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HOW TO: Upgrade Your Nonprofit’s Pinterest Profile to a Business Account

Nonprofit Tech for Good

The new business accounts do not change the design or functionality of your nonprofit’s Pinterest profile, but it will give you access to new tools and case studies for brands as they become available. It also allows you to stop having to use a personal profile as a brand (i.e., first name Amnesty , last name International ).

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Then, you’ll build out more granular objectives that relate to the broader goals—for instance, growing your social media following by 10%. Personalization has many benefits, from enhancing supporters’ experiences with your nonprofit to improving conversion rates and engagement. social media marketing director).

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Great reads from around the web on October 14th

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. " Online Fundraising, Advocacy, and Social Media – frogloop – "Can I be honest?

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How Government Can Adapt to the Current State of Twitter

Forum One

For local governments that rely on Twitter for law enforcement alerts, public transportation updates, and to hear directly from residents about service requests, this has been especially problematic. Social media managers and communications professionals across industries are also reconsidering how they use—or don’t use—Twitter.

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AI for Nonprofits and Social Good: Link Roundup

Beth's Blog: How Nonprofits Can Use Social Media

Allison Fine and I have been actively researching and writing about AI for Social Good and Nonprofits with an eye towards our next book. We are tracking the conversation and resources about AI and Nonprofits and social good. AI Is Getting Better At Conversation. Here’s this month’s roundup. Philanthropy and Fundraising.

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The Fundraising Trends of 2019 You Don’t Want to Miss

NonProfit Hub

This is a result of tax law reforms that introduced a program that allows small DAFs to minimize their tax liabilities by taking part in charitable contributions. The ROI of email marketing is 4 times higher than other marketing strategies such as social media or paid adverts. Social media is a big thing today.

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Guest Post: Infusing “Social” into Social Justice Organizations

Beth's Blog: How Nonprofits Can Use Social Media

Time Magazine provocatively named “The Protester” as its 2011 “Person of the Year” for its riveting influence on last year’s social and political events. As courageous citizens connected with each other to express dissent and organize public actions, social media tools spurred activism and social change in unprecedented ways.

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