Reaching Gen Z on social media: Expert advice vs. Gen Z opinion
Candid
JUNE 7, 2023
But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. As I dug into the advice, I couldn’t help but reflect on the way I engage with nonprofit social media: Is the use of humor and short-form video crucial for brands to grab my attention?
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