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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). 3) Conversions : This is one of the most important metrics to analyze if you set up conversion actions in your account. Pretty cool, huh?

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How to Build a Great GivingTuesday Donation Form

Neon CRM

Your GivingTuesday donation form is one of the most important pieces of your campaign. A great donation form will make people more likely to give—and make the donation process an easy one—but what does a good donation form look like? And how can you build a GivingTuesday donation form your supporters will love?

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. This guide will review these tips for bringing in more donations: Prioritize building strong supporter relationships. Explain the impact of donations.

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How to Drive High Donor Retention Rates with Text Messaging

Achieve

Establishing a predictable donation pipeline is critical to your nonprofit’s longevity. However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging.

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Create an Online Donation Receipt that Leads to More Donations

Get Fully Funded

The most important thing you must do when you receive a donation of any size is immediately thank your donor warmly and provide a donation receipt. And it can’t be just any boring donation receipt. Let’s take a look at what an awesome donation receipt looks like so you can nail yours. But it’s not. They are friendly.

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Donation Form Best Practices: Avoiding the Donor Tipping Model

Qgiv

And nonprofit donation pages aren’t immune to the tipping craze! You might be asking yourself why donation forms would include the option to give a tip. Many software platforms have fees to process donations through their system. Donors are often provided with the exact amount that will be added to their donation total upfront.

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How to Show Visual Impact on Your Online Donation Forms

Qgiv

It’s crucial that your online donation forms and landing page match the story you’re telling. Add impactful images or videos and text to your donation form and landing page! Pet Resource Center of Kansas City added a banner with an image and text to highlight how each donation amount makes an impact.