Amy Sample Ward

AUGUST 18, 2009

You can visit his blog to read the post and join the conversation there. Just as the content distributed and conversations participated in are integrated into many different aspects of your organization’s work, so should the knowledge, access and responsibility to participate be integrated across your staff. Then…repeat!

Social Media 190

Social Media Strategy Media Social 190

Amy Sample Ward

JANUARY 2, 2009

If you only have an hour a week to post to a blog, then it is unreasonable to expect a lively conversation and community emerging from it, at least not very quickly. What we put into our social media engagement is what we get out of it, like everything else in life. Identify what technologies are most appropriate.

Social Media 102

Social Media Process Media Social 102

Connection Cafe

AUGUST 9, 2013

Conversely, if you’re not delivering personalized content, your email could negatively impact your relationships. I’ve worked with many nonprofits that have seen a good jump in clicks and conversions from subject line testing. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent.

email 48

email Campaign Test Benchmark 48

Bloomerang

JANUARY 7, 2022

Your nonprofit should be focused on engaging your supporters to build relationships that last. If so, they might be ripe for a major gift or bequest conversation. . You may look at metrics such as: . It’s a networking and relationship-building opportunity for your nonprofit and top supporters.

Campaign 96

Campaign Ideas Giving Tips 96

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Kaushik offers up some metrics for blogging: Raw Author Contribution (posts & words in post).

Measure 50

Measure Social Media Tools Technorati 50

Nonprofits Source

NOVEMBER 8, 2022

Follow these seven steps to create a powerful content strategy that drives engagement and conversions: . With the right content strategy, you can develop stronger bonds with your audience that lead to long-lasting relationships. . Increase donation page conversions by 100%. . Assign relevant metrics to each goal.

Content 75

Content Strategy Create Websites 75

Connection Cafe

DECEMBER 5, 2017

And we all have likely asked these same questions: How much do I really know about my donor’s relationship with my charity? Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Am I using the data I have to its fullest advantage?

Analytics 33

Analytics Data Analysis Metrics 33

Museum 2.0

JUNE 29, 2010

You can join the conversation in the blog comments and add your own voice to the debate. When everybody knows what your institution is for (collecting and interpreting the past of your region, for instance) then we have common ground on which to build social relationships. Suzanne: We want relationships, too!

Place 30

Place Discussion Library Museum 30