Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

The workshop shared a landscape analysis of what’s already out there from the various industries in order to build a clear understanding of what’s in place and what isn’t in terms of social media measurement valid metrics. 2011 Putting Principles in Action: Valid Metrics Matrix.

Measure 118

Measure Social Media Media Metrics 118

Bloomerang

AUGUST 16, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Do you know what social media posts they like or share? Here are some of the questions you might ask in order to understand what metrics to track: . Mastering relevant content marketing.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 17, 2012

Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and using social media. As part of my work at the Packard Foundation, I designed and facilitated several peer learning groups and exchanges.

Report 97

Report Social Social Media DC 97

Get Fully Funded

JULY 2, 2024

QR codes facilitate a seamless giving experience by directing supporters to a mobile-friendly donation page where they can give securely using their preferred payment method. Include QR codes in promotional materials for your event, such as flyers or social media posts, so attendees can register directly from their phones.

Raise 59

Raise Donation Registration Instructional 59

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants.

Benchmark 96

Benchmark Social Media Measure Results 96

Gyrus

JULY 1, 2024

Conversely, an ineffective onboarding experience is costly, with 10% of employees resigning due to a poor experience, underscoring the importance of a well-designed program. Lack of Face-to-face Interaction Limited social interaction can negatively impact morale and productivity.

Guide 52

Guide Module Retention Virtual 52

Gyrus

JULY 1, 2024

Conversely, an ineffective onboarding experience is costly, with 10% of employees resigning due to a poor experience, underscoring the importance of a well-designed program. Here are some key obstacles and recommended solutions: Lack of Face-to-face Interaction Limited social interaction can negatively impact morale and productivity.

Virtual 52

Virtual Practice Module Retention 52

Gyrus

JULY 1, 2024

Conversely, an ineffective onboarding experience is costly, with 10% of employees resigning due to a poor experience, underscoring the importance of a well-designed program. Here are some key obstacles and recommended solutions: Lack of Face-to-face Interaction Limited social interaction can negatively impact morale and productivity.

Virtual 52

Virtual Practice Module Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

Social Media Master Class. Program outcomes: Guidance on developing an effective integrated social media strategy to support your mission. Best practices for effective use of common social media tools: Facebook and Twitter. Aligns social media with their communications strategy and objectives.

Social Media 101

Social Media Effective Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. Many times dashboard design is focused on “getting it done efficiently” and graphs and does not address the human side – buy-in, learning from data, and consensus on metrics. Metrics for Movements. Tracking for Impact and Learning.

Design 100

Design Marketing Metrics Measure 100

DipJar

SEPTEMBER 12, 2022

Channel preference (social media vs. email). This small touch of personalization builds rapport and loyalty to your organization, increasing engagement and the likelihood of conversion. The research speaks for itself: 82% of Americans use social media and this number is steadily growing. Common segments include: Location .

Marketing 52

Marketing Social Media Nonprofit Channel 52

AccelEvents

NOVEMBER 5, 2020

By having the option to streamline event planning and event facilitation, event planners experience less stress and are better equipped to provide services for each remote attendee as well as the event hosts. Facilitate attendee engagement. Facilitate globalized networking.

Software 83

Software Virtual Integration Analytics 83

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Also, check out Lucy’s Digital Civil Society wiki for examples of open data used for the social good. Explores the ecosystem of data for social problem solving and the role philanthropy can play. Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems.

Social Media 101

Social Media Channel Data Media 101

Allegiance Group

APRIL 15, 2024

Craft a conversion journey. When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Conversely, amplify the strategies or messages that lead to the most conversions. Keywords facilitate the connection between your website and a prospective donor.

Fund 52

Fund Donor Strategy Search 52

NTEN

JUNE 13, 2014

In addition to the conversations with participants in three separate tracks, #14LCS includes a stellar lineup of keynote speakers who will spark new conversations and nudge existing conversations to introduce new questions. How do we measure social change? This September 3-6, NTEN will debut the Leading Change Summit.

Measure 96

Measure Impact Chicago Metrics 96

Qgiv

AUGUST 21, 2024

Qgiv’s auction tools make it easy to run an engaging and efficient auction, while Bloomerang’s CRM and engagement metrics provide valuable insights into donor behavior. Their software provides valuable data on donor behaviors, preferences, and engagement metrics, enabling you to tailor outreach strategies and optimize fundraising efforts.

Software 52

Software Rate Tools Nonprofit 52

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Using weekly social media posts focused on your mission’s impact. The metrics showed the ads were not effectively driving growth.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. B0nus Insight: Linking Social Media Results to Job Performance.

Social Media 99

Social Media Measure Media Social 99

Nonprofits Source

APRIL 15, 2024

Social media. Reach out to supporters with a large social media following and ask them to act as ambassadors for your cause. This type of social fundraising taps your most loyal supporters and turns them into avid fundraisers for your cause, giving your nonprofit more time to focus on running its event.

Marketing 52

Marketing Fundraising Tips Registration 52

Classy

JULY 14, 2021

The event brought together over 50 speakers and thousands of nonprofit professionals from across the social sector. Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. This helped to keep all of our messaging about the event in sync.

Virtual 105

Virtual Professional Marketing Fundraising 105

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day. One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. My answer: Yes!

Content 102

Content Measure Organization Strategy 102

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

This post summarizes the content I shared in my presentation and offers some reflection on the conversational keynote. Marnie also introduced me to social booking and tagging way back in 2004 as the originator of the NpTech Tag. Conversational Key Note. Effective Social Media. Connecting With Colleagues.

Social Media 118

Social Media Media Social San Jose 118

AccelEvents

NOVEMBER 5, 2020

By having the option to streamline event planning and event facilitation, event planners experience less stress and are better equipped to provide services for each remote attendee as well as the event hosts. Facilitate attendee engagement. Facilitate globalized networking.

Software 59

Software Virtual Integration Analytics 59

sgEngage

MAY 12, 2023

Whatever the context of your online fundraising event, you’ll need livestreaming software to facilitate any live segments of your virtual auction. This data can also help guide the follow-up and stewardship processes, as you can quickly sort bidders by total contributions or other engagement metrics. Social media.

Virtual 75

Virtual Build Stream Database 75

Achieve

SEPTEMBER 8, 2020

Then, the pandemic spread across the globe, and the resulting social distancing guidelines left small to mid-sized nonprofits scrambling to move their events online in order to keep supporters and staff members safe. . Design a conversion-optimized donation page. Tip #1: Design a conversion-optimized donation page.

Virtual 52

Virtual Tech Tips Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

Living Case Studies: Social Media and Sustainable Agriculture. As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m designing and delivering peer training sessions for grantees all around the theme of social media, learning, and measurement. View more presentations from Beth Kanter.

Case Study 99

Case Study Social Media Studies Integration 99

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2010

This year my work as Visiting Scholar at the David and Lucile Packard Foundation includes training, coaching, and facilitating peer learning sessions for grantees on using social media effectively, becoming a Networked Nonprofit. It has been incredible laboratory to put the big ideas in the book in practice. Rinse and repeat.&#.

Social Media 105

Social Media Fun Experiment Media 105

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. I really like the 7 steps of measurement for their simple elegance and how they can be used to measure social media or anything for that matter. Step 5: Define your metrics. Flickr Photo by HorrorTaxi.

Results 98

Results Metrics Measure Associations 98

NTEN

JULY 14, 2011

API stands for Application Program Interface, and has become known for, in large part, facilitating the Web 2.0 Focus on the word “interface”, which means facilitating communication between two different applications. What are APIs? So what is an API, really? Think of APIs as connecting plugs between applications.

API 84

API Social Media San Francisco Integration 84

Amy Sample Ward

MARCH 14, 2010

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery.

Community 207

Community Case Study Haiti Social Media 207

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

At that time the Facebook Causes was only two months old and in their conclusion they pointed out that fundraising on social networks was not a silver bullet and that it takes time. . Steve MacLaughlin points out "If the reason why you want to use social networks is just to raise money, then stop now.

Washington 86

Washington Metrics Facebook Donor 86

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. What seemed to resonate most with the crowd was the concept of “ One Metric That Matters.”

Measure 98

Measure Data Facilitation Teen 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I delivered a keynote for Social Good Brasil in 2012 and for a conference on volunteering hosted by Fundação Telefônica in 2014. My co-presenter for the plenary was the amazing Marcelo Iniarra , who is a digital mobilization pioneer and fantastic presenter/facilitator. Stories are social. This was my third visit to the country.

Donor 89

Donor Learning Online Fundraising 89

sgEngage

AUGUST 23, 2023

Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Consider your own user pathways and design your site to facilitate a faster transfer of information.

Websites 86

Websites Tips Organization Map 86

Qgiv

SEPTEMBER 2, 2024

Analyze donor behavior, campaign performance, and operational metrics to make data-backed decisions and optimize your fundraising. Qgiv also lets you send custom thank-you messages and receipts and provides social sharing and embeddable widget options. Analyze data for informed decisions. Provide accessibility for the whole team.

Software 98

Software Effective Nonprofit Collaboration 98

Qgiv

JUNE 23, 2021

Measure all fundraising metrics. No matter how extensive your software features are, the most important thing is that all of these metrics are stored in your centralized CRM system. Use the data in your CRM to measure all metrics, including donation amounts, donation frequency, donor details, and more! Social media outreach.

Campaign 98

Campaign Effective Fundraising Nonprofit 98