Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

Of course you have to be interested in what information or conversations they are sharing on Twitter. Twitalyzer is a terrific analytics tool that gives you some good benchmarking metrics for Twitter. Run the impact report to help you identify influencers. This can be useful to find potential collaborators.

Twitter 109

Twitter Network Tips Influence 109

Bloomerang

AUGUST 22, 2023

Top features of this fundraising website Individuals can start campaigns on behalf of your nonprofit, helping spread your influence without direct action needed from your fundraising team. View reports such as campaign health metrics, recurring gift volume, and total donations. Pricing Facebook Fundraising is free to use.

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Websites Paypal Fundraising Nonprofit 80

Amy Sample Ward

SEPTEMBER 20, 2010

Yesterday was the 3rd annual Women Who Tech Telesummit , bringing together over 600 women (and men) from for-profit and nonprofit organizations and technology start, connecting developers and techies with those new to the field, igniting conversations and long-term collaborations. How do you know an “influencer?&#.

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Tools Tech Map RSS 162

NTEN

MARCH 3, 2011

It provides data such as number of followers, number of tweets, number of retweets, top hashtags, number of mentions, etc – which are great metrics. You even see negative conversations. What kind of influence do they have – how many followers do they have, what kind of people are following them? What do you do? Are they annoyed?

Social Media 99

Social Media Tools Media Free 99

Amy Sample Ward

FEBRUARY 23, 2010

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. Check it out!

Web 108

Web ROI Bookmarking Phase 108

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

A social graph if the NpTech tag based on a google search NpTech Conversations Gavin's digital diner has written an article about the options that technology gives us for opting out of face-to-face gatherings. The NpTech Tag started as an experimental community tagging project in 2005. What do you think?

Open Source 50

Open Source Nptech Summary Tag 50

Amy Sample Ward

JUNE 17, 2010

Thanks to all those who participated or followed along, and to those who will join the conversation now! What makes a Twitter chat different than a blog post, for example, is that the conversation is 1. That’s not to say that conversation can’t be incredible – but even then it is probably still not real time.

Community 132

Community Build Local Los Angeles 132

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

tags: blogs facebook ). I'm also doing a session at the NTC in April called " Mapping Metrics To Strategy: Using Measurement To Improve Your Social Media Efforts " with panelists Wendy Harman, Red Cross, Qui Diaz, Livingston Communications , Danielle Brigida, NWF, and Susan Granger, PDF. Listening is an important piece of the strategy.

Story 72

Story Learning Organization Social Media 72

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Conversion Rate. Measuring Conversions on Social Media. Engagement Rate.

Social Media 122

Social Media Track Conversation Media 122

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

The Conversational Keynote: Room Configuration Is Key. I’m working on perfecting the conversational keynote. The space where I gave my keynote in Toronto is well designed designed for conversational keynote format. This made it easy for me to get off the stage and wander into the audience to engage them in conversation.

Conference 91

Conference Charity Org Slides 91

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2005

I got the first whiff of this conversation from Jon Stahl's Blog. Ed Batista's post " Blogs Are Obsolete " was summarized by Kurt Voelker from Influence in a post titled " Are Blogs Dead ?" What metrics are appropriate ones to follow on a weblog? They aren't familiar with blogging. Context is important.

Conversation 50

Conversation RSS Typepad Reflection 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

I'm here in Chicago for a very brief trip on a panel about metrics and measurement for museums called "New Spaces, New Measures." I came across two more excellent resources on this evolving topic of social media metrics and wanted to quickly summarize before I add to the link list in the wiki. Raw links to the document.

Chicago 50

Chicago Museum Network Conference 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

We kicked off the conference with an interview style keynote about the Networked Nonprofit, moderated by fabulous Shireen Mitchell (aka digitalsista ). The best part is when the audience joins the conversation. Tags: Conferences Free Agent Listening nonprofit20 np20. Shireen did a fabulous job of bringing in their voices.

Practice 94

Practice Free Share Reflection 94

Forum One

FEBRUARY 11, 2010

Another session I enjoyed was a collaborative conversation about how one can possibly "measure" design. The session turned into a brainstorm of useful metrics, and the group together came up with some pretty good benchmarks that could be refined and turned into a reasonable way to assess design. Tell us in the comments!

Teach 43

Teach Experiment Arizona Metrics 43

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

Who are the influencers? He showed an example of this in an online community SNA and pointed out the lurkers, conversation starters, trolls, based on particular patterns in the map. . He covered social network analysis 101 and key metrics including centrality, cohesion, density, and betweeness. Who is connected to whom?

Analysis 96

Analysis Social Network Social Media Network 96

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. It's like a giant combination of influence and karma. Influence: Can you move groups of people, small or large, to take some action? Let's talk for a minute about social capital.

ROI 50

ROI Social Media Measure Media 50

Forum One

MARCH 6, 2009

Last week at the Institute for Health Metrics and Evaluation a group of 23 folks who manage Global Health data met to talk about common issues and best practices. I'm reminded of my colleague Joe Pringle's recent post to Influence about the UN Web4Dev conference. Who was there: The Institute for Health Metrics and Evaluation.

Seattle 50

Seattle Global Data Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2009

www.facebook.com/facebookpages www.facebook.com/nonprofits www.facebook.com/influencers www.facebook.com/help www.facebook.com/advertising. Fan Pages have a metrics tool that has just upgraded. It's called the insight tool -- you can see better metrics for the Fan Page. Tags: facebook. Some Good References.

Facebook 121

Facebook Profile Demographics Nonprofit 121

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 11, 2009

One of the metrics that bloggers track is "Authority" or the number of blogs linking to a blog within the last six months. He does mention a couple of tools that can help you measure influence: Backtype. Tags: socialmediametrics. The higher the number, the greater the level of Authority a blog earns. Twinfluence. Retweetist.

Technorati 50

Technorati Change Blogger Austin 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Using Metrics for Continuous Learning.

ROI 50

ROI Widget Cambodia Metrics 50

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. They can give directly from their seats without disrupting conversation with one another. Keep an eye on your campaign progress as soon as you open the app with the dashboard.

Org 85

Org Raise Tools Help 85

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

tags: nonprofits roi ). After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Use of metrics to measure your results. It answers the "Was it worth doing?"

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

John Bell of the 360 Digital Influence Blog says " It's Time for Measurement of Social Media " which looks at the ROI and identifies some success metrics. The Age of Conversation is a new book being put together by 100 authors. Hat tip to Paul Hyland. Ruby is talking about digital preservation and blogs.

RSS 50

RSS Story Summary Screencast 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

tags: nonprofit socialmedia ). He said that things in the field happen in spaces between particles- the analogue is a conversation between people. The important thing is having the conversation. Participate: Once you know what the audience is saying, the next step is to engage in a conversation with them.

Marketing 70

Marketing Social Social Media Blackboard 70

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Usability is a Conversation. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. Return on Influence: This will be a deep dive into social media metrics and keeping an eye on the new tools that will no doubt debut to help us measure.

Goal 50

Goal ROI Wiki Metrics 50

Forum One

JANUARY 26, 2024

Use the terms in high-quality, relevant, and valuable content (more on that in tip #2 below) and make that content easy to find by incorporating selected keywords into titles, headings, and meta tags. “On-page It’s an SEO best practice to include any important keywords from the page in the title tag.

International 91

International Strategy Search Structure 91

Amy Sample Ward

MAY 14, 2009

A great example of using Twitter for real information exchange and for conversation. Influence decision-makers; impact public policy. Web metrics, talking to people, emails (who opens, clicks, etc.). Tags: socialmedia. The White House opened up their Twitter account during the peak of the Swine Flu hysteria.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Figuring out the Return on Investment for your blog can't be done with a single metric. I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

One of the best projects that illustrates the basic idea of Web2.0 - listening and conversation and stakeholders creating their own experience with your organization - comes from the Brooklyn Museum of Art. o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site.

Arts 74

Arts Social Media Examples Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Amy Sample Ward

FEBRUARY 24, 2011

There were interesting conversations at every turn and I also had requests to share my notes and slides. For this conversation, we are going to start with the frame of the analog paradigm and move forward from there. The tools in an analog world fulfilled a specific function but did not influence our planning or programs.

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Slides Nptech Digital Case Study 213

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

” It was always a terrific conversation starter with nonprofit techies because knowing the right tool for the job is important. As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. One place to look). Analytics Tools.

Measure 118

Measure Social Media Tools Media 118

Whole Whale

MAY 8, 2020

ing someone is akin to tagging them, which sends them a notification that you’ve done so. More “properly” defined as denying access to certain users, stopping them from following or tagging you in the future. A common metric for reporting on the number of people who viewed a piece of content and proceeded to click on an ad or link.

Social Media 72

Social Media Media Social Avatar 72

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. You can't quantify love as a metric, but it is important sign or signal of life in your online community. So, I encouraged him to help me with reaching my influencers on Twitter - that I learned about from Eric Peterson. CONVERSION! .

Classes 95

Classes Learning Fundraising Reflection 95

Museum 2.0

AUGUST 21, 2008

Fred created the Net Promoter Score, a metric related to the number of people who answer affirmatively to the question: "How likely are you to recommend X to a friend or colleague?" What are the pressing questions, needs, and conversation points that your visitors want to share with each other?

Museum 20

Museum Review Rate Voice 20