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Social Media Strategy Is Everywhere in the Organization and More Cute Dog Theory Evidence from the Indianapolis Museum of Art

Beth's Blog: How Nonprofits Can Use Social Media

The Indianapolis Museum of Art has done an amazing job of integrating a social media strategy into its communications strategy. Whether it is managing their Facebook presence or encouraging conversation on their blog with art lovers, their social media strategy is a team effort. What makes them a success?

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More Cute Dog Theory Evidence: Meet Teddy, Brooklyn Museum Staffer Shelley Bernstein's Dog

Beth's Blog: How Nonprofits Can Use Social Media

The Brooklyn Museum kept coming up as a stellar example, particularly its Click Exhibition (Nina Simon wrote an analysis of the project here ). Shelley Bernstein, staff members at the Museum responsible for social media projects, left a comment on my blog. IMA Staffer Facebook Profile. The community will guide you if you listen.

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Arts 2.0: Examples of Arts Organizations Social Media Strategies

Beth's Blog: How Nonprofits Can Use Social Media

One of the best projects that illustrates the basic idea of Web2.0 - listening and conversation and stakeholders creating their own experience with your organization - comes from the Brooklyn Museum of Art. what goes on inside a theater, a museum, a historical home? Everyone is a Curator. Another theme of web2.o Write the truth.

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Interview with Brooklyn Museum's Shelley Bernstein

Museum 2.0

Let’s say you wanted to find a model museum using Web 2.0 A place that does all this in the context of a fairly traditional collections-based museum. A place that does all this in the context of a fairly traditional collections-based museum. It’s the Brooklyn Museum. to support programs and exhibits.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

The key thing that is different with setting a social media objective is that it is not about reaching a mass audience and blasting your message out, it is more about reaching the influencers, developing relationships, having a conversation, and getting insights. Nina Simon, How Much Time Does It Take To Do Social Media? Tactics and Tools.

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Book Club Part 1: Free at Last

Museum 2.0

Welcome to the first installment of the Museum 2.0 While every post at Museum 2.0 Elaine Gurian, author of this summer’s book, Civilizing the Museum , will also be popping into the conversation as her time and interest permits. See, for example, this timely article about museum admission in the UK.)

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