Bloomerang

FEBRUARY 5, 2025

Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift. Effective donor stewardship isnt just about saying thank you; its about cultivating meaningful, genuine relationships. This small but immediate gesture can set the tone for a lasting relationship.

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Donor Causes Storytelling Relationship 109

sgEngage

OCTOBER 30, 2024

Real relationships: Making an ask for a donation immediately after meeting someone is like asking to borrow a car from someone you just met—there isn’t enough trust built to warrant the interaction. Instead, fundraisers should create a series of touchpoints, building the foundation of the relationship before making the ask.

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Donor Script Fundraising Gift 104

sgEngage

NOVEMBER 20, 2024

According to a recent report from the Blackbaud Institute , 72% of spontaneous gifts went to organizations with whom the donors were already familiar. Read on to learn more about who these first-time spontaneous donors are, and how to turn their GivingTuesday gifts into lasting support.

Donor 98

Donor Time Gift Social Media 98

Get Fully Funded

FEBRUARY 27, 2025

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage.

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Gift Time Awareness Donor 52

Nonprofit Tech for Good

OCTOBER 22, 2020

In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page. Social media sites are for relationship building.

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Social Media Donor Social Media 354

Bloomerang

NOVEMBER 21, 2024

What was our average gift amount? Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Ensure online donors and new first-time donors are put into a special segmented donor stewardship series after making their gifts (instead of continuing to get each appeal in your appeal series).

Calendar 110

Calendar Fundraising Gift Social Media 110

Nonprofit Tech for Good

JUNE 22, 2021

Finding new opportunities to build donor relationships. Reviewing new donations that have the potential to become recurring gifts. You can also customize your default donation amount for different segments of donors to optimize the average gift size. Offer donation matching to drive urgency and increase gifts in a short time.

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Action Fundraising Nonprofit Gift 292

Bloomerang

JANUARY 14, 2025

The 30% trap: Unlocking lost fundraising potential Imagine this scenario: you’ve designed a dream home perfect for entertaining, complete with inviting spaces for conversations and views that inspire. It could be nurturing relationships with potential major givers. That neglected communication tool? The untouched donor form?

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Donation Software Donor Fundraising 107

Nonprofit Tech for Good

MARCH 8, 2024

Retaining your donors requires building relationships with them, and those relationships will rely heavily on effective communication. Donor retention is, at its heart, about building relationships. Update your donation form and include the opportunity for a donor to leave a note about their gift. What do you notice?

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Retention Donor Tools Tech 265

Get Fully Funded

MARCH 21, 2022

And the best way to get to know your major donors is to ask good questions that spark conversation. As with any new relationship, start with a small step. You can say something like this: “ Thank you again for your generous gift to XYZ organization! We are honored that you trusted us with such a significant gift.

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Question Relationship Donor Build 126

Nonprofit Tech for Good

SEPTEMBER 20, 2018

2) Only 14% of organizations prompt one-time donors to upgrade to a recurring gift during the donation process. Let me explain this one a bit, because I’m not just talking about having a checkbox on your donation page to make a gift recurring. If they wanted to give a recurring gift, they would’ve just clicked the checkbox.”.

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Stats Giving Fundraising Nonprofit 250

Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

Gift 110

Gift Guide Raise Donor 110

Bloomerang

DECEMBER 8, 2023

A nonprofit CEO, Dorethea, asks, “ Should I send holidays gifts to donors ?” Well, Dorethea, it depends on what type of gift and which donor segment (small, mid-size, or major givers) you have in mind. It also depends on your previous conversations or donor surveys. Dorethea was asking about sending gifts to her major donors.

Donor 118

Donor Gift Donation Studies 118

sgEngage

DECEMBER 12, 2022

Before we discuss how to use data to build stronger relationships for your nonprofit, let’s start with a philosophical question: What is a relationship? There’s a good bit of research focused on the intersection between two people; research on the relationship between a person and an organization is a bit sparse.

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Relationship Data Build Gift 96

sgEngage

JANUARY 31, 2025

In an environment of fast-moving change where minute-by-minute updates can evoke strong emotional responses, every person who plays a role in fundraising from the marketing team to gift officers can play a role in keeping your supporters engaged. Track the data: This is a vital time to keep track of your data.

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Environment Communication Fund Donor 99

Nonprofit Tech for Good

AUGUST 14, 2022

Are you acknowledging those differences in the way you build relationships with these supporters? When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift. If you answered “no…well actually… maybe,” then you are not alone.

Donor 292

Donor Giving Nonprofit Fundraising 292

Candid

APRIL 14, 2021

One way to get more funding is to start or grow your major gifts program to channel resources toward an equitable recovery for all. Starting a major gifts program can be intimidating. First, define (or revise) what a major gift is at your organization. Major gifts fundraising is a team sport. Start somewhere.

Gift 105

Gift Program Donor Relationship 105

Candid

OCTOBER 16, 2024

By themselves, social media appeals, fundraising letters, and other mass marketing efforts offer low conversion rates and contribute to message fatigue and information overload. This brings the listener into a uniquely powerful frame: “We don’t seek gifts. The resulting confusion and paralysis can cause low conversion rates.

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Fundraising Nonprofit Grant Language 98

Bloomerang

FEBRUARY 5, 2024

But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. However, it’s an increasingly uphill battle to build long-term relationships with donors. Savvy fundraisers have always kept donor retention top of mind.

Retention 118

Retention Gift Donor Pledge 118

Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think about what your donor gets out of your relationship. A donor relationship is no different.

Relationship 105

Relationship Donor Donation Build 105

Fast Company Tech

MARCH 7, 2025

Every year, Employee Appreciation Day comes and goes, prompting organizations to rush into gratitude modeoffering lunches, shoutouts, and small gifts. Whether in relationships or the workplace, real appreciation is built through consistent, meaningful recognition. Its like only telling your partner I love you on your anniversary.

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Problem Culture Celebrate Environment 110

sgEngage

FEBRUARY 12, 2025

As bridge builders whose success depends on forging authentic relationships with donors, fundraisers can sometimes find the line between the professional and the personal becoming blurred. This can be particularly complicated if the institution makes decisions that the gift officer disagrees with personally.

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Discussion Leadership Donor Change 66

sgEngage

MARCH 12, 2024

There are three major exits you can take on the “Highway of Major Gift Giving.” Exit 1: Disqualification Road Exit 2: Proposal Avenue Exit 3: The Stewardship Fork Once you know what road you’re on with a potential donor, you can decide to press the gas or to let it go and move on to a better-fit major gift prospect. Action : Let it go.

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Gift Proposal Donor Blackbaud 108

sgEngage

MARCH 11, 2024

The social sector and major gift fundraising are no exception. AI tools enable major gift officers to do more with their time by minimizing administrative tasks, helping with research, and drafting communications. The Benefits of AI to Major Gift Fundraisers Fundraising is an industry that faces high stress and burnout.

Gift 105

Gift Philanthropy Fundraising Game 105

Fast Company Tech

MARCH 7, 2025

Davidson was right: It not only transformed our conversation, but the entire nature of my day. In our conversation, he explains why our relationship to ourselves, each other, and the world are the product of the stories that we tell ourselves. How do the stories we tell about others influence the quality of our relationships?

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Brain Mind Practice Relationship 118

Bloomerang

JULY 5, 2023

It can expedite research, gift processing and acknowledgments, preparation of proposals, contact reports, and monitoring and reporting on the impact of precious donor gift dollars. As is repeated over and over again, we are in the privileged business of nurturing relationships. Ours isn’t a complicated business.

Gift 112

Gift Personal Fundraising Work 112

.orgSource

JANUARY 30, 2024

Remote work was the pandemic’s big gift to employees. Relationships that had been tenuous in the office became untenable in the remote environment. However, we also realized that remote work is here to stay, and like the dog that needs a walk, interpersonal relationships are going to continue to require deliberate attention.

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Virtual Work Skills Culture 221

The Fundraising Authority

DECEMBER 4, 2020

It means all of your efforts, research, and cultivation will not be resulting in a gift from this prospect. This hunch should be based on a history of conversations between yourself and the prospect, during which he or she has indicated support for the organization. Did You Properly Craft Your Ask?

Donor 220

Donor Gift Profit Advice 220

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

Gift 121

Gift Video Donor Giving 121

Bloomerang

SEPTEMBER 9, 2022

Today’s question comes from a nonprofit employee who wants advice on how to handle gift solicitation when more cultivation is needed first. . If this visit is one of several planned major gift ‘moves,’ that’s swell. The ED said “Oh, we’re not here to ask you for a gift today. But, it should be a flexible plan.

Gift 98

Gift Donor Charity Fundraising 98

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Donors lose trust in your organization when they only hear crickets after sending a gift. Write that.

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Gift Donor Donation Examples 119

Nonprofit Tech for Good

OCTOBER 9, 2020

And the value of a recurring donor goes well beyond their monthly commitment (which is already 5 times more valuable than one-time gifts). The State of Modern Philanthropy 2019 found that one-time donors who converted into recurring donors were a lot more likely to make another one-time gift on top of their recurring gift.

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Trend Fundraising Virtual Philanthropy 263

Nonprofit Tech for Good

JANUARY 16, 2022

These automatic monthly transactions are easier on the donor physically and financially, so they can keep their relationship with your organization going strong without much work. In fact, you can immediately acknowledge each gift through your fundraising CRM. About the Author.

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Fundraising Strategy Nonprofit Social Media 269

Allegiance Group

FEBRUARY 5, 2025

Nonprofits may face challenges, including anonymous gifts or contributions misaligned with their programs, which can raise questions about the role of DAFs in fostering donor relationships. Despite these challenges, DAFs present unique opportunities to strengthen donor relationships and advance your mission.

Donor 52

Donor Fund Gift Social Media 52

Get Fully Funded

FEBRUARY 10, 2025

A Letter of Inquiry is a quick way to introduce your organization to a prospective funder and to open up a conversation about how a grant would make a positive impact on the community you’re serving and change lives. Give the gift of dance, and you might end up sending a kid to college on an academic scholarship! Mind the basics.

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Grant Template Children Proposal 98

Nonprofit Tech for Good

JANUARY 29, 2024

While paid ads and steeply-priced lead lists may deliver short-term results, long-term donor relationships are built on trust and community. Social platforms are all about relationships first. The rest must provide value to your audience like a gift. Followers will tune out repetitive asks for money.

Social Media 251

Social Media Organization Fundraising Media 251

Allegiance Group

MARCH 6, 2025

Will giving art museum members a keychain and a 10% discount at the gift shop turn all your fundraising into a cold transaction? A relationship fundraising approach is increasingly critical for long-term success and sustainable revenue, but that doesnt mean that transactional fundraising is bad, and relationship fundraising is good.

Relationship 52

Relationship Fundraising Pledge Donor 52